Tim Randall Email and Phone Number
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Growth-Focused Technology Marketing Leader | Proven Expertise in B2B Revenue GenerationI'm a passionate and results-oriented marketing leader with extensive experience building and leading high-performing marketing teams in the B2B technology space. I thrive on leveraging cutting-edge marketing technologies, data-driven strategies, and the latest AI tools to accelerate growth, increase customer satisfaction, and achieve business objectives.Throughout my career, I've consistently delivered impactful results, including:-Driving a 50% increase in qualified leads through a targeted demand generation program utilizing marketing automation and lead nurturing.-Implementing a successful ABM strategy that resulted in a 20% year-over-year growth in enterprise accounts.-Developing and executing a strategic partner marketing program that expanded our channel reach by 30%, fostering strong relationships with resellers and distributors.-Building and leading high-performing marketing teams focused on delivering measurable results and exceeding company goals.Beyond proven success in driving growth, I also bring:-Expertise in reviewing, selecting, and implementing Marketing AI technology to enhance campaign performance and operational efficiency.-A deep understanding of the B2B technology landscape: I stay current on the latest trends and technologies to ensure our marketing strategies are future-proof.-Collaborative and results-oriented, I believe in fostering strong relationships with internal and external stakeholders to achieve shared goals.-Passionate about creating a positive and inspiring work environment where employees feel motivated and empowered to bring their best selves to work.I'm always eager to connect with like-minded marketing professionals and explore opportunities to leverage my expertise to help companies achieve their full potential.
Integrate
View- Website:
- integrate.com
- Employees:
- 51
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Revenue Marketing LeaderIntegrate Jun 2023 - PresentPhoenix, Az, Us-Enterprise SaaS; create revenue marketing plan for enterprise SaaS martech product, layering in ABM strategy across integrated campaigns. Goal to influence 50%+ of pipeline from marketing program spend. -Transactional SaaS; take existing SaaS product and create plan where revenue marketing team is responsible for taking a percentage of prospects from interest to purchase. Revenue Marketing responsible for sourcing 50%+ of pipeline. -Scale Revenue Marketing Team; build on the current Revenue Marketing Team, resulting in one team responsible for enterprise SaaS and the other for transactional SaaS business. -Customer Marketing; introduce of programmatic customer marketing, focused on cross-sell/upsell motion by creating nurture streams, new content (case studies, testimonials), leveraging third party review sites and analyst programs. -Marketing ROI; create revenue marketing programs and a framework that allow business to better predict the return on marketing investments
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MemberPeak Community Feb 2022 - PresentAtlanta, Georgia, UsPeak Community is an invite-only private community of the best marketers and marketing leaders to connect, learn and get 1% better each week. -
Head Of Demand GenerationVanta Apr 2022 - Apr 2023San Francisco, California, Us-Own demand gen strategy including new business acquisition and expansion across a product portfolio -Grow aggressive pipeline goals through comprehensive, omni-channel programs-Build and lead a team experienced in all facets of demand gen including paid advertising, cross-sell/expansion, operations and analytics, etc-Determine the appropriate mix of channel and budget spend by funnel stage for ICP -Forecast, measure, analyze, and report on how demand gen programs drive sales pipeline, revenue, and speed deal cycle duration-Assess and implement optimization at each stage of the funnel to improve conversions -Work closely with Sales and Ops to define segmentation, lead flows, SLAs, and more-Work with Product Marketing to define go-to-market strategies and campaigns across key buyer personas -
Senior Director Of MarketingPipl Nov 2020 - Apr 2022Post Falls, Idaho, Us-Create SaaS Scale- Create and own demand generation plan for scaling out SaaS portion of business, including success metrics, budget allocation, hiring, and all GTM marketing activities.-Marketing Planning- Work with Finance Team and Stakeholders develop sales and marketing operational plan, including resource planning and defining segments. Focused on creating success metrics to define and determine what success looks like. -Demand Generation - Hit pipeline number by hiring team, creating programs, managing outside agencies, and working cross functionally with sales and product teams. -Digital Inbound Marketing- Responsible for SEM, PPC, and paid social. Focused on building metrics driven digital plan with focus on top of funnel conversion.-ABM- Work with Sales and the rest of the Marketing Team to develop overall strategy and coordination of plays. Leverage current stack and introduce new ABM technologies or techniques as needed. -SEO- Create both long and short term SEO plan based on current and future product direction. Work with Content Team to produce content optimized for search results. -Sales & Marketing Alignment- Work with Sales Leaders to develop alignment around goals, communication, and sales enablement. -Technologies & Applications: Terminus, Hubspot, Google Analytics, Google Ads, Facebook advertising, LinkedIn advertising, PipeDrive, MOZ, VWO, Lucky Orange. -
Director, Saas Sales & MarketingQuest Software Jan 2018 - Nov 2020Aliso Viejo, Ca, Us-Hire and manage new SaaS Sales and Marketing Team- Grew business from 0 to 100+ customers-Sales- Own number for new SaaS product, create compensation plans, motivate new team-Brand- Build brand awareness and share of voice plan for target personas, focusing prospects and customers on a new way to manage their databases. -Demand Generation - Hit pipeline number by building out marketing resources, managing outside agencies, and working with product marketing teams. -Sales & Marketing Technology- Stand up sales and marketing technology stack that will support a new go-to-market structure.-Digital Inbound Marketing- Manage internal resources and outside vendor responsible for SEM, PPC, and paid social. Focused on building metrics driven digital plan with focus on top of funnel conversion. -Customer Success Management- Define success criteria for customer success, including churn rate goals, design workflow, and select CSM vendor.-ABM- Leverage prior history building out ABM programs to help build infrastructure, campaigns, and content plans for ABM program. -Create start-up environment within a larger company, focus on moving at the pace of SaaS business-Work cross functionally with leaders throughout the organization, create team atmosphere where sharing best practices and learning is the norm-Build a team that loves to come to work, collaborate and take on B2B challenges-Technologies: Terminus, Hubspot, Salesforce, Demandbase, Google Analytics, Microsoft PowerBI, Avalara, Eloqua, and Insidesales.com -
Director- Demand Generation, Field & Partner MarketingExtrahop Networks Apr 2015 - Jan 2018Seattle, Washington, Us-Demand Generation- Own pipeline number and responsible for building and executing on plan leveraging ABM campaigns, digital marketing, events and field marketing.-ABM- Drive account based marketing initiative through organization, including Executive buy-in, technology stack purchase and development, campaign design and implementation. -Marketing Operations- Manage marketing operations team who oversees all marketing systems and processes, including lead automation platform (Eloqua), ABM technology stack (Terminus, Engagio), SFDC integration and other marketing technologies. Goal is to partner with sales and marketing teammates to scale marketing operations in order to meet aggressive pipeline goals. -Digital marketing- Manage internal resources and outside vendor responsible for SEM, PPC, and paid social. Focused on building metrics driven digital plan with focus on top of funnel conversion. -International Marketing- Hire and manage EMEA and APAC marketing teams, develop GTM plans that meet the unique requirements of international territories. -Trade shows- Manage team responsible for planning and executing events that deliver new pipeline, expand brand awareness, offer current customer engagement, and leverage PR opportunities.-Field Marketing- Build and manage Team of Field Marketers responsible for creating and executing on field plans that deliver high value opportunities and accelerate existing pipeline. -Channel Marketing- Work with partners to deliver incremental revenue via integrated campaigns, promotions, content, and events.-Create environment where Sales and Marketing are aligned and invested in each others success.-Enjoy building teams who love to come to work, collaborate and take on marketing B2B challenges -
Director, Us Channel SalesAttachmate Jun 2010 - Jun 2011Seattle, Wa, Us• North American Channel; manage Team responsible combining Attachmate and WRQ channel to meet yearly revenue targets. Management responsibilities included fiscal year budgeting, channel marketing plan, developing government reseller g.t.m., managing Distributors, VAR and S.I. recruitment and retention, partner training and rebate incentives. • Small and Medium Business; manage quota carrying Team responsible for generating revenue from small and medium sized customers. • Channel Operations; responsible for streamlining channel program as company merged two separate channel organizations. Developed deal registration program, opportunity sharing tool with partners and new programs to reduce cost of doing business with channel.
Tim Randall Skills
Tim Randall Education Details
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University Of FloridaPolitical Science And Government
Frequently Asked Questions about Tim Randall
What company does Tim Randall work for?
Tim Randall works for Integrate
What is Tim Randall's role at the current company?
Tim Randall's current role is SaaS Marketing Executive | Building High-Performing Teams & Delivering Results.
What is Tim Randall's email address?
Tim Randall's email address is ti****@****est.com
What is Tim Randall's direct phone number?
Tim Randall's direct phone number is +120652*****
What schools did Tim Randall attend?
Tim Randall attended University Of Florida.
What skills is Tim Randall known for?
Tim Randall has skills like Enterprise Software, Sales Enablement, Solution Selling, Lead Generation, Saas, Channel Partners, Demand Generation, Cloud Computing, Strategic Partnerships, Professional Services, Channel Sales, Partner Management.
Who are Tim Randall's colleagues?
Tim Randall's colleagues are Nicholas Boeder, Manoj Kumar R, Ashok Kumar, Ammu Shankari, Ramadevi J, Bg Weiss, Paige Degnan.
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