Ted Nadeau

Ted Nadeau Email and Phone Number

Shoppable COO | P&L | Revenue + Audience Growth | Fundraising | NYCOO @ Shoppable
Ted Nadeau's Location
New York, New York, United States, United States
Ted Nadeau's Contact Details
About Ted Nadeau

My career: 20+ years driving continuous revenue and brand growth for start-ups, big brands and non-profits across Digital and Traditional Media.My sweet spot: business operations and intelligence that catapults brands, grows audience and revenue, and connects consumers to digital content, tech products and services that fuel their lives.For 10+ years, I’ve run big teams at large media brands including Hearst Magazines (ELLE Group Digital Director) and Condé Nast (SVP/GM Digital) that were known for product innovation and growing audience and revenue amidst industry headwinds. I've also built the foundational infrastructure for growing companies including Style Coalition (President/COO), a lifestyle social influencer marketing platform.Most recently, as COO for Shoppable, I joined the very talented founder to oversee operations and create the staffing and structure for aggressive growth.A strong tech and product development background underpins all my work. I spent 10+ years running product development, strategy and business operations for tech innovators including mobile pioneer Vindigo, a FortuneCity/Warner Bros. joint venture of international, localized web sites, and PSINet, the first commercial ISP provider, where I joined as hire #5 and rose to GM of its first international subsidiary in Great Britain.Where I excel:• Expert knowledge of digital media, branded content, and tech & digital product development• Significant managerial / business operations experience• Successful P&L responsibility• Proven experience leading go-to-market strategy for products and brands • Track-record of success and passion for building and leading senior teams (sales, marketing, technology, editorial, design, business development, business operations)• Hands-on experience in budgeting, forecasting, accounting, analytics, research and HR

Ted Nadeau's Current Company Details
Shoppable

Shoppable

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Shoppable COO | P&L | Revenue + Audience Growth | Fundraising | NYCOO
Ted Nadeau Work Experience Details
  • Shoppable
    Chief Operating Officer
    Shoppable Feb 2020 - Present
    New York, Ny, Us
    As a key member of the executive management team, I am responsible for all business operations including Sales, Marketing, Customer Success, End User Customer Support, Finance, HR and Legal.
  • America Media
    Evp, Chief Operating Officer | P&L | Revenue + Audience Growth | Fundraising
    America Media Dec 2016 - Jul 2019
    New York, Us
    I led the business and program operations of America Media. Responsible for all Revenue Generation, Operations, Budget Oversight, HR, Finance, Marketing, Advertising Sales, Subscription Circulation and Product Management. I am responsible for reporting to the board of directors and lead quarterly board meetings.I built the business and operations infrastructure including all staffing, procedures, budget development, P&L management, new product development, syndication partnerships and strategic planning.Audience growth of 100%Revenue growth 15% year over yearExpense management at 3% increase during a period of large business growthFundraising individual and foundation donor growth of 100%
  • Style Coalition
    President And Coo | Business Operations | Influencer Marketing | Go To Market Strategy
    Style Coalition Mar 2012 - Jul 2016
    New York, Ny, Us
    I led corporate and business operations (revenue operations, marketing, advertising, partnerships, product development, accounting, HR) for Style Coalition, an industry-leading influencer marketing and analytics platform that connects premium brands with online influencers and digital content creators. We develop and deliver high-impact integrated marketing programs and ad solutions, and offer a first-of-a-kind analytics technology that measures ROI across all social platforms.Style Coalition reaches >150MM consumers across blogs and social platforms in fashion, beauty, home design and men’s lifestyle categories. Our partners and clients are Ad Age Top 100 advertisers including: Dior, Chanel, Bulgari, L’Oreal, Guess, eBay, Sephora, Lincoln, Hearst, Microsoft, HP, P&G, Unilever, Starbucks, Macy’s and more.Highlights:• Grew revenue 100% YoY while maintaining profit margins and overhead costs• Increased influencer recruitment; manage negotiations, contracts and technical on-boarding• Full P&L responsibility, A/R, A/P, forecasting, cash flow, client and vendor management• Drove go-to-market strategy for our scalable, innovative branded content products and programs including social media activations, branded video content, influencer events, native advertising, and rich media and display ads• Built and manage a cross-functional team overseeing ad operations, ad product creation, programmatic exchanges and partnerships• Run all corporate operations including human resources
  • Hearst Magazines
    General Manager, Elle Group Digital | Multi-Platform | Product Strategy | Advertiser Activation
    Hearst Magazines Jan 2010 - Mar 2012
    New York, Ny, Us
    I ran the digital and mobile business for ELLE, ELLE DECOR and ELLEgirl, where I was known for developing products and strategies that grew brand awareness and unlocked new revenue.Highlights:• Delivery of 30% greater revenue, 15% greater UV’s and 20% greater PV’s over budget; 80% rev growth YoY• Full digital P&L responsibility• Launched elledecor.com, ELLE iPad app; ELLE audience and sales extension network; relaunched ellegirl.com and several digital extensions to the brands• Developed content distribution and audience development strategies that grew monthly uniques 500% percent• Activated prestigious editorial, sales and product partnerships including the shoppable Gucci iPad & iPhone app• Launched social media integration and extensions for the brands• Managed team of product and project managers, developers, editors, sales representatives and marketers
  • Hachette Filipacchi Media
    General Manager, Elle Group Digital | Revenue Growth | Product Launch | P&L
    Hachette Filipacchi Media Jan 2010 - Jun 2011
    Us
    I ran the digital and mobile business for ELLE, ELLE DECOR and ELLEgirl, where I was known for developing products and strategies that grew brand awareness and unlocked new revenue.Highlights:• Delivery of 30% greater revenue, 15% greater UV’s and 20% greater PV’s over budget; 80% rev growth YoY• Full digital P&L responsibility• Launched elledecor.com, ELLE iPad app; ELLE audience and sales extension network; relaunched ellegirl.com and several digital extensions to the brands• Developed content distribution and audience development strategies that grew monthly uniques 500% percent• Activated prestigious editorial, sales and product partnerships including the shoppable Gucci iPad & iPhone app• Launched social media integration and extensions for the brands• Managed team of product and project managers, developers, editors, sales representatives and marketers
  • Conde Nast
    Svp, General Manager, Condenet | Product Strategy | Audience Growth | Revenue Strategy
    Conde Nast Mar 2003 - Apr 2009
    New York, Ny, Us
    As SVP, General Manager Condé Nast Digital, I ran content product strategy and delivery for the web sites and mobile apps of 18 of the world’s leading media brands including Epicurious, Vogue, GQ, Vanity Fair, Bon Appétit, The New Yorker and others.Highlights:• Built and managed 100-person team of developers, product and project managers, information architects, quality assurance analysts, online video, and mobile and app producers• Managed expense budget of $25MM• Grew audience, page views and ad impressions, consistently surpassing budget every year• Spearheaded Facebook development including 12 applications, fan pages, Beacon and Facebook Connect• Successfully led complex migration of internal server infrastructure to a managed hosting vendor• Known for consultative internal client management of key stakeholders including editors-in-chief and publishers• Leveraged expert knowledge of product development process to create internal procedures and infrastructure for product planning / delivery
  • Conde Nast
    Vp, General Manager, Condenet
    Conde Nast Jul 2006 - Aug 2008
    New York, Ny, Us
  • Conde Nast
    Content And Product Director, Condenet
    Conde Nast Mar 2003 - Jul 2006
    New York, Ny, Us
  • Conde Nast
    Content And Product Director, Condenet
    Conde Nast Mar 2003 - Jul 2006
    New York, Ny, Us
  • Sorceron
    Director, Product Management
    Sorceron Dec 2001 - Nov 2002
    Sorceron was a software company that developed the first streaming platform for digital rich media content at a time when broadband was just becoming widely available. As VP of product marketing, I drove product development and strategy for our first-to-market technology.Highlights:• Managed P&L for product line including development, advertising, sales and pricing• Ran a cross-functional team of developers, project managers, marketing and creative, working from ideation to implementation and distribution• Leveraged expert knowledge of product life cycle planning and marketing to create well-received tech products
  • Vindigo
    Director, Product Development
    Vindigo Jun 2000 - Aug 2001
    New York, Ny, Us
    I ran product strategy for mobile and location-based trailblazer Vindigo, developing award winning location-based services for both mobile and Palm devices.Highlights:• Developed a mobile product portfolio with 6M+ U.S. downloads (pre-iPhone)• Activated 20+ mobile applications across 10 wireless carriers, 6 platforms, and 200 handsets, including: Vindigo City Guide, MapQuest Mobile, The New York Times Mobile• Created mobile app development / mobile ad serving platforms• Launched mobile advertising products, including location-based service ads and corporate and private-labeled services• Implemented PMO procedures that streamlined product development life-cycle, accelerating revenue and reducing costs
  • Fortunecity
    Vp, Production And Design
    Fortunecity Feb 1999 - Jun 2000
    As VP/GM of AcmeCity.com (joint venture of FortuneCity/Warner Bros), I ran a global, cross-functional team operating 15 localized consumer web sites which allowed users to create digital content in multiple languages using WB characters, logos, etc. without infringing on copyright.This groundbreaking joint venture was a first-of-its kind alliance between an online community-building platform and a giant media company.Highlights:• Directed international team of 45 web producers, developers and designers managing product strategy, production and design of 15 localized consumer web sites• Grew subscriber base, page views and revenues to surpass monthly targets by as much as 100%• Managed budget (pricing, advertising sales and development)• Managed move of server farm to new hosting facility and application development of new backend architecture / user interface• Reported to joint venture board members of FortuneCity.com and Warner Bros.
  • Gartner Group, Inc.
    Director, Interactive Platforms
    Gartner Group, Inc. Jun 1998 - Feb 1999
    Stamford, Ct, Us
    Gartner Group is the world’s leader in information technology and strategic research. I oversaw product strategy and management of the interactive digital delivery platforms.
  • Airmedia
    Director Product Management
    Airmedia Dec 1996 - Jun 1998
    Us
    AirMedia provided wireless products for desktop and mobile devices at a time when this technology was just debuting. I launched and managed the go-to-market product strategy for AirMedia Live, a desktop wireless messaging service displaying real-time news and information at a time when full-time Internet connections were not common.
  • Psinet, Inc. (Including Nysernet, Inc. And Pipeline New York)
    General Manager, Pipeline
    Psinet, Inc. (Including Nysernet, Inc. And Pipeline New York) Feb 1988 - Dec 1996
    Ch
    I got my start in tech and digital products at early-Internet pioneer, PSINet Inc., the first commercial Internet service provider. As the fifth employee hire, I helped build the company from the ground up over six years, transforming PSINet from start-up, to IPO, to international ISP leader. My areas of focus: business operations, product development and marketing, user experience, customer acquisition and retention.PSINet Roles:Acting Managing Director, PSINet-UK 1996I was once again tapped to manage a new acquisition, PSINet’s first international subsidiary, EUNet GB, which was Britain's largest ISP. I built the office, team and senior management structure and developed new product strategy for B2B and B2C products including tiered feature and pricing models.General Manager, Pipeline, New York 1995-1996I managed the acquisition of Pipeline New York, an early ISP, and ran overall business operations; product strategy & marketing; user experience; pricing and customer acquisition; growing subscriber base from 5K to >100K in under a year and maximizing $10M purchase to $23M when sold in 1996.Customer Support Manager, PSINet 1990–1994At a time when ISP’s didn’t yet provide customer support, I created the first technical customer support service system, which enhanced user experience and realized customer retention.Sr. Marketing Associate, NYSERNet, Inc. 1988-1989Developed products, marketing strategy and CRM system for NYSERNet, which delivered next-generation Internet services to New York State’s research and education community including universities, colleges, museums, healthcare facilities, primary and secondary schools & research institutions.

Ted Nadeau Skills

E Commerce Digital Media Start Ups Product Management Strategy Social Media Digital Strategy Marketing Online Advertising Mobile Devices Advertising Strategic Partnerships Marketing Strategy Product Development Business Development Editorial Crm P&l Management Mobile Applications Product Marketing Cross Functional Team Leadership Product Strategy Information Architecture Customer Relationship Management Mobile Budgeting Business Transformation Coaching Online Brand Building Audience Development P&l Nonprofit Organizations Income Statement Video Sales Operations Cash Management Forecasting Customer Acquisition Staff Recruitment Client Relations Talent Management Negotiation Problem Solving Launching New Brands Branded Entertainment Native Advertising Influencer Marketing Team Development Business Operations

Ted Nadeau Education Details

  • Cornell University
    Cornell University
    Applied Economics And Management

Frequently Asked Questions about Ted Nadeau

What company does Ted Nadeau work for?

Ted Nadeau works for Shoppable

What is Ted Nadeau's role at the current company?

Ted Nadeau's current role is Shoppable COO | P&L | Revenue + Audience Growth | Fundraising | NYCOO.

What is Ted Nadeau's email address?

Ted Nadeau's email address is te****@****eau.com

What is Ted Nadeau's direct phone number?

Ted Nadeau's direct phone number is +164635*****

What schools did Ted Nadeau attend?

Ted Nadeau attended Cornell University.

What are some of Ted Nadeau's interests?

Ted Nadeau has interest in Mobile, Digital Media, Sales And Marketing, Advertising, Consumer Internet, Social Media Marketing.

What skills is Ted Nadeau known for?

Ted Nadeau has skills like E Commerce, Digital Media, Start Ups, Product Management, Strategy, Social Media, Digital Strategy, Marketing, Online Advertising, Mobile Devices, Advertising, Strategic Partnerships.

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