Toby C. Shu personal email
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Toby C. Shu is a Director, Content Strategy at Viral Asia. Colleagues describe them as "I have had the privilege of working under Toby for 2 years at Staytion, and I can confidently say that he is an exceptional leader and mentor. Toby is an ambitious visionary and possesses practical execution strategy, consistently driving our team to achieve outstanding results. Toby ability to foster an inclusive work environment has not only enhanced our productivity but has also inspired innovation. He is always open to new ideas and encourages us to think outside the box, which has… Show more"
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Director, Content StrategyViral AsiaSingapore -
FounderThe Social Chamber Feb 2024 - PresentSingaporeThe Social Chamber is a 24/7 private hangout space beside Chinatown MRT. Be it for playing games, watching a movie, chill out with friends, or a business meeting, TSC got you covered around the clock. -
Head Of Marketing & PartnershipsStaytion Singapore Jul 2022 - Aug 2023SingaporeSpearheaded initial marketing growth for both physical and digital business units.Played a critical role in the successful launches of:- Staytion Aggregation Booking Platform- Staytion Marsiling @ Marsiling MRT- Staytion Woodlands @ Woodlands MRT- Staytion Paya Lebar @ Paya Lebar MRT- Staytion Dhoby Ghaut @ Dhoby Ghaut MRT -
Co Founder (Exited)Stayr Feb 2020 - Jul 2022SingaporeStayr is Asia's 🌏 first and fastest growing Property/Travel startup dealing with real-time spaces. We are building a digital ecosystem for approximately 50 million space providers 🏢 in Asia. Our mission is to empower these space providers by enabling them to manage and grow their business using our technology platform, starting with monetizing their empty assets through the hourly ecosystem.Request a space on demand at any time, by the hour. 📲Hotels 🏨 | Workspaces 🏢 | Yachts 🛥 & more -
Marketing Channel PartnerUber Mar 2017 - Feb 2018Singapore- Successfully executed offline user and driver growth plans over exceeding competitor's performance and growth during first 6 month's incentive campaigns- Executed deployment of hundred over ground team members for data extraction daily- Successfully over exceeded competitor's driver growth rate with thousands of acquired leads for driver conversions weekly- Successfully expanded user growth rate with direct offline / online marketing efforts over exceeding expected growth KPIs -
Product & Business DevelopmentThe Interesting Company Jan 2017 - Jan 2018Singapore- Oversee the development of new business channels, activate new business solutions (including market strategies, high degree tech solutions, and partner joint ventures).- Client requirement management for retainer, assemble and convey marketing and business presentations to clients regarding project deliverables.- Oversee overall marketing campaigns, customer establishments, design branding, offline campaigns and trade fairs.- Liable for business and project management deliverables of ongoing innovative projects, tryouts, product demos and pilot distributions for enterprise solution internal platforms.- Operate as a sole interface touchpoint for integrated program management and reporting benchmark with extensive clientele at all milestones. -
Marketing Communications ManagerBlackcube Llp 2016 - 2018- Handled external internal marketing communications- Forged strategic partnerships with companies like Uber, Sembcorp, Keppel - Coordination of hundred over ground fleet team members on offline marketing operations- Successfully exceeded marketing KPIs monthly with competitive sales projections
Toby C. Shu Education Details
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Marketing -
Environmental Design/Architecture
Frequently Asked Questions about Toby C. Shu
What company does Toby C. Shu work for?
Toby C. Shu works for Viral Asia
What is Toby C. Shu's role at the current company?
Toby C. Shu's current role is Director, Content Strategy.
What is Toby C. Shu's email address?
Toby C. Shu's email address is to****@****ail.com
What schools did Toby C. Shu attend?
Toby C. Shu attended Rmit University, Temasek Polytechnic.
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