Tara Johnson, Ms Email & Phone Number

Fayetteville, AR, US

Bentonville, Arkansas, United States

Bentonville, AR

• Leveraged more than 15 owned Home Office and Store Content channels to accelerate Food Merchandising initiatives in more than 4,500 stores by creating clear, comprehensive, and actionable communication campaigns that.
• Built trust and strong business relationships at all levels including executive leadership with iterative problem solving, advocating for the business and adaptive influence to deliver end-to-end content support and.
• Created accountability and maximized influence by leading cross-functional team of peers to develop process map, role descriptions, milestone reporting, and gain leadership alignment for new way of working to deliver.
• Developed and executed a transition strategy to convert a biannual in-person meeting to a virtual experience for more than 5,000 field associates, including working with executive leaders to provide cohesive and.

Bentonville, AR

• Prioritized communication between cross-functional partners to set strategies and deliverables for the General Merchandise organization and accelerate the store execution of a $100B business.
• Communicated quarterly strategic plans for General Merchandise from officer to executive level leadership that are distributed to the merchandising and operations divisions.
• Collaborated with cross-functional partners across the organization to manage key taskforce planning meetings focused on the execution of Holiday merchandising strategies across all departments.
• Provided execution support for more than 230,000 square feet of educational merchandise floor space at biannual corporate meetings.
• Evaluated, revised and rolled out process, template and timeline improvements for the total Merchandise Activity Planning team to drive visibility of business strategy and enhance store communication deliverables.

• Translated and prioritized merchant strategies into tactical communication across various internal channels for store operations to drive the execution of an $8B business, including Apple and Samsung mobile device.
• Developed communication to enable the successful execution of a $100M special project across 500 stores to drive the future of in-store presentation for improved customer experience.

Bentonville, AR

• Provided on-site support to Walmart’s Visual Merchandising and Marketing teams producing in-store signing for the Seasonal, Celebrations, Toys and Stationery categories.
• Simplified the Seasonal signing process by creating end-to-end project timelines allowing cross-functional teams to execute the project in one work stream.

Bentonville, AR

• Managed production of digital tab pilot project for Walmart.
• Primary business contact responsible for all client communication, conflict resolution, and compliance on client deliverables.

Fayetteville, Arkansas Area

• Taught junior and senior level undergraduate course on the Adobe Creative Suite and graphic design principles as an instructor for AGED 4243 Graphic Design in AFLS.
• Served as lead graduate researcher on two communication campaign-focused research projects. Managed undergraduate teams.

Fayetteville, Arkansas Area

• Led content creation and development as a freelance contributing editor.
• Acted as the face of the brand and main contact when attending special events across the state of Arkansas.

Little Rock, Arkansas Area

· Conceptualized and launched a blog to support Arkansas Farm Bureau's public relations initiatives. · Issued news releases, photos and photo captions to various news outlets.

Ghent, Belgium

• Led intern team and coordinated responsibilities with Plant Science and Food Pilot unit researchers.
• Created promotional materials using Adobe InDesign and Premier Pro.
• Worked with scientists to communicate complex messages in concise way for general public to understand.

Little Rock, Arkansas Area

• Acted as a liaison between advertisers and the editorial and sales teams.
• Managed billing, revenue reports, distribution reports and advertising contracts.

Little Rock, Arkansas Area

· Aided staff in the creation of press releases, columns, feature stories and photo captions.· Photographed various events and camps across the state.

Master Of Science (M.S.), Agricultural And Extension Education With An Emphasis In Communication, 4.0

Bs, Agricultural Education, Communication And Technology With An Emphasis In Communication, 3.79

High School Diploma, 4.0