• Supporting projects within the studio. Including conceptual design, design development, space planning, and construction documentation.• Selection and presentation of furniture, fabrics and equipment, color palettes, lighting, signage, and accessories.• Prepare finish plans, specifications, and material selections.

• Planning and execution of lead art direction including architecture development / location scouting + selection, camera angles, lighting direction, product placement / orientation, and styling for key projects including photography and renderings.• Lead global visual development (planning + execution of photo shoots) for key brand, product, and partner launches globally in New York, Atlanta, Portland, Chicago, Strasbourg, Munich, and London.• Documentation, evolution, and deployment of streamlined processes for visual creation that have improved timing, reduced costs, and created brand consistency.• Development of visual categories to support range of product and brand stories. Responsible for brand evolution and maintenance.• Management of creative teams (internal + multiple external vendors): Producers, Traffic Coordinators, Art Directors, Photographers, Retouchers, Rendering Resources, Stylists, etc.

• Responsible for creation and implementation of global imagery strategy for Steelcase at a brand and product level.• Implementation of global photography and rendering process creation and management.• Creation and implementation for imagery strategy and execution.• Leading Global Photoshoots: Art Direction (planning, on set, post production work, publishing), Logistic Support, Project Management.• Leading Global Rendering Creation: Art Direction and Creation.• Responsible for management of creative resources: Rendering Resources, Photographers, Art Directors, Producers + Project Managers, and Graphic Designers

• Focusing on photography and rendering processes and streamlining asset creation.• Photography and rendering art direction and creation.• Responsible for management of creative resources: Rendering Resources, Photographers, Art Directors, Producers + Project Managers, and Graphic Designers

supporting product collateral creation (photo shoots, brochures, launch planning, etc.)

space planning, CAD, mood boards, etc.

+ Assess existing membership pricing and developed new strategy+ Plan monthly membership events and mixers+ Attended 2012 AAF National Conference as West Michigan representative

Past Work Includes:+ Gordon Food Service, Creative Services, eCommerce Project Coordinator ( 9 months)+ Steelcase, Brand Communications Specialist (3 months)

+ Account Management and Project Manager lead for for Nurture (now Steelcase Health)+ Project coordination for accounts such as: Steelcase, izzy+, and SpringHill Camps+ Managed additional accounts such as: FLOR, Turnstone, ImClone Systems

Managed client account and status updates for: Details, American Seating, Applied Textiles and Foremost Insurance.

- Developed a 12-month campaign for State Farm Insurance.- Managed 4 directors and an overall team of 27 students.- Attended and ran weekly director and team meetings.- Developed project production schedule/timelines and maintained the list of completed tasks.

- Managed a team of eight Street Team members: organized promotions, scheduled staff,tracked labor hours and approved payroll.- Developed and submitted press releases regarding news and information.- Photographed and edited photos from events and dining facility construction on campus.- Coordinated vendor and national promotions: Pepsi, Crush, Rock Band2, and ReadyU.- Assisted with market research and analysis.- Coordinated campus event and expo booths and communicated with guests.- Prepared and implemented media plan for Facebook and Twitter.

- Restructured meeting format throughout the school year in student chapter.- Doubled member enrollment for the 2009-2010 school year.- Planned and conducted weekly meetings and prepared tasks for directors.- Event coordinator for programs hosted by the Advertising Club at the University.

- Wrote copy for new product releases, spec sheets dispersed in-house, monthly e-news, press releases, direct mail pieces, monthly spec sheets, and other written correspondence.- Managed CRM (AS400) and distributed marketing leads generated from advertising, trade shows, and editorials to sales staff.- Conducted market research online for promotional materials.- Updated press releases and product copy on Summit’s website in html format.- Organized and updated marketing budget on a weekly basis.- Managed projects and received price quotes of projects by working with vendors including: graphic designers, printers and mailing houses.

Managed and coordinated volunteer activities before and during the event.