Toby Osmond Email and Phone Number

Coolzy is a multi-national business operating in the FMCG market. Our product is innovative and utilizes patented (developed at the University of WA), class-leading technologies to provide refrigerative air conditioning at an affordable price. To date have won:- the Australian Business Award for Eco Innovation 2023- The West Australian Small Business Award for International Trade 2022- ProductReview.com.au Best Portable A/C 2021, 2022 and 2023- Finder.com Best Portable… Show more Coolzy is a multi-national business operating in the FMCG market. Our product is innovative and utilizes patented (developed at the University of WA), class-leading technologies to provide refrigerative air conditioning at an affordable price. To date have won:- the Australian Business Award for Eco Innovation 2023- The West Australian Small Business Award for International Trade 2022- ProductReview.com.au Best Portable A/C 2021, 2022 and 2023- Finder.com Best Portable A/C 2024- We care currently shortlisted for the 2024 Australia Post ORIAS Award for International ConquerorMy role involves strategy, execution, and motivation of our team. I work across operations, finance, and marketing. I report to our CEO and Board of Directors.Since 2021 Coolzy has expanded to Europe, USA, Indonesia, Taiwan, Pakistan and Singapore. You can now purchase a Coolzy in more than 32 countries. In 2025 Coolzy will be available through major retailers in Australia, Indonesia and Taiwan. This was achieved with a small, but dedicated team of professionals and is managed remotely from Perth, Western Australia.My role is hands on. I plan and manage international logistics, warehousing, operations, budgeting, HR, marketing and customer service. Show less

As a Non-Executive Board Member at PerthLaw.com.au, Western Australia's premier directory for lawyers and law firms, I provide strategic guidance and oversight to support the organization's mission of connecting clients with the best legal professionals. Leveraging my extensive background in business management, technology, and marketing, I contribute to enhancing our platform's usability and reach, ensuring seamless and transparent access to legal services for the Perth community.Key… Show more As a Non-Executive Board Member at PerthLaw.com.au, Western Australia's premier directory for lawyers and law firms, I provide strategic guidance and oversight to support the organization's mission of connecting clients with the best legal professionals. Leveraging my extensive background in business management, technology, and marketing, I contribute to enhancing our platform's usability and reach, ensuring seamless and transparent access to legal services for the Perth community.Key Contributions:Advise on strategic planning and growth initiatives to expand our directory’s offerings and user base.Oversee technological advancements to improve customer experience and engagement.Provide insights on marketing strategies to increase visibility and brand recognition within the legal industry.Support the team in achieving operational excellence and long-term adoption of innovative solutions.About PerthLaw.com.au:PerthLaw.com.au is dedicated to cataloguing and curating the best legal talents in Perth, offering a comprehensive and user-friendly platform for clients to find the right lawyer for their specific needs. Our platform features detailed profiles, reviews, and direct contact options, making it easier for clients to navigate the complexities of legal services. Show less

As the Digital and Marketing Director at RCTrader.com, the world's largest hobby classifieds website and community, I am responsible for driving the platform's digital presence and marketing initiatives. My role encompasses a broad range of responsibilities, from strategic planning to execution, aimed at enhancing user engagement and expanding our community of hobby enthusiasts.Key Contributions:Strategic Planning: Developed and implemented comprehensive digital marketing… Show more As the Digital and Marketing Director at RCTrader.com, the world's largest hobby classifieds website and community, I am responsible for driving the platform's digital presence and marketing initiatives. My role encompasses a broad range of responsibilities, from strategic planning to execution, aimed at enhancing user engagement and expanding our community of hobby enthusiasts.Key Contributions:Strategic Planning: Developed and implemented comprehensive digital marketing strategies that significantly increased user acquisition and retention.Community Building: Fostered a vibrant and interactive community by leveraging social media, content marketing, and user-generated content.Digital Campaign Management: Led successful digital advertising campaigns across various platforms, resulting in increased visibility and traffic.SEO and SEM: Optimized the website for search engines and managed SEM campaigns to drive organic and paid traffic.User Experience (UX) Enhancement: Improved the website’s user interface and experience, making it more intuitive and user-friendly.Analytics and Reporting: Utilized data analytics to measure campaign performance and make data-driven decisions to optimize marketing efforts.Partnerships and Collaborations: Established and managed strategic partnerships with industry influencers and brands to expand our reach and enhance our offerings.Content Strategy: Developed a robust content strategy that includes blog posts, tutorials, and videos to engage and educate our community.About RCTrader.com:RCTrader.com is the premier online marketplace and community for hobby enthusiasts worldwide. Our platform connects buyers and sellers of radio-controlled (RC) models, parts, and accessories, facilitating seamless transactions and fostering a thriving community. With a focus on user satisfaction and community engagement, we have become the go-to destination for hobbyists looking to buy, sell, and connect with like-minded individuals. Show less

Flame Wave specializes in assisting small to medium-sized businesses to realize their online sales potential. We use our decades of online experience to fill gaps and make recommendations on best practices, technology, and human resources within an eCommerce paradigm.Our experience crosses digital marketing, eCommerce platforms, ERP, CRM, and WMS systems. App development, promotion, and adoption, digital innovation, and scalability.We do not sell or implement solutions, rather… Show more Flame Wave specializes in assisting small to medium-sized businesses to realize their online sales potential. We use our decades of online experience to fill gaps and make recommendations on best practices, technology, and human resources within an eCommerce paradigm.Our experience crosses digital marketing, eCommerce platforms, ERP, CRM, and WMS systems. App development, promotion, and adoption, digital innovation, and scalability.We do not sell or implement solutions, rather we act as a technology-agnostic advisor (an outsourced CMO/CTO) advocating for the interests of the business. We are regularly engaged as a 3rd party between business and system integrators at the solution evaluation stage of a project. Show less

At the Board's direction, led the business through a restructure whereby Capital was reallocated to other ventures. The business was scaled back, marketing efforts reduced and stricter inventory controls put in place. The result was a leaner operation. To counteract the reduced investment we implemented improved automation tools, apps, and forums to generate business scalability.Specialties: Organisational leadership. Monetization. Increasing top-line revenue growth. Go-to-market… Show more At the Board's direction, led the business through a restructure whereby Capital was reallocated to other ventures. The business was scaled back, marketing efforts reduced and stricter inventory controls put in place. The result was a leaner operation. To counteract the reduced investment we implemented improved automation tools, apps, and forums to generate business scalability.Specialties: Organisational leadership. Monetization. Increasing top-line revenue growth. Go-to-market strategy. Shortening sales cycles. Developing and recruiting teams quickly. Process design and improvement. Market analysis. Taking responsibility for results. Show less

Hextronik (www.hobbyking.com) is one of the the largest e-commerce stores on the internet. Our commitment to customer satisfaction, relentless innovation and start-up mentality has consistently produced double digit annual growth for the last ten years. It is now 4x larger than any other company in it's vertical.I manage five teams including Marketing, Sales, Category Management, Demand Planning and Customer Service. Key areas where I add value include company profitability… Show more Hextronik (www.hobbyking.com) is one of the the largest e-commerce stores on the internet. Our commitment to customer satisfaction, relentless innovation and start-up mentality has consistently produced double digit annual growth for the last ten years. It is now 4x larger than any other company in it's vertical.I manage five teams including Marketing, Sales, Category Management, Demand Planning and Customer Service. Key areas where I add value include company profitability, internal organisation, business development and execution. My ability to look at a problem from different angles allows for the refinement of key profit making competencies and organisational improvement.As well as ensuring the implementation and enforcement of internal processes I often am called upon to execute new initiatives like the establishment of various international offices to carry out key competencies of the company. In 2014 I established Customer Service offices in both New York (USA) and Manila (Philippines). These offices merge technology with a common sense approach to provide the customer with the best experience possible thus improving the value proposition, customer retention and bottom line.In 2015 I established an industry leading Category Management team in Sydney (Australia) whom redefined the companies product experience and exponentially improved inventory management, sales and company profitability!In 2016 I was part of HobbyKing's major website re-platform from .net to Magento 1. This project was an excellent learning experience as it was the largest Magento re-platform by any website at the time.In 2017 my focus was to gain market share. In doing so I ensured that HobbyKing reduced slow moving inventory, improved customer acquisition and grew market share all while maintaining a steady ROI for our investors. As a result, the vertical experienced a market consolidation and Hextronik prospered.In 2018 my focus is on the use of automation to drive ROI. Show less

Hextronik (Hextronik Limited HK) develops, manufactures, distributes and retails advanced Radio Control (R/C) products and accessories. The company’s game-changing end-to-end business model and fast to-market design and production has changed the R/C market forever. Delivering R/C products around the globe at the lowest prices ever seen.The company's current retail channel (www.hobbyking.com) is the largest e-commerce hobby store on the internet and boasts traffic four times higher than… Show more Hextronik (Hextronik Limited HK) develops, manufactures, distributes and retails advanced Radio Control (R/C) products and accessories. The company’s game-changing end-to-end business model and fast to-market design and production has changed the R/C market forever. Delivering R/C products around the globe at the lowest prices ever seen.The company's current retail channel (www.hobbyking.com) is the largest e-commerce hobby store on the internet and boasts traffic four times higher than any of it's competitors. This coupled with Hextronik's global warehouse network has made HobbyKing the fastest growing company in the R/C industry for the last eight years.I currently manage five small teams including Marketing, Sales, Graphics, Promotions and Video. Together these teams find innovative ways to demonstrate our companies abilities to prospective customers, all the while projecting a fun and dynamic image to the public.Key areas where I add value include company profitability, internal organisation, business development analysis and execution. I am drawn to mechanizing processes to be self-sustaining while allowing myself to innovate and "think outside the box". This ability to look at a problem from different angles allows for the refinement of key profit making competencies and organisational improvement.As well as ensuring the implementation and enforcement of internal processes I often am called upon to execute new initiatives like the establishments of various international offices to carry out key competencies of the company. Here the companies interests are furthered by connecting new markets with both internal and external stakeholders to drive value and increase market share. Show less