Marketing Technology Analyst
CurrentResponsible for recommending, configuring, implementing, and analyzing marketing methodologies and tools to improve digital and print marketing efforts. Direct, implement, and track digital marketing campaigns. Maintain quality control for print and front-end web design projects, which includes printing preflight and web code reviews. Implement SEO/SEM strategies to help increase lead generation and improve the visibility of Brotherhood Mutual websites and resources. Also responsible for overseeing and maintaining relationships with print, web, and marketing technology vendors.