Program Associate
CurrentMy profession in WorldFish [http://worldfishcenter.org] as Programme Associate requires me to support the organisation in publication outputs (print and digital) and device strategies to raise its research impact. In addition, I support the Director of Communications and Marketing department on communications activities (traditional and social media) to disseminate our good work to the public. I collaborate closely with our webmaster and social media consultant on SEO and SEM work by tracking mentions of the organization on the Internet via Meltwater and Google Analytics. Also work closely with the Brand Manager to monitor the brand sentiments of the organisation and carry out immediate brand damage control on negative sentiments. I also support the Director of Human Resources by being the organisation’s focal point for knowledge sharing and data management, which led to the execution of numerous internal communication activities between departments and country offices. My position also encompasses work related to organising high-profile meetings, whereby I support the Director General in discussions with donors/high-ranking government officials/partners and securing funds.Another crucial role of my job function is carrying out various types of data analysis. One of the key reports is the quarterly traditional and social media reach for the Director of Communications and Marketing to present to the Board of Trustees on the organisation's marketing performance and effectiveness of each marketing campaign. I also engage closely with colleagues and other departments to track key research performance standards and analyse the collected data to monitor and support compliance with key performance indicators. For project management, I led - with inputs from the MIS Department - the implementation of electronic equipment upgrades (audio and visual) budgeted at USD 25k in the organisation's auditorium, boardroom and meeting rooms to produce high quality video recordings.