Tinki Cheng

Tinki Cheng Email and Phone Number

Entrepreneur @ UMade_
Tinki Cheng's Location
New York, New York, United States, United States
Tinki Cheng's Contact Details

Tinki Cheng work email

Tinki Cheng personal email

Tinki Cheng phone numbers

About Tinki Cheng

Skill Sets: -Ecommerce operation- Online Marketing Skills: Digital Marketing, Web Analytics, SEO, SEM, E-commerce, Social Media Marketing, Keyword Search (PPC)- Strategic Planning Skills: Brand Strategy Development, Consumer Insights, Customer Segmentation, In-depth Interviewing- Financial Skills: Budget Management, Customer Life Time Value Calculation , ROI Forecasting- Industry Experience: Telecommunication, Banking, Apparel, High-Tech, Beverage, Non-profit - Software: SPSS, Excel, Word, Powerpoint , Omniture (SiteCatalyst, Test & Target), Google Analytics (Certified as Google Analytics Qualified Individual), Netbase, Radian 6- Languages: English, Mandarin, Cantonese, Japanese

Tinki Cheng's Current Company Details
UMade_

Umade_

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Entrepreneur
Tinki Cheng Work Experience Details
  • Umade_
    Founder
    Umade_ Feb 2014 - Present
    New York, Us
    https://umadeshop.com https://umadeshop.com.tw
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  • Akohub
    Co-Founder
    Akohub Dec 2015 - Present
    New York, Us
    www.akohub.com
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  • Ogilvy & Mather
    Associate Account Director
    Ogilvy & Mather Jun 2012 - Feb 2013
    New York, Ny, Us
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  • Northwestern University Medill Imc
    Graduate Student
    Northwestern University Medill Imc Sep 2010 - Dec 2011
    Evanston, Il, Us
    Concentration in Marketing Analysis and Direct & Interactive
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  • Adobe Systems (Omniture Business Unit)
    Web Analytics / Digital Marketing
    Adobe Systems (Omniture Business Unit) Jun 2011 - Aug 2011
    San Jose, Ca, Us
    - Performed a detailed data analysis of sales process and results, identified opportunities and proposed solutions to persuade senior VP and managers- Developed a creative idea, social media, and viral marketing strategy for the launch of a new product (Social Analytics Software)- Managed Omniture social activities, successfully increasing user interaction over 60% and monthly active users by 20% in three weeks-Conducted extensive market research of the customer base and built six target audience profiles to help the sales staff effectively approach new business
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  • Anheuser-Busch (Goose Island)
    Marketing Consultant
    Anheuser-Busch (Goose Island) Mar 2011 - Jun 2011
    St. Louis, Mo, Us
    - Proposed an on-premise & off-premise marketing strategy that integrated mobile, online, and retail to reposition the Belgian style beer “Matilda”- Selected by client as the best strategic plan to implement for Q4 of 2011
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  • Ogilvy & Mather Advertising
    Account Manager
    Ogilvy & Mather Advertising Apr 2008 - Jul 2010
    New York, Ny, Us
    - Managed FarEasTone, Taiwan’s second largest telecom carrier and Ogilvy Taiwan’s single largest account - Supervised Account Executives and led cross-functional teams, comprised of 40 people across five disciplines, to plan and implement marketing strategies. Met bi-weekly with client’s senior executives to report updates and findings- Planned and conducted over 30 online marketing campaigns successfully by utilizing social media, paid search, and banner advertising
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  • Intersub Advertising
    Senior Account Executive
    Intersub Advertising Jul 2005 - Mar 2008
    - Led marketing research, competitor analysis, and strategy/media planning for EasyShop, the largest underwear brand in Taiwan (over 200 stores in Taiwan and 60 in China). - 75% success rate in pitching new clients, while also managing clients in the banking, technology, and fashion sectors- Responsibilities including: Client management, Research, Planning, Budgeting, Media buying, Scheduling, Execution, Tracking and analysis

Tinki Cheng Skills

Digital Marketing Integrated Marketing Market Research Social Media Marketing Google Analytics Marketing Strategy Online Marketing Customer Insight Strategy E Commerce Web Analytics Spss Competitive Analysis Omniture Seo Social Media Strategic Planning Direct Marketing Marketing Management Segmentation Sem Ppc Consumer Insights Marketing Research Mandarin Quantitative Research Qualitative Research Marketing Communications Brand Development Customer Retention

Tinki Cheng Education Details

  • Northwestern University
    Northwestern University
    Integrated Marketing Communications
  • National Taipei University Of Business
    National Taipei University Of Business
    International Business

Frequently Asked Questions about Tinki Cheng

What company does Tinki Cheng work for?

Tinki Cheng works for Umade_

What is Tinki Cheng's role at the current company?

Tinki Cheng's current role is Entrepreneur.

What is Tinki Cheng's email address?

Tinki Cheng's email address is ti****@****ail.com

What is Tinki Cheng's direct phone number?

Tinki Cheng's direct phone number is +184786*****

What schools did Tinki Cheng attend?

Tinki Cheng attended Northwestern University, National Taipei University Of Business.

What skills is Tinki Cheng known for?

Tinki Cheng has skills like Digital Marketing, Integrated Marketing, Market Research, Social Media Marketing, Google Analytics, Marketing Strategy, Online Marketing, Customer Insight, Strategy, E Commerce, Web Analytics, Spss.

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