"There is no more powerful force than a people steeped in their history. And there is no higher cause than honoring our struggle and ancestors by remembering"

Leading Asian Americans to Unite for Change

Served as Interim Director of Social Marketing and Content and Interim Director of Brand Marketing

Created and led the Social Marketing Channel strategy to enable the Airbnb brand through all social channels around the globe across Americas, EMEA, and APAC || Launched the Editorial content team and the global newsroom which used social listening to empower and activate the global brand team on cultural moments around the globe with an Airbnb point of view. || Created an award winnings strategy in partnership with each channel to create content for the channels leveraging their maximum capabilitiesChannels: https://www.instagram.com/airbnb/ || https://twitter.com/airbnb/ || https://twitter.com/AirbnbHelp || https://www.facebook.com/airbnb

One of the first business hires for the company helping lead and build; creative strategy, product marketing, and partnerships.

Responsibilities: social media, web site content, licensed apparel, e-commerce, and mobile applicationsChannels: https://www.instagram.com/nikediamond/ || https://www.instagram.com/usnikefootball/ || https://www.instagram.com/niketraining/ || https://twitter.com/usnikefootball || https://twitter.com/nikediamond || https://www.facebook.com/nikediamond/ || https://www.facebook.com/usnikefootball/

Helped lead and build a team responsible for ensuring marketing, media, and creative partnerships develop in the vertical. The team consulted on brand integration, e-commerce solutions, social media strategies, and growth.