*Leading the design of new products and features, by translating research insights into design approaches that translate to elegant user experiences*Work closely with engineers and product managers to ensure that designs are feasible and meet the needs of users*Continuously participating in user research and usability testing to validate designs*Stay up-to-date on the latest design trends and technologies specifically with regard to AI*Contribute to the vision and design strategy as well as partner with product management and user research to inform deliverables, shape future roadmap discussions and cultivate transparency*Craft interaction models, workflows, screen designs, and visual details that resonate with the Popmenu users*Collaborate with design peers and cross functional teams to build concept consensus*Clearly articulate and present concepts to senior product leadership*Maintain, guide, and push the boundaries of design systems and patterns*Joining a team of experienced designers and contributing to our design culture through collaboration, presenting work, and sharing feedback

As a UX Designer, I optimize current product on web and expanding functionality for the mobile experience. To craft the best user solutions I explore many different approaches to solve end-users’ problems using UX best practices and research, as well as assisting in the development & planning of new products.* Assist UX Lead in project deliverables* Define visual product elements and overall visual design* Build wireframes and storyboards to conceptualize design* Create flows, concepts, etc. to help communicate differences between the 'current' and 'future' experiences* Translate UX concepts into wireframes, mockups, and prototypes for rapid, iterative feedback with users* Work with closely with stakeholders like Product Owners, Business Analyst, and Developers* Present your work and articulately communicate design rationale to stakeholders, adapting to changes as needed* Collaborate on scenarios, end-to-end experiences, and screen designs* Maintain multiple active projects at one time, re-prioritizing as needed* Create and implement interaction models and user interface specifications

- Analyze and align user experience expectations with business goals- Lead client user experience workshops, presentations and reviews of designs- Perform research on end users to understand their working environment and to discover / implement important design decisions- Develop data-driven insights in support of design suggestions- Create wireframes, storyboards, user flows, process flows, site maps, prototypes, and mockups/comps to effectively communicate interaction and design ideas- Design beautiful, intuitive interfaces that are effortless to use across multiple devices- Collaborate with product owners to define and implement innovative solutions for the product directions, visuals, and overall experience- Collaborate with developers to understand the backend framework and limitations to help inform design decisions- Execute all visual design stages from concept to final hand-off- Establish and promote design guidelines, best practices, and standards through an online style guide

An automotive startup that specializing in omnichannel marketing for vehicle service, I was responsible for media planning, forecasting & developing existing products in an iterative environment.- Conducted user research to improve on existing vehicle service micro-site platform.- Implemented retargeting facebook pixel across all SaaS clients, increasing visibility for customer conversions. - Collaborated with Design & Tech team to create lead conversion micro-sites in compliance with over 15 vehicle manufacturers' brand standards, i.e. BMW, Mercedes-Benz, Mazda, etc.

• Responsible for comprehensive graphics services for tech company providing marketing automation and services for automotive dealers • Creating, revising and assembling designs for print illustration, product collateral, and online advertising (email, web, display, rich media, video) & customer-focused designs that are engaging and adaptive/responsive for all screen sizes. Formats including but not limited to HTML5 banner ads, videos and static banner imagery.• Utilizing OEM and dealer brand specifications to create/update graphics for online advertising products such as business logos, sales event logos & animated graphics)• Maintaining brand integrity on all products for clients as well as OEM brand standards• Collaborating with external teams to create emails with corresponding landing pages • Identifying potential design problems and execute recommended solutions • Translating marketing materials across various mediums (digital/print)• Streamlining team workflow by conceptualizing, executing and maintaining team wide asset repositories within Adobe software

I share my time between two teams and balance the projects them during the week. I have a variety of responsibility between the two teams and they correspond as follows :•Creating, revising, assembling and continually improve a wide variety of designs for online advertising (email, web, display, rich media, and video), product collateral, and other print illustration•Create, revise, and assemble graphics for online advertising products based on customer specifications including business logos, ad hoc graphics, and animated graphics (using Adobe Creative Suite)•Creating HTML emails with corresponding landing pages and forms•Identify potential design problems or areas in need of improvement and recommend solutions across the teams•Work with and project timelines and expectations•Remain current on and meet accuracy standards and expectations of OEMs•Create engaging & adaptive/responsive, customer focused designs for all screen sizes and touch-points•Translate marketing materials across various mediums (digital/print)•Maintain PureCars brand integrity across materials•Assist with developing new business presentations and mock-ups

- Managed and mentored a team of interns, overseeing their contributions to various initiatives- Collaborated with Marketing and Program teams to develop and implement promotional marketing plans for events- Coordinated with Communications Manager to create engaging social media content highlighting community impact while working across departments to align visual content production with program-specific marketing campaigns- Facilitated the planning and execution of diverse programmatic events, including community art programs, fundraisers, and partnership initiatives- Managed email marketing campaigns using Mailchimp, including copywriting, distribution, and performance analysis- Directed the curation and editing of event photography to showcase the nonprofit's community engagement

• Created social media and blog content for both the company and clients• Assisted in onboarding orientation for web clients• Conceptualized and created image assets for community specific flyers and brochures, logos and wireframs for new websites• Collaborated with marketing and design teams to create unique branding solutions and identities, to implement new marketing approaches to target varied demographics• Color-corrected and manipulated photos for web and print

Curated the submitted student and alumni artwork for printed quarterly publicationsProvided pointed and constructive criticism for every submitted artwork to help with future submissionsPrior to printed publication, I assisted the editor in looking over the layout of the entire magazine for technical mistakes

• Assisted the creative design team in to build daily email graphics• Adjusted HTML and CSS for daily emails templates• Experimented with new visual approaches to daily email marketing • Collabrated with team members to create an engaging marketing schedule• Implemented and tested new targeted email marketing approaches to varied demographics• Formatted, uploaded, and scheduled emails for SilverPop

While interning at Omni International, I was given the opportunity to:Assist the creative design team to build design solutions for the marketing teamWork with the marketing team in creating, editing and delivering required assets for marketing collateral and presentationsBuild, maintain and organize literature and photography databaseEdit copy in Microsoft publisher and Adobe programs including Photoshop, Illustrator and InDesignAssisting the Marketing Services Coordinator in producing sales collateralProvide the sales team with design support as needed for the presentations and request for proposalsMaintain brand integrity

• Assisting the creative design team in to build cutting-edge design solutions for customers• Interacting with customer to create a banner/logo to best fit customer’s business• Creating graphic designs like logos, marketing messages, tag lines, animation, videos, etc.• Building and delivering high-impact marketing to high quality substrates like banners, posters, etc.• Preparing graphic files for printing on Mimaki printers through the Onyx system

• Assisting with installation and de-installation of various shows on campus• Notifying necessary parties of needed gallery maintenance• Preparing and packaging artwork for shipment returns to artists• Assisting in the hanging of campus exhibitions

• Using Adobe Photoshop and Illustrator to create banners for online advertisement display• Interacting with customer to create a banner/logo to best fit customer’s business• Creating professional banners in a fast paced environment

-Assisting with the collection of archival material including articles, photographs, and audiovisual footage.-Scheduling installation and de-installation of the 30th Annual Visions Student Art Exhibition-Assist with the development of exhibition content including extended labels and text panels, audiovisual components, and large-scale photographic reproductions.-Assist with the development of the exhibition design and layout, including the creation of scale models, developing drawings for pedestal construction, checklist of objects, and placement of works.-Assist the registrar where possible coordinating photography of works in the collection, timelines for production and installation, etc.-Correspondence with the Juror of the 30th Annual Juried Exhibition (such as, planning the jurying session and obtaining a juror's statement)-Organize with student volunteers for the installation of student exhibitions