Taylor Larkin

Taylor Larkin Email and Phone Number

Senior Manager of Marketing Planning and Performance @ Overstock.com
Layton, UT, US
Taylor Larkin's Location
Layton, Utah, United States, United States
Taylor Larkin's Contact Details

Taylor Larkin personal email

n/a

Taylor Larkin phone numbers

About Taylor Larkin

Experienced marketing professional adept at strategic sales, mission critical planning, and team leadership. Skilled in marketing planning, data analysis, and process improvement to drive revenue growth. Notable achievements include:• Team Leadership: Motivating high-performing teams to achieve goals.• Marketing Strategy: Developing and executing plans for business growth.• Data Analysis: Translating complex data into actionable insights.• Creative Problem Solving: Innovating solutions to challenges.• Process Optimization: Implementing efficient operations for consistent performance.• Financial Reporting: Providing insightful reports for informed decision-making.• Customer Success: Ensuring satisfaction and retention through exceptional service.• Report Building: Creating comprehensive reports to track progress.• Strategic Vision: Aligning strategies with organizational objectives.Key differentiators:• Effective Communication: Simplifying complex findings for diverse audiences.• Technical Proficiency: Handling analytics and presenting findings effectively.• Process Automation: Implementing automated reporting for real-time updates.• Strategic Goal Setting: Establishing KPIs aligned with company targets.• Financial Acumen: Improving spend allocation methodologies for better financial performance.• KPI Reporting: Developing comprehensive reporting methodologies.What others say:• Reliability: Consistently delivering results and going the extra mile.• Collaborative Approach: Proactively engaging with colleagues for project success.• Supportive Leadership: Fostering team growth while ensuring project success.• Organizational Skills: Coordinating teams to meet deadlines and quality standards.• Clear Communication: Presenting results clearly to stakeholders.Passionate about driving success through strategic planning, data insights, and effective leadership. Let’s connect and explore opportunities!

Taylor Larkin's Current Company Details
Overstock.com

Overstock.Com

View
Senior Manager of Marketing Planning and Performance
Layton, UT, US
Website:
overstock.be
Employees:
918
Taylor Larkin Work Experience Details
  • Overstock.Com
    Senior Manager Of Marketing Planning And Performance
    Overstock.Com
    Layton, Ut, Us
  • Allevio
    Integration And Clinic Performance Manager
    Allevio Nov 2024 - Present
  • Summit Medical Partners
    Director Of Technology
    Summit Medical Partners Jul 2024 - Oct 2024
    Sandy, Utah, Us
  • Overstock.Com
    Senior Manager Of Marketing Planning And Performance
    Overstock.Com May 2018 - Jul 2024
    Midvale, Ut, Us
    ▪ Develop and process table structures for identifying and evaluating 7M+ clients annually. ▪ Ensure proper translation of analytical insights to cross-functional analytical groups into actionable recommendations for marketing leadership. ▪ Train and mentor, a talented and diverse team of new employees on SQL, Excel, and utilization of internal reports and data structures. ▪ Leverage proven understanding of Python and SQL to automate reporting and empowering analysts to shift focus on innovative projects and higher-value risks. ▪ Lead cross-functional projects for designing and implementing new products and processes.▪ Constructed compelling data visualizations to identify actionable insights for multiple audiences. ▪ Established key performance indicator reporting and methodologies to encompass metrics, including Lifetime Value, Customer Acquisition Cost, Return on Advertising Spend, and discount rates. ▪ Created continuous maintenance of a multi-touch attribution model, leveraging pageviews to assess efficacy of marketing campaigns and inform data-driven decision-making strategies.
  • Nthrive
    Consultant, Analytics
    Nthrive May 2015 - May 2018
    ▪ Oversaw all monthly financial statements and budget variance reports for 30+ health systems nationwide. ▪ Managed a talented team of 15 analysts and consultants to gather data for Trinity Health hospitals on a nationwide basis. ▪ Realized $300M+ in annual revenue through oversight of a key performance indicator report, allowing individuals to set goals and measure improvements of operating income on a monthly basis. ▪ Managed comprehensive data for the annual budgeted process for a $17B+ company. ▪ Developed and implemented weekly transaction reports to allow hospitals measure provider productivity. ▪ Directed operational scorecards to realize $500M+ operating income for a nationwide provider group.I also worked for Equation, Inc prior to their being purchased by nThrive.
  • Otuvy, Inc.℠
    Director Of Sales And Marketing/French Translator
    Otuvy, Inc.℠ Feb 2011 - Apr 2015
    Provo, Utah, Us
    ▪ Drove a consistent monthly increase of 30% through development of a ranking system based on client usage, providing the likelihood that a subscription customer would increase or decrease usage. ▪ Redesigned and launched a new website to raise brand awareness and improve SEO rankings. ▪ Developed new pricing and modular product offerings to provide offerings for smaller companies. ▪ Managed talented and diverse teams to drive tradeshow events and generate new leads for sales teams. ▪ Decreased annual expenses by 16% through implementation of customer resource management software packages utilized by sales, marketing, and client retention teams.

Taylor Larkin Skills

Leadership Customer Service Microsoft Office Marketing Marketing Strategy Salesforce.com Sales Advertising Management Public Speaking Account Management Social Networking Customer Satisfaction Event Planning Higher Education Teaching New Business Development Team Building Html Business Development Social Media

Taylor Larkin Education Details

  • Utah Valley University
    Utah Valley University
    General
  • Utah Valley University
    Utah Valley University
    Bussiness Management - International Business

Frequently Asked Questions about Taylor Larkin

What company does Taylor Larkin work for?

Taylor Larkin works for Overstock.com

What is Taylor Larkin's role at the current company?

Taylor Larkin's current role is Senior Manager of Marketing Planning and Performance.

What is Taylor Larkin's email address?

Taylor Larkin's email address is tl****@****ive.com

What is Taylor Larkin's direct phone number?

Taylor Larkin's direct phone number is (801) 375*****

What schools did Taylor Larkin attend?

Taylor Larkin attended Utah Valley University, Utah Valley University.

What are some of Taylor Larkin's interests?

Taylor Larkin has interest in Children, Economic Empowerment, Education, Poverty Alleviation, Disaster And Humanitarian Relief, Human Rights.

What skills is Taylor Larkin known for?

Taylor Larkin has skills like Leadership, Customer Service, Microsoft Office, Marketing, Marketing Strategy, Salesforce.com, Sales, Advertising, Management, Public Speaking, Account Management, Social Networking.

Who are Taylor Larkin's colleagues?

Taylor Larkin's colleagues are Sree Singam, Ann Dae, Jeromy Jones, Tiffany Simpson, Dustin Ogden, Zenaida Sengo, Dustin Ortega.

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