I specialize in providing a robust and results-driven approach to Organizational Change Management (OCM) that helps our clients navigate challenging technical transitions. Our team has an outstanding track record of successfully leading the assessment and implementation of OCM programs for large enterprise customers.- Leading the assessment and implementation of OCM programs for multiple large enterprise customers, supporting over 30,000 users, resulting in a significant boost in productivity.- Implementing a rapid response technical team to augment the internal ITS staff at UNC Greensboro during their cut-over from G-Suite to M365. Our team worked tirelessly to ensure a smooth transition and identify potential process improvements across all university departments.- Developing and implementing communication, training, and change agent (Champions) programs for end-users adopting Microsoft 365.- Leading the assessment and implementation of OCM programs for defense suppliers and universities, resulting in increased efficiency and a significant reduction in administrative tasks.- Demonstrating our ability to understand customers' business and culture, leading to increased satisfaction rates in customer surveys.- Delivering exceptional OCM services to diverse clients, resulting in numerous positive reviews and repeat business.- Collaborating with the OCM Practice Manager and a team of professionals to create new services for our clients, increasing our value and impact.

I successfully managed client relationships and established robust processes to expand the scope of engagement. My contributions as a subject matter expert in change management, instructional design, and experience design have been instrumental in the growth and success of the cloud advisory and business consulting division.- Establishment of a client engagement service within the firm that resulted in over $3M in revenue while reducing client churn and expanding delivery teams.- Leadership and guidance in the business/technical road mapping for the Environmental Protection Agency to align stakeholders, project management, and business end-users around a complex five-year modernization effort.- Provision of insightful leadership and guidance for Georgia State University's Salesforce expansion across the business. I successfully established an Agile framework that increased the development team's velocity while reducing the required meetings.- Created a feedback application that effectively collects, analyzes, and routes end-users feedback throughout the performance period, ensuring actionable feedback and value realization.- Provision of training on behavioral economics, usability, change management, user research, storytelling, analytics, and instructional design to internal and client project teams.

Responsible for marketing, sales, and customer success at an early-stage company as an entrepreneurial business leader, key client liaison, and innovation strategist.- Developed and executed the organizational strategy to take the company from pre-seed to series A funding.- Grew customer base by over 500% while reducing churn by 80%.- Recruited and trained the Sales, Service, and Product teams.- Acted as an agile champion and transformation catalyst to drive organizational change.- I led the consulting business, representing over 40% of revenue. Key wins include AARP, PGA, YouTube, and Uber.- Identified and maximized sales opportunities and increased customer retention rates.

Responsible for creating and launching scalable marketing solutions for SaaS products to competitively position the company in the enterprise IT market and generate valuable customer insights.- Developed and executed the Organizational Strategy and design.- Led Salesforce AppExchange partnership development and managed the cross-functional team.- Directed comprehensive marketing initiatives, from content development and demand generation to ROI analysis.- Presented at several industry conferences, including an executive session at Dreamforce.- Taught several Customer Success training sessions for Salesforce's internal success group, including strategies for user adoption.

Successfully re-branded a legacy research brand with global, scalable marketing initiatives and data-driven customer insights.- Created global marketing strategies through effective brand positioning, budgeting and resource allocation, and lead generation/growth projects.- Created a global marketing strategy that enabled localization of marketing tactics while elevating brand reputation by over 300% from previous efforts.- Managed effective brand positioning, budgeting, resource allocation, and lead generation/growth projects.- Responsible for 75 global associations and annual event sponsorship programs to drive brand awareness.- Created and executed marketing measures to generate leads for 65 salespeople and support global brand messaging.- Drove a massive increase in marketing qualified leads from 10 to 300 leads per month.- Led the capture team for new business with HBO, MasterCard, and Ford.

Recruited and led a team of 12+ to support the integration and acquisition of MEDED business in addition to content production for over 80 CME programs.- Effectively generated over $15M in funding through the development of unrestricted educational grants.- Grew membership from over 8k to more than 42k physicians through diligent management of a 12-member team in audience generation campaigns.- Conducted research to uncover physician practice behaviors.- Developed educational intervention plans, including outcome measurements.- Developed the first mobile application for CME content.- Planned, executed, and measured digital marketing strategies.

- Researched new inventions, initiatives, patent licensing, and acquisition of new technology that resulted in severalnew consumer and recreational products and product enhancements for SC Johnson, Johnson Outdoors, and Howmet Titanium.- Facilitated innovation sessions with client product and R&D teams to identify product and brand expansion opportunities.- Identified strategic investment and licensing opportunities creating an initial partnership plan to speed innovation within client companies.- Researched and reported on emerging technology for new product research teams.- Created and presented quarterly growth insights to the client’s senior management to determine an actionable path forward.

- Planned, executed, and measured digital marketing strategies for brand sites, including email marketing, membership marketing (recruitment/engagement) and content (meeting coverage, original articles, managing community engagement) for: - Vascular Biology Working Group (VBWG) - Coalition for the Advancement of Cardiovascular Health (COACH) - Interventions in Cardiology Study Group (ICSG) - MDRounds.org online grand-rounds series- Managed technology and meeting staff to produce over 150 regional meetings per year.

- Led a team of three supporting over 200 users’ computing needs.- Managed Windows NT, Novell Netware, and IBM RISC6000 server environments.- I managed the WISE60 terminal network with 140 nodes.- I managed network infrastructure for three locations with multiplex T1 interconnections and a Cisco PIX firewall.- Trained new staff on IT support processes and internal customer support standards.