I thrive on bringing imagination to life through visual storytelling and innovative design concepts. With over 12 years of experience in a variety of industries ranging from baby to CPG to office furnishings, I have a proven track record of delivering compelling and effective solutions across a diverse range of projects.I’m currently accepting new clients for design, art direction, and branding. I’ll help you bring your brand to the next level, or simply get you to that next deadline alive.

Owner and artist behind the always sold out ThreeFeet Mudworks, a small batch ceramic exploration specializing in the signature handmade Tubby footed planters.The self-run business provides an experimental grounds to explore the art, branding, packing, shipping, multi-tasking-do-everything required of a small business owner and informs my knowledge of customer needs and connections.

Transformed Poppin’s brand image from a quirky consumer-first brand into a modern, trustworthy direct-to-business brand with a clear identity and penchant for simplifying the complex. Leads a scrappy team of creatives to create a wide range of assets ranging from keep-it-running sales and marketing materials to big brand awareness campaigns in key markets.• Unified disparate brand communication into a cohesive style across all channels• Transitioned style from an ultra casual D2C office supply brand to a simple yet trustworthy B2B brand that held onto key heritage points while maturing and simplifying for a business that shifted to be furniture- and business-first• Established and launched a cohesive brand experience across eight national showrooms and several annual trade shows• Built and led a small but incredibly efficient creative team consisting of design, copy, and photography, capitalizing on strengths to create agency-class creative on a startup budget• Created and directed a bright, welcoming photo and video style that inspires businesses of all sizes to embrace the best of the open office• Led Poppin’s first cross-channel OOH awareness campaign in five showroom markets, boosting awareness and driving inbound leads during showroom ramp-ups• Rapidly crafted and launched PoppinPod sub-brand• During COVID-19 work from home orders: pivoted the brand to create compelling, educational materials for businesses being forced home or to a new office reality. Campaigns included a series of videos and interviews, visual guides, marketing campaigns, and rapid product launches to position Poppin as a key resource for the individual worker or Fortune 500 whether they’re working on their couch or from their newly dispersed floor plan.• Built, led, and reviewed the work of the creative team in the production of all web, print, and digital marketing marketing collateral

Helping companies and individuals create inspiring workspaces.

Helping companies and individuals create inspiring workspaces.

Created and directed campaigns for major site initiatives across Quidsi’s (Amazon subsidiary) entire family of sites with a strong focus on the non-consumable fashion and lifestyle brands. Led and art directed all seasonal campaign photoshoots for Diapers.com & Look.com. Reshaped the design of Diapers' apparel campaigns to reflect the desires of a more modern, fashion-forward customer. Daily tasks also included on-site banner design, landing page design, and UI updates. Collaborated on a full rebranding of Casa.com in 2015.

Created and directed campaigns for major site initiatives across Quidsi’s (Amazon subsidiary) entire family of sites with a strong focus on the non-consumable fashion and lifestyle brands. Led and art directed all seasonal campaign photoshoots for Diapers.com & Look.com. Reshaped the design of Diapers' apparel campaigns to reflect the desires of a more modern, fashion-forward customer. Daily tasks also included on-site banner design, landing page design, and UI updates. Collaborated on a full rebranding of Casa.com in 2015.

Responsible for designing product packaging and a wide range of web and print materials. Plan, direct, coordinate, and style product still life and lifestyle photography. Manage and direct photographers, retouchers, freelance graphic designers, and video producers to complete all creative initiatives for the marketing department.Other responsibilities include: photo retouching, video editing, print production, and copywriting.

Was responsible for designing all print and web media for the marketing and product design departments. Worked from concept to execution on product packaging, catalogs, in-store marketing, web marketing and social media design. Assisted at and styled photoshoots, and occasional retouching. Initiated, directed, and edited several promotional videos for new products.

Worked on a small, fast-paced team to conceptualize and design a vast range of advertising initiatives for clients such as Bloomberg, Brand USA, Zyrtec, Services for the Underserved, & Smirnoff.Often working with new business and crucial client initiatives, projects ranged in type and scale: logos and conventional media, web advertising, environmental design, books, pitch decks and photography.

Inkjet monitor in SCAD’s photo department. Responsibilities include maintaining Epson and Canon printers and assisting students with technical issues.

Selected by faculty to participate in a special collaborative course between advertising and luxury fashion marketing majors to rebrand Andre Benjamin's (Andre 3000) fashion line, Benjamin Bixby. Worked on a team to create a brand identity system, marketing strategy and launch plan for the company.

Worked for the Publicis BOS Group assisting with logo designs, brand identity, name generation, and presentation decks for clients like T-Mobile, Life Tech, Zurich, and Hilton HHonors.Also worked as art director for the winning team of interns on an integrated product launch campaign for NesCafe Dolce Gusto.

Produced and installed various signs ranging from vinyl window graphics, vehicle wraps, channel letters and banners.

Assisted Art Director and Photographer in a catalog web site for Modern Amusement Apparel. Also assisted with photography in new Hewlett Packard campaign for web and print. Other clients worked on included Boys and Girls Club, Nortel, and Microsoft SQL