Tim Warder

Tim Warder Email and Phone Number

Director of Product, Audience Development and Advertising @ IEEE Spectrum
San Francisco, CA, US
Tim Warder's Location
San Francisco, California, United States, United States
Tim Warder's Contact Details

Tim Warder personal email

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About Tim Warder

I am a proven executive that has led successful product and marketing strategies for Fortune 500, midsize and startup companies competing in global markets. I have carried full P&L responsibility in small and mid-sized organizations, and have a track record of strong growth with b2b and b2c businesses. I am a venturesome leader and the challenge of new problems and new opportunities is stimulating to me. Curiosity and my competitive, yet collegial, spirit propel me to solve problems innovatively and collaboratively. I will pursue goals regardless of setbacks, opposition, or previous failures (which are the richest source for learning and growth). I thrive when initiating and driving large-scale or even unpopular change - I build confidence and momentum in organizations to achieve objectives. I am always concerned with timely results and seek to deal with ambiguity briskly. I build and inspire high-performance teams that span across functional areas -- sales & marketing, editorial, product, technology, creative & design -- and have been very successful in global digital media and products, advertising, and management consulting businesses.I am an expert in brand building on social media platforms, consumer media, and mobile products. I also have deep data and analytical skills including forecasting, and developing financial/quantitative models. My core skills are: identifying market opportunity; developing and iterating product and business model to achieve Product/Market fit; creating real economic value through organic and acquisition growth strategies;creating work environments where individuals grow and thrive; andinspiring teams to perform beyond expectationsSpecialties: Strategic planning, Objectives and Key Results, P&L Management/Budget Planning, Product Design and Development, and Lifecycle Management, Campaign Development, Brand Development, Social Marketing, Content Marketing, Change Management, Team Building & Mentor, Acquisitions & Integrations Strategic Alliances & Partnerships, Industries: Digital Media and Publishing, Advertising, Financial Services, Consumer Packaged Goods, SaaS, Beauty, Data/Voice/Hosted IT, Energy, Professional Services

Tim Warder's Current Company Details
IEEE Spectrum

Ieee Spectrum

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Director of Product, Audience Development and Advertising
San Francisco, CA, US
Website:
spectrum.ieee.org
Employees:
49
Tim Warder Work Experience Details
  • Ieee Spectrum
    Director Of Product, Audience Development And Advertising
    Ieee Spectrum
    San Francisco, Ca, Us
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  • Ieee Spectrum
    Director Of Product And Audience Development
    Ieee Spectrum Dec 2023 - Present
    New York, Ny, Us
    Responsible for product strategy and audience growth for the award-winning, multichannel flagship media brand of IEEE. “Advancing technology for humanity”
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  • Blu Pagoda Llc
    Senior Strategy And Operations Consultant
    Blu Pagoda Llc Dec 2021 - Dec 2023
    Des Moines, Ia, Us
    - Led Organization Readiness track to support the Charles Schwab & Co. integration of TD Ameritrade Trading and Education business.- Led Program and multidisciplinary team to complete the business transformation of Charles Schwab & Co. U.K. and to define a strategy to scale Charles Schwab & Co.’s international advice services and products.
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  • Warder Consulting
    Senior Digital Product & Marketing Executive
    Warder Consulting Jun 2011 - Dec 2021
    Consulting to Fortune 500, midsize, and startup enterprises.- Expert in defining and creating and scaling growth for startups, early growth, and pivot businesses.- Direct and advise clients in the conception and creation of new digital products. Steer product strategy and execution regarding web and mobile applications through full lifecycle from conception, rollout and growth. Integrate all aspects supporting business functions: Product, Engineering, Marketing, Sales,Finance, Legal, and HR.- Advising on turnaround and pivot strategy for premier digital and print publisher technology market, leading key innovation and go-to-market strategy.- Led large process and organization innovation through implementation of mission-critical insurance product management system at top U.S. P&C insurer. Mediated complicated issues related to branding, marketing, compliance and user experience. - Created, designed, and delivered successful digital strategy for Best Buy's next retail store network. Directed multifaceted mobile device strategy with in-store screens to facilitate consumer experience and purchase.
  • 420Media
    Advisor
    420Media Mar 2015 - Aug 2018
    New York, Us
    Advised on business planning for cannabis industry video platform. Provided insights and strategic planning to target existing and potential global cannabis consumers, clinical professionals, and industry insiders, with the mission to create and distribute rich, unique video content featuring key industry and thought leaders.
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  • Cbs Interactive
    Vice President And General Manager
    Cbs Interactive Nov 2016 - Mar 2018
    San Francisco, Ca, Us
    Full P&L responsibility for Download.com, Metrolyrics.com, and Chowhound.com. Reversed multi-year audience, revenue and profit declines achieving 18% and 55% YOY growth in revenue and profit, respectively. Manage successful innovation in complex, matrix and portfolio organization. Conceived and executed innovation strategies to accomplish audience, revenue and profit growth for nearly 1 Billion annual unique users, accounting for almost one quarter of all CBS Interactive global traffic (world’s 5th largest digital publisher by Comscore metrics).
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  • Cbs Interactive
    Vice President Consumer, Products And Marketing
    Cbs Interactive Aug 2015 - Nov 2016
    San Francisco, Ca, Us
    Responsible for product strategy and user growth for Download.com. Pivoted revenue strategy to reverse prior, multi-year losses. Reversed global audience declines, achieved new organic growth through mobile audience acquisition.
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  • Geary Interactive
    General Manager
    Geary Interactive Jun 2008 - Apr 2011
    San Diego, Ca, Us
    Principal for Full Service Digital Marketing Agency, Geary Interactive, a member of Geary Group.General Manager for entire agency, 45 employees, with offices in San Diego (HQ), San Francisco, and New York. Awarded Best Place to Work in San Francisco, 2009, San Diego 2008, 2009, 2010.- Responsible for P&L $12 million in revenue, achieved 50% YOY revenue growth and 36% EBITDA swing in 1 year turnaround.- Directed and managed client relationships and success of marketing strategy for WD-40, Covad, philosophy, L’Bel Paris, Hills Pet, Webster Bank, M&T Bank, iMingle, MobiTV, NetApp, Peer1, and Kyocera among others.- Promoted from VP of Corporate Strategy and Client Development to General Manager
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  • Proxicom/Icrossing
    Senior Vice President, Corporate Strategy
    Proxicom/Icrossing Sep 1999 - Aug 2007
    Us
    Reported to President, responsible for guiding service offering development, partnerships, M&A for leading interactive agency with over 300 senior consultants and staff.- Led marketing and communication with key industry analysts that successfully repositioned business from IT integration to Premier Digital Marketing Agency- Created and shared execution of corporate strategy that doubled revenue organically and through acquisition to $70 million from 2004 to 2007- Catalyst for integrating thought leadership and driving innovation that transformed Proxicom from an application developer into a full-service digital marketing services firm- Formed key partnerships with complementary service and product firms- Led key C-level engagements to Fortune 500 firms that directly resulted in long-term contracted relationships that totaled over $32 million; client relationships included: Mazda USA, WellPoint, Adobe Systems, Chevron, Bayer, Volkswagen, Electronic Arts, First American, Greenpoint Mortgage, and Euro RSCG Worldwide- Successive promotions from Director to SVP Corporate Strategy
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  • Cambridge Technology Partners
    Associate Director
    Cambridge Technology Partners 1995 - Sep 1999
    Consulted to C-level executives from Fortune 500 companies on strategic industry analysis; business unit strategy development and planning; investment financial modeling and process design reengineering; IT strategy; and e-commerce solutions. > Engagements included consumer software, consumer banking, consumer finance, insurance, communications, and clothing manufacturing/retailing industries. Client relationships included: Wells Fargo Bank; Levi Strauss, Transamerica, First Data Resources, Intuit, Charles Schwab, California State Auto Association (AAA).

Tim Warder Skills

Marketing Strategy Strategic Planning Mergers Integration Due Diligence Balanced Scorecard Executive Management Strategy Development Online Marketing Digital Marketing Financial Modeling Business Process Improvement Social Media Interactive Marketing Analytics Market Research Competitive Analysis Digital Media Web Analytics Digital Strategy New Business Development Product Management Business Strategy E Commerce Market Planning Start Ups Integrated Marketing Management Consulting Sem Seo Strategy Cross Functional Team Leadership Strategic Partnerships Advertising Online Advertising Mobile Marketing Management Business Development Crm Marketing B2b Ppc Leadership Business Planning Mobile Applications Go To Market Strategy Lead Generation Creative Direction Marketing Research Omniture

Tim Warder Education Details

  • Cornell University
    Cornell University
    Finance And Marketing
  • Carleton College
    Carleton College
    Economics

Frequently Asked Questions about Tim Warder

What company does Tim Warder work for?

Tim Warder works for Ieee Spectrum

What is Tim Warder's role at the current company?

Tim Warder's current role is Director of Product, Audience Development and Advertising.

What is Tim Warder's email address?

Tim Warder's email address is ti****@****ive.com

What is Tim Warder's direct phone number?

Tim Warder's direct phone number is +150299*****

What schools did Tim Warder attend?

Tim Warder attended Cornell University, Carleton College.

What skills is Tim Warder known for?

Tim Warder has skills like Marketing Strategy, Strategic Planning, Mergers, Integration, Due Diligence, Balanced Scorecard, Executive Management, Strategy Development, Online Marketing, Digital Marketing, Financial Modeling, Business Process Improvement.

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