Tatiana Ivantsova Email & Phone Number

Moscow, RU

Making things clear for entrepreneurs and small businesses

Moscow, Russia

• Leading content creation for big promotions such as Black Friday and 11.11
• Localisation content for AliExpress Russia website and the app, working closely with global content team in Hangzhou, China
• Writing everything from push notifications to SEO texts. Item names and descriptions, social media posts, AliExpress blog articles, emails, SMS, in-app stories, landing pages, banners, UX texts for logistics, t-shirt.
• Content quality — control partners content quality (brands, agencies and designers), work with purchase team to optimize product card content, check online materials
• Supervising RU freelance writer and agency writers
• Work closely with designers and colleagues from other teams (more than 30 persons day-to-day) in Moscow to achieve better results and for better understanding of the other team’s targets, needs and pain points.

Moscow, Russia

• Content strategy focused on engaging and growing audiences
• Daily posting and presence on social media platforms
• Writing and editing texts (independently or with in-house copywriter)
• Close collaboration with designers, art director, marketing team

Moscow, Russia

• Writing texts for social media posts for B2C and B2B
• Collecting all visual materials, publishing posts, tracking comments
• Сlose communication with an external SMM designer
• Close collaboration with marketing, PR, Customer Support and other teams
• Reports, presentations and speeches at conferences
• Day-to-day communication with clients in the social networks