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VP of Marketing with 15+ years of experience delivering strategic marketing and business development plans that generate product awareness, strengthen corporate image, and increase market share. Analyze industry trends, implementing initiatives that engage consumers and drive brand loyalty—exceeding revenue objectives. Vice President of Marketing | Director of Brand StrategyEmail: tom@zbrandingco.comMotivated to gain a full-time position within an established organization specializing in technology, construction, manufacturing, consumer packaged goods (CPG), or creative marketing. Manage internal team development, resources and market strategies to drive profitability, executing new product development, business growth and visual brand identity. Conduct competitive research, designing targeted campaigns that align with the organizational mission and vision. Strengthen account partnerships, communicating thoughtful solutions with internal and external teams, and C-Suite executives alike. Monitor projects and overall performance, ensuring efficiency and effectiveness.CORE COMPETENCIES:• Marketing & Branding Strategy • Business Development• New Product Development & Launch• Project Management• Integrated Marketing Campaigns • Performance Optimization• Account Management • Team Leadership• Effective CommunicationACCOMPLISHMENTS:• 200% growth generated through fully-integrated data driven marketing communications that gained market share in the business aviation industry across marketing channels in content, website and landing pages, email, print, digital, social media, trade show and paid advertising.• 24% increase in revenues attained by implementing improved scheduling software allowing them to be the fastest to the marketplace with improved functionality and capabilities through-short and long-term forecasting.• 29% sales increase generated for a key client by working with marketing, sales and technology teams to launch their first integrated website that targets customers to submit on-line estimates.• Marketing, product launch, brand strategies and category growth on accounts such as AT&T, Intel, IBM, UniGroup Inc., Sterling Commerce, Jet Aviation, Kantar Health, Satcom Direct, XONEX Relocation.Please contact me at (314) 330-4395 with Senior Marketing, Branding and Business Development opportunities.
Z Branding Company, Llc
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PrincipalZ Branding Company, Llc Jan 2022 - PresentGreater St. LouisStrategic business development, brand planning and multi-channel marketing for companies focused in business aviation, construction, finance, technology, transportation, manufacturing, healthcare, insurance, and other services industries. Responsible for managing the growth, business development, sales, and profitability for the company and brand accounts. Communicate with and supervised cross-functional marketing teams ranging in size from 8 -12 people.
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Marketing, Advertising And Brand ConsultantEngine Assurance Program Dec 2015 - PresentDallas/Forth Worth AreaResponsible for maintaining brand equity and all digital and traditional advertising and marketing initiatives for the high quality alternative for legacy jet engine coverage for business aviation.• 200% sales increase generated through a fully-integrated marketing campaign to gain market share in the business aviation maintenance industry across multiple channels.• 40% growth in enrollments since March 2020 during a global pandemic. -
PresidentZimmermann And Associates Inc | Marketing | Advertising | Branding Nov 2006 - Jan 2022Greater St. LouisDirect day-to-day operations supporting yearly marketing positioning that include strategic business development, brand planning and multi-channel marketing for various on and off trade accounts in construction, finance, technology, transportation, manufacturing, healthcare, insurance, services industries and CPG. Responsible for managing the growth, business development, sales, and profitability for the company and brand accounts. Communicate with and supervised cross-functional teams ranging in size from 10 -15 people.• Develop and implement innovative and data-driven marketing strategies that result in 36% growth yearly in on-going sales and company financial goals. Manage teams of 10+. Oversee all business finances.• Drive brand awareness, category growth, and market share by developing and implementing presentations and marketing strategies to identify and secure business opportunities.• 24% increase in revenue attained by implementing improved scheduling software for a business aviation company, allowing them to be fastest to the marketplace with improved functionality and capabilities through-short and long-term forecasting.• 29% sales increase generated for a transportation industry client by working with marketing, sales and technology teams to launch their first integrated website that targets customers to submit on-line estimates.• Established an acquisition funnel and developed business cases for acquisition candidates with the potential of generating greater than 30% of annual sales. -
Director Of Brand MarketingZimmermann And Associates Inc | Marketing | Advertising | Branding Feb 2001 - Nov 2006Greater St. LouisManagement of brand campaign development, including creative materials and external advertising creative (digital, web content, print, video, etc.). Responsibilities include creative messaging and communications strategy, agency management, briefing, creative assessment, production management for shoots, alignment across marketing.• Managed 10+ accounts simultaneously with a team of 5-10 people and outside agency partners and vendors. • Grew company staff by 266% by winning new business in several business sectors including: construction, finance, technology, transportation, manufacturing, healthcare, insurance, services industries and CPG.
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Brand Marketing ConsultantSatcom Direct Jul 2015 - Dec 2015Melbourne, Florida, United StatesManaged a marketing team of 10+ to help rebrand, develop and launch new products and increase market share in satellite communications for business aviation.• Develop and launch new products and new brands into the intelligent organization space achieving a 46% increase in awareness for targeted products.• Develop and maintain a thorough understanding of companies markets and competitors to reach 15,000 prospects with a complete rebrand launch.• Grew sales by 20% with the inclusion of five new line extensions to meet growing demands of customers.• Balance team workloads and organize resource allocation, plan project timelines, monitor progress and measure productivity. -
Founder, Vp Marketing And Business DevelopmentVistawiz, Inc. 2003 - 2005A managed security services company. VistaWiz develops and deploys a unique and proprietary product that manages small business technology services. US and UAE based VistaWiz develops solutions that enable their service partners and their customers to prevent IT problems that cost them time and money.• Helped the company raise over $1M in financing through developing a sound marketing plan, product and brand awareness.• Analyzed and contributed to unique business-to- business revenue models and marketed and sold those models to outside companies.• Oversaw all print and digital marketing.• Developed strategy, led a team to design the company branding, wrote content and value statement propositions while overseeing and managing all traditional print and digital marketing. -
Founder, Vice President Marketing And AdvertisingStreamsearch 2001 - 2003One of the Internet’s pioneering streaming media companies. Became a market leader in the streaming media, and forged deep contacts throughout the entertainment, media and venture capital communities. Established strategic relationships with the major movie studios, music labels, broadcasters, encoding hosting and streaming companies, player companies, RBOC’s, DSL, cable modem and high traffic portals.• Part of the leadership team that raise $31M in financing and scaled to 150 employees in 5 locations nationwide.• Responsible for all brand development, strategic partner relationships, and oversaw all marketing responsibilities, advertising, events, research activities and budget planning.• Established and oversaw a $100K a month marketing and advertising budget and managed a network of reliable external agencies and marketing professionals.• Co-concepted, founded and drew 1,000 C-level guests to the first-ever Internet Film and Music Festival by managing all marketing, advertising, promotions, and event materials.
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Frequently Asked Questions about Tom Zimmermann
What company does Tom Zimmermann work for?
Tom Zimmermann works for Z Branding Company, Llc
What is Tom Zimmermann's role at the current company?
Tom Zimmermann's current role is VP of Marketing | Executive Creative Director | Director of Brand Strategy | Business Development | Account Management | Sales.
What is Tom Zimmermann's email address?
Tom Zimmermann's email address is tz****@****soc.com
What is Tom Zimmermann's direct phone number?
Tom Zimmermann's direct phone number is +131424*****
What schools did Tom Zimmermann attend?
Tom Zimmermann attended Missouri State University, St. John Vianney High School.
What skills is Tom Zimmermann known for?
Tom Zimmermann has skills like Copywriting, Advertising, Web Marketing, Direct Marketing, Marketing, Campaigns, Marketing Strategy, Brand Development, Strategy, Seo, Graphic Design, Social Media Marketing.
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Tom Zimmermann
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