Tina Mumm

Tina Mumm Email and Phone Number

Brand Strategy / Investor Experience @CIREEquity @ CIRE Equity
Tina Mumm's Location
San Diego, California, United States, United States
Tina Mumm's Contact Details
About Tina Mumm

Accomplished marketing executive with over 15 years of experience managing and executing successful campaign strategies within B2B and B2C companies. Increased marketing wins from 0% to 33% of net new business. Achieved 92% client retention rate. Experienced in influencing and motivating cross-functional teams in connection with corporate strategy and vision to achieve long-term results. Enjoy working within a collaborative, energetic, high-performing team environment with a roll-up-your-sleeves attitude to meet big goals. Recent vertical focus: private equity, financial services, professional services, technology (includes SaaS & product marketing), automotive, and luxury goods.Technology stack: WordPress, Magento, BigCommerce, Shopify, Salesforce, Pardot, HubSpot, Adobe Creative Cloud, Engyte, Outreach.io, and moreIntegrated Marketing Tactics: SEO, CRO/UX, web design, analytics, GTM, PPC/SEM, paid/organic social media, digital PR, strategic branding, email marketing and automation, lead generation, growth marketing, direct mail, integrated sales enablement programs, project management, leadership, and more.

Tina Mumm's Current Company Details
CIRE Equity

Cire Equity

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Brand Strategy / Investor Experience @CIREEquity
Tina Mumm Work Experience Details
  • Cire Equity
    Vice President Marketing
    Cire Equity Dec 2024 - Present
    San Diego, Ca, Us
  • Cire Equity
    Director Brand Strategy
    Cire Equity Nov 2021 - Dec 2024
    San Diego, Ca, Us
  • Adeptmind
    Advisor
    Adeptmind Jan 2024 - Present
    Toronto, Ontario, Ca
  • Signature Analytics
    Director Of Marketing
    Signature Analytics Oct 2017 - Oct 2021
    San Diego, Ca, Us
    Signature Analytics provides expert level accounting and business advisory solutions to small and middle-market businesses throughout Southern California and beyond. We accomplish this by managing your accounting function and financial reporting, so you don't have to. From there, we go beyond the numbers to help improve business performance and achieve your goals by focusing on forward-looking activities, direction, and strategy. We pride ourselves on being a US-based professional services firm and support our clients working as a natural extension of their team, tailoring our services to fit their specific business objectives and goals. We've been recognized five times on the Inc. 5000 fastest-growing private companies list and as one of the Best Places to Work nationwide.
  • Ignite Visibility
    Senior Digital Marketing Strategist
    Ignite Visibility Sep 2016 - Oct 2017
    San Diego, California, Us
    Ignite Visibility is a marketing agency that offers SEO, Social Media, Digital PR, Email Marketing, CRO, Analytics, Content Creation & Promotion, Paid Media Advertising, and Website Development and Design services. At Ignite, I was responsible for developing and managing a wide range of strategic marketing plans for our clients. - Develop, manage, execute, and report the results of cross-digital marketing campaigns for high-profile B2B & B2C accounts. - Accountable for the management of all SEM campaigns, including earned and paid media, social, email, digital PR, influencer campaigns, content creation, and CRO plus their associated teams. - Provide clients with revenue forecasting while maintaining a budget and optimizing for ROI. - Worked with the CEO and executive team to improve internal collaboration and processes for employee onboarding, training, mentorship, and incentives to increase engagement and retention. - Guide business development prospecting by conducting market research and providing strategic insight to client planning and pitch presentation in support of closes, upsells, and renewals.- Achieved 92% client retention rate during my time with Ignite Visibility. Website: https://ignitevisibility.com/
  • The Point Partners
    Director Of Seo & Web Development
    The Point Partners Nov 2010 - Sep 2016
    San Diego, Ca, Us
    Rebranded from Spectrum Search Marketing to The Point Partners in July 2015.
  • The Point Partners
    Seo Consultant
    The Point Partners Aug 2009 - Nov 2010
    San Diego, Ca, Us
  • Onyx Sales & Marketing
    E-Commerce Marketing Manager
    Onyx Sales & Marketing Jul 2009 - Feb 2016
    Us
    Onyx Sales & Marketing was a private holding company with a few portfolio brands within the luxury goods, furniture, audiovisual, and automotive space. Managed all B2C marketing campaigns for earned media, paid media, web development, and sales support for three divisions of their portfolio: Blazing Glass, Tuff Stuff 4x4, Truck and Winch).- Created, implemented and managed all on-site and off-site SEO strategies.- Co-created email marketing campaigns with the owners, including automation response and drip campaigns. - Initiated social media programs and promoted through social channels for Facebook, Twitter, and Instagram. - Trained and supervised support staff for product launches. - Implemented staff schedule management procedures and assisted in troubleshooting internal technical issues. - Developed and managed three website databases for various product lines, adhering to distributor channel MAP pricing for thousands of products on Magento and WordPress platforms. - Managed all external shopping feeds in partnership with paid advertising team. Blazing Glass website: https://www.blazingglass.com/TuffStuff4x4 website: https://tuffstuff4x4.com/Truck and Winch website: https://truckandwinch.com/
  • Seo Inc
    Search Engine Optimization Project Manager
    Seo Inc Feb 2008 - Sep 2009
    Carlsbad, Ca, Us
    Search Engine Optimization Inc. is a leading SEO, web development, and digital marketing agencies since 1997. At SEO Inc. as lead SEO project manager, I was the direct point of contact for a variety of in-house clientele and sole liaison between all internal departments and clients for service needs, contract deliverables, campaign reporting, and all other day-to-day communication and functions. I was also responsible for the entire SEO strategy, planning, implementation, execution, delivery, and overall success of each campaign within predefined budgets. - Primary point-of-contact for client service, contract deliverables, campaign reporting, and day-to-day functions. - Performed site analysis, keyword research and mapping, competitor research and evaluated ongoing linking build opportunities.- Responsible for the strategy, planning, execution, delivery and monitoring the overall success of each SEO campaign.- Organized and managed internal and external resources for proper implementation and execution of project deliverables for in-house SEO campaigns and/or web development projects.- Created internal processes and timelines tailored to defined project scope and deadlines while maximizing effectiveness against allocated budgets. Website: https://www.seoinc.com/
  • Deaf Community Services Of San Diego, Inc.
    Finance Assistant
    Deaf Community Services Of San Diego, Inc. Dec 2007 - Mar 2008
    San Diego, California, Us
    Deaf Community Services of San Diego, is a nonprofit organization whose focus is to advocate, educate and serve as partners within our community to achieve full access and inclusion of, by and for Deaf, Hard of Hearing, DeafBlind and Late Deafened people. As DCS, I worked part-time to assist the volunteer CFO in basic bookkeeping and accounting duties. - Assist the volunteer CFO within the various functions of the F&A department as needed, such as recording, classifying, and summarizing all company financial transactions.- Gather and assemble documents for computer data input. - Record and verify accuracy of itemized charges, account information, and total costs.- Reconcile accounts and assist the CFO in the compilation of reports and company invoices. - Verified accuracy of reports to be authorized for payment processing.
  • Nexaira Inc.
    Sales And Marketing Manager
    Nexaira Inc. May 2006 - Feb 2008
    San Diego, Ca, Us
    NexAira was an IoT business solutions partner that provided customized end-to-end device solutions for a variety of SMBs utilizing GSM, CDMA, LTE, broadband, and cloud technologies. At NexAira, I started as an assistant to the VP and quickly worked my way into a Sales and Marketing Manager role, including the management of their R&D Technical Services Group. It was a high growth, roll up your sleeves, type of environment, and where I started my journey in the marketing field. - Reported to and assisted in daily operations for VP of Business Development, Vice President of Enterprise Sales and Chief Operating Officer.- Managed the company's primary enterprise-level accounts with the VP of Enterprise Sales.- Organized and created company policies, procedures, and technical documents; securely managing in-house proprietary documentation while navigating certification processes to market launch.- Managed the development of the company website, e-commerce store, CMS system integration, website usability, review testing, search engine optimization, and shopping feeds.- Project Manager of the Technical Services Group division responsible for developing project briefs, timelines, forecasting, quality control, interdepartmental communication, and resource management within aggressive company deadlines.- Ongoing research and education of CDMA, GSM and LTE technologies adhering to industry standards for the cellular modules, routers, hardware, and application development.

Tina Mumm Skills

Seo E Commerce Google Analytics Online Marketing Sem Social Media Marketing Online Advertising Web Marketing Keyword Research Web Design Website Development Web Analytics Google Adwords Email Marketing Landing Page Optimization Ppc Web Development Analytics Wordpress Smo Search Engine Optimization Cms Affiliate Marketing Search Engine Marketing Link Building Organic Search Google Webmaster Tools Conversion Optimization Seo Copywriting Web Project Management Magento Content Management Systems Digital Marketing Management Project Management Team Management Marketing Leadership Marketing Strategy Digital Project Management Account Management Shopify Asp.net Cro Management Social Media Microsoft Office Adobe Creative Suite Big Commerce

Tina Mumm Education Details

  • Marketing Week Mini Mba With Mark Ritson
    Marketing Week Mini Mba With Mark Ritson
    Marketing
  • University Of Iowa
    University Of Iowa
    Graphic Design

Frequently Asked Questions about Tina Mumm

What company does Tina Mumm work for?

Tina Mumm works for Cire Equity

What is Tina Mumm's role at the current company?

Tina Mumm's current role is Brand Strategy / Investor Experience @CIREEquity.

What is Tina Mumm's email address?

Tina Mumm's email address is tm****@****ics.com

What is Tina Mumm's direct phone number?

Tina Mumm's direct phone number is 161977*****

What schools did Tina Mumm attend?

Tina Mumm attended Marketing Week Mini Mba With Mark Ritson, University Of Iowa.

What skills is Tina Mumm known for?

Tina Mumm has skills like Seo, E Commerce, Google Analytics, Online Marketing, Sem, Social Media Marketing, Online Advertising, Web Marketing, Keyword Research, Web Design, Website Development, Web Analytics.

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