With over 20 years of leadership experience in global brands, I am a marketing leader with a clear focus on growth and efficiency. I have a background in applied economics and a certification in Oxford Artificial Intelligence Programme, which enables me to leverage data and analytics to drive business results and innovation.As the Head of Marketing at Nordsee, one of Germany’s most iconic brands, I am shaping the future of the quick-service dining experience by developing innovative shopping and product solutions. With responsibility for Food & Beverage, I am crafting the flavor experiences of today and tomorrow. Previously, as Senior Vice President Marketing, Data & Consumer Products at Warner Bros. Discovery, I led marketing strategy and oversaw the distribution and monetization of media products across multiple platforms. I successfully launched campaigns that boosted brand awareness and revenue while collaborating with cross-functional teams to deliver impactful solutions. I am passionate about creating value for customers, stakeholders, and the industries I serve.