Maverick’s creativity has no peer and it’s experience is unmatched in the experiential and event category.Over the last 21 years Maverick has executed hundreds of idea firsts, across thousands of campaigns, at tens of thousands of locations, for scores of global and national clients across all categories. It has dealt with every type of challenge and stakeholder imaginable across all the core areas of experiential marketing. Engaging audiences in creative sampling activations (on and off-premise, festivals, malls); pop-up retail; event production; roadshows; grass-roots campaigns; sponsorship/partner activations; conferences; PR events; content production and amplification. From ideation, strategy and client service, through to production, OH&S and staffing, Maverick is a one stop shop managing all aspects of sampling and experiential campaigns under the one roof. With a service based culture the Maverick team make things happen, though a journey for their clients that is as enjoyable as the event itself. Clients that include; Coca Cola, Ford, Westpac, L’Oreal, Nestle, NSW Government, NRMA, Microsoft, Bonds, TAB Corp, Woolworths, Ikea, Westpac to name a few

PLAY is an events agency dedicated to creating incredible experiences for clients and their audiences. These experiences come in all shapes and sizes - from creating high tech conferences for 2,000 people to intimate executive weekends for 20.PLAY's combination of smart strategic thinking and colourful creative imagineering is what unites every event that PLAY delivers.Ultimately, with every event, we aim to create experiences that make the world a better, brighter place - because life’s more fun when people PLAY.

WPP AUNZ Experiences is a part of WPP AUNZ, the largest marketing communications services group in Australia and New Zealand.It's a treasury of the group's experiential, event and activation marketing expertise and home to formidable agencies including Maverick and Play Events.

A co-op of minds created to explore innovative brand strategies, redefining advertising for the new age and create ideas outside traditional channels; NPD, new media, emerging digital formats, content creation, product partnerships, creative activations, new distribution channels etc.