Tobias Eppler Email & Phone Number

Germany

Berlin, DE

• Enabling D2C brands in Europe to run their e-commerce operations on actual auto-pilot, due to the most advanced technology in the logistics space
• Leading an incredible team of 40+ Marketing & Sales Bees across our 5 amazing offices in Berlin, Paris, Milan, Madrid and London

• Owner and creator of the Think Feel Excel - Growth Advisory
• Consultancy based on a proprietary growth framework, having helped companies of various sizes (5mn€ - 2bn€ revenue) grow in the space of HR Tech, Luxury Goods, Energy
• Creation of TFE Angel Invest Fund: Two Angel Investments in the HR Tech and Personal Luxury space
• Speaker at various events about setting up Growth Engines (TEDx, Hinterland of Things, etc.)

Berlin, BE, DE

• Leading the Employer half of our „heyvolutionary“ Employer x Talent marketplace
• Managing and scaling our amazing Revenue Functions (B2B Marketing, Sales) as well as our awesome Employer Product, Operations and Strategy teams (200+ FTE) across four global offices
• Heading HeyJobs‘s international expansion
• Exec. Chair of the HeyVoices Organisation and the Pride Cycle for LGBTQI+ inclusion at HeyJobs

Berlin, BE, DE

• Sharing the most revolutionary Recruiting solution with hiring managers and companies across Germany, and helping them succeed in finding the talent they need
• Holding responsibility for scaling all revenue-generating functions together with an amazing team from prior scaled 25 to now over 200+ FTEs; including all Sales (from Prospecting to KAM), B2B Marketing (Growth &.
• Being a Corporate Speaker, including press, media and events
• Championing diversity and LGBTQ+ issues for a more inclusive workspace

Berlin, BE, DE

• Scaling new customer sales, sales operations and marketing function, at world's foremost performance marketing solution for volume recruiting HeyJobs; introducing career progression plans, salary bands, introduction.
• Optimizing our customer and sales experience continuously, by further enabling a great sales and marketing organization & culture, focused on consultative sales, beyond traditional boundaries
• Improving our lead-generation and customer acquisition funnel
• Leading rebranding efforts
• Awarded German-wide LinkedIn campaign for authentic leadership and voted into Top 100 Out Executives for LGBTQ support + introduced Diversity groups

US

• Consulting various global corporations strategically in the areas of Marketing & Sales (including Online Sales / Marketing)
• Receiving diverse functional expertise, as first ever German Marketing & Sales specialized fellow, from renowned leaders and pioneers of the field in exclusive, specialized, bi-weekly workshops
• Supporting McKinsey's Marketing & Sales Practice and GLAM Initiative by hosting and creating internal and external events
• Co-authoring internal knowledge documents in the field of Media Strategy, Sales and various industry insights
• Acting as Head of Marketing for McKinsey backed IoT Start-Up

Munich, Bavaria, DE

• Acting as Head of Marketing at innovative IoT (Internet of Things) Start-Up Geeny, backed by Telefónica Next and McKinsey & Company
• Managing team of 4 (Marketing Managers & Marketing Designer & Frontend Developer)
• Overseeing Marketing efforts and drafting marketing plan and overall strategy
• Creating strategy and content for Social Media
• Planning and execution of medium-/large-scale consumer tech, university and developer events
• Setting up Performance Marketing (AdWords & Facebook Ads)

Mountain View, CA, US

• Mastered core business by having the highest revenue figures of the DACH team / Top 3 EMEA and an overall customer satisfaction of above 95% (AdWords/Analytics up-selling and troubleshooting)
• Developed an overarching revenue program for the Services department, consisting of an EMEA wide employee motivational survey, a data analysis of past revenue data and an interactive online training for consultative.
• Moderated official educational YouTube videos
• Received Google Peer Bonus, for outstanding performance and team spirit

Mountain View, CA, US

• Creating and greatly automating a quarterly vertical fact sheet for large automotive customers, analyzing industry trends via Google’s search database
• Introducing an internal weekly newsletter, simplified via an online tool
• Developing and presenting of narratives depicting Google’s value creation and the automotive customer life cycle
• Building AdWords campaigns for customers then used for internal case studies
• Leading a market study in cooperation with GFK; supporting functions

Ludwigsburg, Baden-Württemberg, DE

• Evaluating the potential of the luxury home segment as a possible new product range using data from leading marketing institutes and consultancies, as well as empirical field studies; other market research
• Introducing a method for international price comparison, by creating a competitor products booklet and smartphone app for easy traceability
• Co-developing of the overall “2018 strategy” for the Porsche Design Group
• Assessing the customer structure via creation of an online questionnaire

Stuttgart, Baden-Württemberg, DE

• Responsible for implementing of a company wide R&D planning process and complementary planning software, including cost structure creation, risk analysis, cost comparison and summary presentation for terminal decision
• Assistant to the Head of R&D Controlling, Marketing and the CFO
• Gained insights and expertise within the fields of international team work; Joint Venture characteristics; electric vehicle market; luxury car segment; Asian markets; start-up marketing strategies; cost planning; R&D.

• Fully integrated into daily tasks and team operations; customer relations; eventorganization: such as finding catering services, looking for new hotel partners,acquiring new lecturers; Application Management
• Responsible for developing projects on own initiative, such as a new „luxurycoupon travel magazine“ for seminar visitors, with well known partners fromthe regional area such as Mercedes Benz, Le Méridien (Starwood.
• Upgraded Application Management process, cutting down execution time 50%by recommending improvements for the internal database software

Hannover, Niedersachsen, DE

• Selling designer suits and creating a pleasant customer experience (serving champagne / coffee for customers and companions) at one of German's most avant-garde male department stores (youngest employee in suit.

Düsseldorf, DE

• Selling designer male prêt-à-porter in one of Germany's most esteemed upscale clothes department stores (youngest employee in luxury section)

Master Of Science (Ms), General Management (Specialized In Marketing & Sales)

International Mba, International Master Of Business Administration (Marketing Electives)

Bachelor Of Science (Bs), General Management

Exchange Semester, International Business