Timothy W. Leeds Email & Phone Number

Nashville, Tn, Us

Nolensville, Tennessee, Us

In this capacity, I launched created and launched BizGift, a customized gift card platform featuring access to over 340 national brands from a single card. I analyzed competitive gift card landscape, identified strategic differentiators, and implemented blue ocean strategy to define BizGift’s positioning. Key highlights in this role:➥Designed the minimum viable product and secured buy-in from the board with a detailed budget proposal.➥Achieved +300% YoY revenue growth and increased customer acquisition by 77% through GTM strategy, paid advertising, demand and lead generation strategy, and operations scaling.➥Implemented a CRM via HubSpot for customer onboarding, integrated Google Analytics with CRM and Mail Chimp, and led all aspects of marketing, including brand design, paid media marketing, email marketing, and automated workflows for personalized engagement across diverse industries.➥Received 75 5-star reviews in <1 year and achieved 12% re-order rate by introducing customer service protocols focused on enhancing client satisfaction and retention.➥Handled $700K budget to deliver high-impact results in a startup environment by negotiating costs with vendors, optimizing paid media and ad spending, and leveraging trusted third-party relationships.➥Reduced website development costs by conducting detailed research on developers and outsourcing work with a focus on top-tier output within budget constraints.➥Built high-performing teams by developing talent, including promoting a trusted colleague from customer service representative to customer service manager position based on adaptability and eagerness to grow.

Franklin, Tn, Us

Franklin, Tn, Us

As a Senior Director, I directed our entire marketing team with direct oversight of 5 directors and senior managers for a B2B HR benefits platform “SmartDollar”. I managed content direction, including PR, graphic, and video oversight while serving as the marketing voice on the executive team for quarterly and annual planning.Key highlights in this role:➥Conducted weekly 1:1 meetings to remove team bottlenecks and provide advocacy for performance improvement.➥Boosted team success by overseeing strategic promotions, advancing several marketer II team members to senior roles, and elevating copywriters to higher positions.➥Achieved and sustained 1% turnover rate within a department of 30 (including 5 direct reports): company turnover rate reached 20%.➥Managed $2.3M annual budget for paid media and marketing acquisition while optimizing resources and ensuring high-cost savings.➥Introduced business intelligence systems and data-driven dashboards that transformed team approach to marketing and sales insights.➥Empowered the team to make informed decisions by providing visibility into lead quality, conversion trends, and the impact of strategic adjustments, such as message optimization in advertisements.➥Achieved 98% reduction in cost per prospect and 21% increase in organic traffic by implementing demand generation strategy across organic and paid LinkedIn, Facebook, webinars, podcasts, and targeted assessment campaigns.

Lees Summit, Mo, Us

I was promoted to this position and transformed a B2B automotive parts company into a digitally driven organization by developing an e-commerce platform with 9,500 products fully integrated into the ERP system. Key highlights in this role:➥Launched an e-commerce platform and integrated Magento with EpiCore ERP system, which transformed stagnant processes and unlocked potential growth opportunities.➥Oversaw CRM adoption and implemented Insightly to streamline customer journey tracking, optimize lead management, and develop processes for inside sales team.➥Streamlined data processes by creating automated dashboards for the inside sales manager, which reduced data analysis time from 15 hours to just 1 hour per week.➥Promoted an e-commerce marketing manager to a senior role while making adjustments to align team strengths with company goals.➥Led a team of managers and ensured sales and marketing alignment through a “SMARKETING” team structure while directly reporting to the CEO.➥Established digital marketing initiatives, video content, strategic social media plans, and Google Analytics from scratch.➥Improved growth of LifeDefender product line from inception in 2016 to $3M+ sales by 2017 through strategic brand positioning, content creation, and a targeted customer communication strategy.➥Boosted email marketing open rates by 10%, achieved 20% open rate benchmark, enhanced web traffic by 35%, grew online sales by 38%, improved average order value by 7.2%, and increased online order volume by 30% through customer segmentation, targeted PPC and SEO campaigns, and high brand visibility across LinkedIn, Facebook, Twitter, Instagram, and YouTube.➥Increased monthly online sales by 38%, increased conversion rates from 1.85% to 2.97%, and doubled online sales by the end of 2019.➥Achieved 8% revenue increase compared to 2018 by redefining customer retention approaches and building a foundation to retain and expand the customer base while driving sustainable growth.

Lees Summit, Mo, Us

I headed product innovation by designing and launching custom products tailored to customer needs from initial concept through to prototype and market release. I pitched a digital marketing and e-commerce strategy to executive leadership and earned promotion to a senior marketing role.Key highlights in this role:➥Supported sales by joining client calls to identify product opportunities and translate client requirements into high-impact product solutions. Generated $3M in annual revenue through custom product designs aligned with customer needs.➥Streamlined assembly processes and optimized component inventory and disassembly protocols, which reduced time and labor costs.➥Mastered prototyping by learning and using machinery (lathe, milling, and 3D printing tools) to create product prototypes from scratch.➥Managed an average of 5+ new product development projects by resolving issues throughout project lifecycles with a focus on on-time and on-budget product launches.

Lees Summit, Mo, Us

Project Management - Successfully managed, and organized multiple projects simultaneously. - Developed processes and guidelines for the Engineering Department following ISO standards. - Gained new business alongside sales team. - Managed domestic and overseas fabrication and vendor communication.● Design/Engineering - Responsible for entire product life-cycle from cradle to grave on any given project. - Designed and implemented custom design solutions across a wide range of industries including automotive. - Strong PLM/PDM skills - SolidWorks Sheet-metal design - SolidWorks Plastic mold design - SolidWorks Extrusion design - SolidWorks Fabrication/Vendor Prints - SolidWorks Customer Prints & Instructions - Prototyping & Hands on Testing - Milling Machine - Lathe - Press Brake - Fixture Design - 3D Printing - Cycle Testing - Load Testing ● Design, Creation & Assembly ● 3D Visualization/Animation/Rendering

Experienced business & animation professional having created, branded, and directed animations for multiple clients for the past 5 years. Researching and developing both conventional and unconventional methods to decrease render times and improve client interaction including scripting, mobile app development, and implementing marker-less motion capture software.I self identify with being not just an early adapter, but beyond that: and Innovator.

Bartonville, Il, Us

● Worked as a Design Engineering consultant completing various design concepts for Joy Global, P&H Mining New Product Development.● Key role in creating and implementing cross-functional workflow across 5 internal engineering teams.● Created designs and concepts based on P&H guidelines and specific parameters using SolidWorks.● Utilized Adept PLM software for management of files and work-flow.● Worked with multiple clients, producing photo-realistic images of design concepts for marketing purposes.● Worked with multiple clients, to streamline SolidWorks integration designing custom macros and best practices based on the clients wants/needs.● Incorporated innovative New Product Development design methods tailored to the needs of the companies involved.

Kings Park, New York, Us

Work directly with customers of all backgrounds to properly define and clarify product performance requirements. Executed key product level and business level projects from cradle to grave.● Successfully Implemented SolidWorks design process and work-flow.● Implemented SolidWorks PDM Works for better management of SolidWorks files, documents and work-flow.● Designed and improved the Dejana "Katerack" system for catering service vehicles.

● Worked alongside the Knapheide MFG engineering team, implementing top down design techniques and more efficient 3D modeling practices to enhance large assembly functionality.● Designed new products and enhancing current products using SolidWorks as not just a design software, but an engineering tool as well.● Utilized SmarTeam to manage SolidWorks files on a day to day basis.

Bartonville, Il, Us

● Provided superior design and engineering modeling skills within a team environment using SolidWorks for various companies.● Accepted the lead design role for work with P&H Mining Equipment.● Worked closely with Joy Global, P&H Mining Equipment to design a modular rear room structure for their new 4100C Boss Shovel product.● Improved assembly times by developing a self-fixture design to ensure under structure member locations were correct.● Followed strict guidelines for shipping codes and supported the analysis team with engineering changes and fast 3D geometry output.● Created all FAB prints and Assembly drawings per P&H specifications and needs.● Implemented a top-down, requirements-driven modeling strategy improving the design and minimizing errors.● Provided Gunter & Zimmerman with a “slot-and-tab” design to improve manufacturing and assembly time.

Quincy, Illinois, Us

● Provided strong support within a team environment.● Managed multiple new product development projects simultaneously.● Mentored a senior design team for the University of Illinois Engineering group in 2007. Each team had to work with a given company to complete a project assigned to them. Our project was to design a 2000lb capacity crane to fit inside a KUV (Knapheide Utility Vehicle). The project was a success for both Knapheide and the students.● Completed a conceptual design of a new ladder rack to fit all of Knapheide’s current truck bed models at the time using SolidWorks as an engineering tool as well as a design tool.● Worked with a team to design 2 military troop carrier units. Responsible for designing the truck bed so all accessories could be taken off and stored on the body itself (benches/tarp racks/tarp).● Research and Development / Continuous improvement- Researched structural adhesive methods (tape/glue)- Researched and studied composite materials vs. our traditional steel floor plates.● Designed, built, and providing testing for prototypes from the ground up- Responsible for designing new prototypes of our current products with upgrades such as weight improvement and new assembly methods.- Prototypes were created and tested to prove out design changes and assembly changes such as using structural adhesives vs. welding certain “problem” areas.● SolidWorks models and prints.● Responsible for creating Assembly/Part models, prints and BOM for all design projects assigned. ● Rendering photo-realistic images from SolidWorks models for customer satisfaction and presentation.● Created images of our military vehicle units and our AT&T units for customer satisfaction.● Successfully completed projects for companies such as AT&T & Navistar Defense.