Tim Withers Le Chat Email and Phone Number
Founder & CEO at Atyp Consulting; Co-Founder at Cerebral Circuit; Co-Founder at Calico Ceramics; Director at Starlight Media; Course Convenor at Melbourne Business School Online at
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Atyp Consulting
Tim Withers Le Chat's Location
City of Cape Town, Western Cape, South Africa, South Africa
Tim Withers Le Chat's Contact Details
Tim Withers Le Chat work email
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Tim Withers Le Chat personal email
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Tim Withers Le Chat phone numbers
About Tim Withers Le Chat
Tim was first intrigued by marketing data when looking for ways to grow a content network he founded in high school. This was far more fascinating than school work. More than 20 years later, he's explored the gamut of marketing as a discipline, and has a proven track record in managing multi-million dollar budgets, developing integrated strategies, and building teams that deliver results.Tim holds positions in several businesses, including being a co-founder in an AI agency, Cerebral Circuit, and the founder and Chief Growth Officer at Atyp Consulting. Cerebral Circuit develops end-to-end custom solutions leveraging the latest in NLP and other emergent technologies, while Atyp is an agile growth consultancy focused on data-led strategies and deep integration with existing business teams. Tim is very thankful to count the likes of Red & Yellow, Superbalist, Melbourne Business School, The Sharks, Lula, UCT Online High School, and Rawson Developers among the brands he works with.Prior to his foray into consulting, Tim held senior roles at 2U and JEFF. At the latter, Tim headed up growth and digital strategy, and helped to scale an idea to a community of 100,000 members (many of them customers) in 70+ countries in just 18 months during the global pandemic.
Tim Withers Le Chat's Current Company Details
Atyp Consulting
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Founder & CEO at Atyp Consulting; Co-Founder at Cerebral Circuit; Co-Founder at Calico Ceramics; Director at Starlight Media; Course Convenor at Melbourne Business School Online
Tim Withers Le Chat Work Experience Details
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Founder And Chief Executive OfficerAtyp Consulting Aug 2022 - PresentCape Town, Western Cape, South AfricaForget typical. At Atyp, we do digital and growth strategy differently.Based on 20+ years of experience in agencies, small businesses and corporates, we’ve structured our approach to work better for you!Forget inexperience:We collaborate with trusted senior consultants.We boast extensive experience in agencies, startups and corporates.All of our clients are led by dedicated senior-executive focus.Forget rigid retainers:We work flexibly and fixate on outcomes, not billable hours.We give you focus, dedication, passion, and clear deliverables.We strive to make the biggest impact in the shortest time.Forget being a number:We’re an agile boutique and we have no desire to manage a large portfolio.We much prefer building long-term relationships with businesses and entrepreneurs we feel strongly aligned to. Forget box-ticking:We focus on tailored work that will help you get the best results as quickly as possible.If we don’t fully believe something will contribute to this, we won’t sell it to you.Forget generic strategy:We specialise in laser-focused, data-led strategies.These are integrated, pragmatic and proven to work at scale.Forget siloed thinking:We specialise in integrating with existing teams and driving alignment across organisations.We work as effectively with tech and data functions as we do creative departments.Forget typical. Work with Atyp.
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Co-FounderCerebral Circuit Jul 2023 - PresentCape Town, Western Cape, South AfricaCerebral Circuit specialises in creating tailored AI assistants brimming with personality. Our solutions are highly customisable, accessible, multilingual, and multifunctional. The AI revolution is exciting, but it can be puzzling to figure out how to use it for your specific needs. We're your partners in answering that puzzle and creating AI solutions that fit your business. -
Course Convenor, Digital Marketing Strategy And Leadership Online Short Course, Mbs OnlineMelbourne Business School Jan 2023 - PresentCape Town, Western Cape, South AfricaI'm a course convenor for the Digital Marketing Strategy and Leadership Online Short Course as part of Melbourne Business School Online. -
Director And Chief Growth OfficerStarlight Media (Pty) Ltd Jun 2023 - PresentCape Town, Western Cape, South AfricaI'm very proud to be part of Starlight Media where I head up growth and digital strategy. Every month, our competitions portal responsibly raises money for charities in South Africa. To date, we've donated in excess of R2.5 million and we have every intention to do a lot more! -
Co-FounderCalico Ceramics Sep 2018 - PresentCape Town Area, South AfricaCalico Ceramics is a brand I co-founded with my wife in 2018. She plays the role of CEO and creative visionary and happily leaves me to handle finances and marketing strategy. -
Chief Growth OfficerJeff Fitness Oct 2021 - Jul 2022Cape Town, Western Cape, South AfricaIn my time at JEFF, we grew from a tiny startup with 10 employees to a global fitness community of ~100,000 with customers in 73 countries. -
Head Of Digital StrategyJeff Fitness Nov 2020 - Oct 2021Cape Town, Western Cape, South Africa
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Vice President, Digital Marketing2U Nov 2019 - Nov 2020Cape Town Area, South AfricaLed a holistic digital marketing function of more than 50 specialists. Responsible for all paid media, SEO, testing/experiments, and digital marketing platforms in the 2U Short Courses business.During my time as Vice President, Digital Marketing, I led the strategy for a complete overhaul of our marketing websites. This involved: 1) The development of an entirely new www.getsmarter.com site, transforming it into a fully-fledged eCommerce platform integrated with all of our systems and architecture, able to meet the complex requirements of our presentations schedule and dozens of university partners; 2) The development of a bespoke, ultra-scalable landing page solution to markedly improve efficiency, speed and conversion rates (beyond already higher-than-average performance), while better servicing the specific needs of our various functions, stakeholders and university partners. -
Head Of Digital2U Jan 2018 - Nov 2019Cape Town Area, South AfricaFollowing 2U's acquisition of GetSmarter in 2017, we restructured with a view to increasing focus on key areas of our marketing function as we integrated with the broader 2U organisation and continued to rapidly scale. The Marketing Strategy and Digital Marketing functions I established from 2015 - 2017 split into two separate departments.A substantial investment in our Digital function was planned for 2018 and I was tasked with leading this. We grew our digital marketing team from 11 specialists at the beginning of the year, to a team of more than 30 by November 2018. We successfully overhauled our digital systems, processes and planning methodologies to maintain efficiency and cohesion as we scaled up. The result being significant revenue growth for the GetSmarter business (2U short courses) and a large, highly sophisticated digital marketing function that will provide a great platform for further expansion in 2019.
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Marketing ManagerGetsmarter Aug 2015 - Dec 2017Cape Town Area, South AfricaGrew a core Marketing team of 10 to 30+. Established Digital Marketing and Marketing Strategy teams.Responsible for developing the overarching marketing strategy for all of GetSmarter's university partners.Responsible for directing the digital marketing strategy across all of GetSmarter's university partners.Responsible for managing budgets (total approx. R100 million) across all marketing channels across all of GetSmarter's university partners.Highlights:Developed the global strategy for GetSmarter's first ever international courses run in 2016 - MIT Fintech and MIT Big Data and Social Analytics. Delivered on a target of 4,000+ students on these courses, from 139 countries, in their first year of presentation.Defined how our global marketing would scale across multiple universities and large international courses during an even more intense period of growth in 2017. Directed the development and execution of marketing strategies for courses run in collaboration with LSE, MIT, University of Oxford, Harvard, Cambridge and more. -
Head Of DigitalWorld Wide Creative Nov 2014 - Aug 2015Cape Town Area, South AfricaResponsible for SEO, Paid Search, Paid Media, CRM, Social Media.I was tasked with defining strategic direction based on our clients' objectives, and then ensuring that these strategies were successfully implemented across all targeted channels in order to deliver sustainable, meaningful results.During my time at World Wide Creative we more than doubled the value of retainers managed by my department.Member of senior leadership team.Heavily involved in pitches, brand consulting and change management, and training initiatives. -
Head Of DigitalOlx South Africa May 2014 - Nov 2014Cape Town, South AfricaResponsible for OLX South Africa's Digital Marketing: PPC, Display, Social Media, Mobile. Stakeholder in technical strategy in collaboration with other functions. Results achieved: 738% improvement in return on advertising spend (ROAS).399% increase in number of conversions.48% increase in mobile and tablet visits. -
Head Of Digital Strategy And Mobile MarketingSaatchi & Saatchi Synergize May 2013 - May 2014Cape Town Area, South AfricaResponsible for digital and mobile marketing across Synergize's ever-growing portfolio of 100+ clients. Accounts included Sanlam, Ramsay Media, Shimansky, Kalahari.com and Standard Bank. Managed several teams of digital marketers and content producers (SEO and Social Media). When Synergize merged with Saatchi & Saatchi in November 2013, my mandate was to drive digital and mobile growth by developing a deep understanding of Saatchi's brands and prescribing sustainable strategies focused on delivering real-world returns.Member of Synergize and Saatchi & Saatchi leadership teams.Awarded 'Best Organic Search Marketer' at the 2013 edition of The Bookmarks Awards. -
Mobile Marketing LeadQuirk May 2012 - May 2013Cape Town Area, South Africa -
Head Of SeoQuirk Nov 2011 - May 2013Cape Town Area, South Africa
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Seo StrategistQuirk May 2010 - Nov 2011Cape Town Area, South Africa
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Ppc StrategistQuirk May 2009 - May 2010Cape Town Area, South Africa
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SeoGo2Africa Aug 2008 - Apr 2009Cape Town Area, South AfricaSEO implementation and copywriting for Go2Africa and its sister sites. -
Freelance SeoSelf-Employed Seo / Seo Copywriter Sep 2005 - Jul 2008Cape Town Area, South AfricaSEO content strategy, copywriting, implementation and consulting for small and medium businesses.
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Editor/Co-FounderNomansland Feb 2003 - Sep 2005I became involved in the South African online PC and console gaming community in the late 90s. After contributing content to Prophecy, PC Format and others, a friend and I decided to start NoMansLand. What originally began as a project focused on real-time strategy titles would evolve into a site that covered gaming and digital entertainment as a whole. Through hard work, many contributors, and lots of link building (my first exposure to SEO), we grew our hobby to the point that it averaged 150,000+ unique visitors per month.
Tim Withers Le Chat Skills
Seo
Digital Marketing
Digital Strategy
Sem
Online Advertising
Ppc
Mobile Marketing
Social Media Marketing
Web Analytics
Social Media
Digital Media
Google Analytics
Marketing
Keyword Research
E Commerce
Management
Google Adwords
Online Reputation Management
Marketing Strategy
Link Building
New Business Development
Content Strategy
Conversion Optimization
Content Marketing
Search Engine Marketing
Customer Relationship Management
Strategy
Email Marketing
Business Analytics
Start Ups
Scalability
Data Analysis
Tableau
Content Management Systems
Unbounce
Microsoft Excel
Team Management
Public Speaking
Problem Solving
Marketing Analytics
Product Strategy
Technology Leadership
Strategic Forecasting
Web Architecture
General Data Protection Regulation
Predictive Analytics
Marketing Compliance
Consumer Privacy
Mobile Strategy
Doubleclick
Seo Copywriting
Copywriting
Analytics
Organic Search
Orm
Crm
Paid Media
Paid Search Strategy
Integrated Marketing Communications Planning
Tim Withers Le Chat Education Details
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Copywriting
Frequently Asked Questions about Tim Withers Le Chat
What company does Tim Withers Le Chat work for?
Tim Withers Le Chat works for Atyp Consulting
What is Tim Withers Le Chat's role at the current company?
Tim Withers Le Chat's current role is Founder & CEO at Atyp Consulting; Co-Founder at Cerebral Circuit; Co-Founder at Calico Ceramics; Director at Starlight Media; Course Convenor at Melbourne Business School Online.
What is Tim Withers Le Chat's email address?
Tim Withers Le Chat's email address is ti****@****irk.biz
What is Tim Withers Le Chat's direct phone number?
Tim Withers Le Chat's direct phone number is +272144*****
What schools did Tim Withers Le Chat attend?
Tim Withers Le Chat attended Aaa School Of Advertising.
What are some of Tim Withers Le Chat's interests?
Tim Withers Le Chat has interest in Football, Technology, Cars, Economics, Martial Arts, Children, Education, Environment, Running, Seo.
What skills is Tim Withers Le Chat known for?
Tim Withers Le Chat has skills like Seo, Digital Marketing, Digital Strategy, Sem, Online Advertising, Ppc, Mobile Marketing, Social Media Marketing, Web Analytics, Social Media, Digital Media, Google Analytics.
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