Responsibilities:▪ Brand Communications: Developed brand strategies and crafted cohesive content to maintain brand integrity across multiple platforms. Monitored market trends to refine strategies.▪ Event Management: Planned, executed, and evaluated diverse marketing activities and events to enhance brand visibility. Oversaw event logistics and collaborated on communication plans, aligning with brand objectives.▪ Partner Engagement: Identified strategic partnership opportunities, negotiating contracts to foster collaborations and expand brand influence.▪ Brand Awards: Proactively sought national and international brand awards, creating compelling submissions.▪ Other tasks: Engaged in additional marketing projects as directed, demonstrating adaptability.Achievements:▪ Events: Identified and engaged customers at brand events, achieving an average conversion rate of up to 23% throughout the year. Surpassed LinkedIn and Facebook impressions & benchmarks by 156% and 281% increase. Negotiated and reduced event expenses by up to 20% while enhancing brand exposure without incurring extra expenses. Organize successful events with over 80% satisfied attendees (Scope from 50 - 200 guests).▪ Brand Identity: Reinnovate multimedia materials (brand guidelines, portfolio, introduction video, and content for social channel, etc.) that increased interaction with fan pages by 120% within 6 months▪ Awards: Win top prizes in: - Vietnam ICT Excellent 2023 (Sao Khue 2023)- Vietnam Smart City Award 2023- Vietnam's Top 10 ICT Companies 2022- SmartCities Award Vietnam 2022- Finalist The Cloud Award 2022Activities:▪ Events: Organizer, Sponsor - Cloud & Datacenter convention 2023- DX Summit 2023- VNG Data Center launching Event 2022- VNG Cloud Thank You Parties 2023 - 2022- Collaborated with HR Dept. to organize Annual Events

About DNBC Financial Europe – a subsidiary of BIN Holding Organization: A Financial Institution providing international money transfer & payment gateway servicesResponsibilities:▪ Brand Communications: Create, manage and optimize the effectiveness of digital marketing channels (Website, Facebook, LinkedIn, YouTube, Instagram, etc.). Collaborate with Design team and Digital agency (in-house) to execute online advertising campaigns to reach the Brand's objectives▪ Project Plan Development: Manage the full project lifecycle (scope, requirements, schedule, development, delivery) with the assistance of the Project Manager. Specifically, developed Brand “PayCEC – International Online Payment Gateway” via working directly with the web development team, business development team to build the website, marketing materials, and operating system▪ Internal Communication: Assist HR Dept. to organize internal events such as team building, birthday celebration, international women's day, etc.▪ Integrated Change Control: Seek feedback from team members in order to proactively manage any issues and to drive improvement▪ Other task: Perform any other duties assigned by Department HeadAchievements:▪ Decreased Bounce Rate by 60% & increase Session Duration by 300%▪ Created multimedia materials that increased interaction with fan pages by 70% within 3 months▪ Developing and implementing ideas to save 10% time of projects as well as improve team's efficiencyActivities:▪ BIN Holding Annual Events (Year End Party, Birthday Party etc.) | 2018-2020

About National One-Stop Services and Investments Organization: An Investment consulting organization providing networks and connections in dealing with regulations, legal requirements, and administrative hurdlesResponsibilities:▪ Corporate Communications: (responsible for all corporate and marketing communications activities, brand custodian of corporate identity and image, develop corporate sponsorships and partnerships)▪ Membership Management (recruit new members, launch loyalty program, interact with members) ▪ Website & Facebook Admin (update daily press review, event stories & gallery, news for members, information for privileged program’s website, manage Facebook ads) ▪ Other tasks (Attend International Seminars, Events; organize Networking Event Quarterly, other tasks assigned by ExCo.)Achievements:▪ Successfully in reconnecting & re-signing contracts with old potential partners who have stopped cooperating with the company such as Furama Resort Danang, Becamex Hotels, Eden Resort Phu Quoc, Swiss-Belresort Tuyen Lam, Salinda Resort Phu Quoc Island, Al-Fresco Restaurant, Runam Bistro, Dining Room Restaurant, Dalat Palace Golf Club etc.▪ Successfully incorporating with partners and organizing networking events for business members while reduce event cost by 70%Activities:▪ NSO Networking Event - Eyes on 2018 2018Organizer (Invite sponsors, speakers; Promote the event; MC etc.)▪ Hong Kong – Your Partners in Exploring New Business Opportunities Luncheon SeminarRepresentative▪ NSO Networking Event 24th November 2017Organizer (Invite sponsors, speakers; Promote the event; MC etc.)▪ Business Forum Between Vietnam – Tatarstan▪ Vietnam - India Trade ExchangeRepresentative