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Accomplished executive leader with a proven track record of successfully building commercial organizations, with expertise in guiding and improving teams through strategic planning, market analysis, organizational structure, and commercial operations. Experienced in leading sales enablement, product management, marketing strategies, forecasting, reporting, and implementation of technology solutions to support effective execution of business objectives.Recruited to lead the commercial organization at Elephas, an early stage startup that produces hardware, imaging, software, and AI to predict response to IO therapies in cancer patients as well as working with biopharma to aid in drug discovery, CDx and label expansion efforts. Leads the commercial organization consisting of sales, business development, marketing, customer success, commercial operations, and product management. Prior to Elephas, was hired as the first commercial leader at Paige, a leading AI/SaaS startup in the pathology and cancer diagnostic industry. Led the team to drive market adoption of Paige’s pathology viewing platform and AI in with clinical diagnostic and biopharma partners.
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Co-Founder And CeoBiobaseSan Diego, Ca, Us -
Chief Commercial OfficerPictorlabs Inc Nov 2023 - PresentLos Angeles, California, Us -
Founder & PrincipalNexera Partners May 2023 - PresentNexera Partners are trusted growth consultants in the biotech, med-device, AI, tech, biopharma, and healthcare industries. We specialize in delivering strategic, commercial, and growth-focused consulting services. From startup ventures seeking early-stage commercialization to established organizations seeking strategic augmentation, our team excels in strategy, sales, business development, marketing, executive leadership, commercial operations, and customer success. Nexera Partners can fuel success with our dynamic expertise and drive for transformative growth. -
Commercial Vice PresidentElephas Oct 2022 - May 2023Madison, Wi, Us• Elephas is an early stage startup that produces hardware, imaging systems, software, and AI aid in predicting response to IO therapies in the clinical market and works with biopharma partners to aid in drug development, CDx and label expansion• Executive commercial leader responsible for sales, business development, marketing, commercial operations, customer success, and product management teams• Reports to CEO and sits on executive leadership team of 9 people with P&L responsibility for Elephas’ commercial business• Manages a commercial team of 12 employees with multiple bands spanning from VP to manager level• Spearhead's development of Elephas’ long term commercial strategy to drive adoption in the oncology market. Implements tactical execution efforts with the team to drive company commercial goals.• Implemented whole company, cross functional program management to drive progress towards commercial launch• Created daily management activities to align organizational resources and activities to drive efficiencies and alignment• Led strategic marketing efforts in collaboration with Precision Effect to rebrand, build content, launch and drive awareness of Elephas products and services to the biopharma market segment• Developed SAB/KOL strategy and identified leaders to drive awareness and adoption of Elephas in the oncology market -
Head Of Sales & Commercial OperationsPaige Sep 2021 - Oct 2022New York City, New York, Us• Hired, trained and managed a team of 8 regional sales managers and a global commercial operation team• Reported to CEO with P&L responsibility for Paige’s commercial business• Collaborated with cross functional leadership to develop strategic goals, product roadmap/features, and target markets• 4,667% revenue growth from 2020 to 2021 • Guided team to grow sales funnel from $4M at the end of 2020 to $29M at the end of 2021 by leveraging standard work, monthly goals and KPIs to improve sales velocity and win rate• Established KPIs/metrics in order to provide quantifiable sales objectives for the teamImplemented Salesforce CRM to manage and track opportunities - Developed strategy for territory alignment. Set quotas, managed forecasting and P&L for the commercial team - Coordinated the build out of sales enablement materials to help improve effectiveness of the sales team - Built out price book and quoting tools for all product lines• Led business development partnerships with key industry and distribution partners• Collaborated cross functionally on product development efforts; leverages market insights and VOC to develop a strategic commercial vision for product management and development -
Director Of SalesPaige Sep 2020 - Dec 2021New York City, New York, Us• First commercial hire for Paige, a SaaS, AI-native digital pathology ecosystem that augments the pathologist/oncologist and accelerates new biomarker discovery leveraging AI models built using advanced, multiple instance learning• Developed the company’s first strategic partnerships with biopharma companies, labs and hospitals including: Quest Diagnostics, Inform Diagnostics, Banner Health/Sonora Quest, OncoClinicas, and University of Louisville• Responsible for the first revenue at Paige, including $2.1M in bookings and $14M in total contract value, by utilizing strategic selling, negotiation and project management skills• Developed strategic/tactical commercial plans and go-to-market strategy to drive market penetration and adoption• Paige received the first and only FDA approval for AI in pathology; worked with a cross functional team to commercialize products• Led business development efforts including data partnerships with medical groups and distribution partnerships with scanner and software vendors -
Manager, Corporate & National AccountsLeica Biosystems Sep 2017 - Sep 2020Nussloch, De• Negotiated new and existing business and owned the executive level relationships with multiple stakeholders from strategic corporate and national accounts including large reference labs, GPOs, IDNs, distribution partners, and government entities• Managed large, complex opportunities across a full spectrum of products: capital, software, consumables, and service• 2019 Circle of Excellence Award winner for achieving over 100% of quota. Increased total corporate account revenue by $15M or 115% YoY, from $97.4M in 2018 to $112M in 2019. Successfully grew core reference lab and IDN business by 125%, from $29.4M in 2018 to $36.7M in 2019. • Negotiated and develops long and short term contracts and forecasts for accounts valued from $8M-$50M+• Secured a $35M+ 5 year Danaher Corporate wide enterprise deal with large GPO • Negotiated $43M+ 5 year deal with top national reference lab, reversing declining business from previous manager• Quarterbacked strategic business development partnerships with top national reference lab for collaboration on next gen product development, paving the way for future growth potential of $50M+ • Earned the 2019 Leadership Engagement Award for motivating/guiding a 24 person cross functional, company wide engagement team with individuals in sales, support, marketing, and management to solve key, company wide issues• Oversaw and advised reps in identifying/developing strategic relationships and implementing growth initiatives • Developed, presented and executed strategic sales plans to increase revenue, profit and market penetration• Collaborated with commercial (SU), product (BU) and regional sales teams to implement strategic sales plans • Spearheaded responses to RFPs/RFIs/RFQs and directs cross functional teams to efficiently complete the request• Conducted monthly strategic growth calls with sales leaders in order to accurately project revenue -
Market Manager, Cytogenetic Imaging & Specimen Tracking SoftwareLeica Biosystems Dec 2016 - Sep 2017Nussloch, De• Drove global revenue growth, margin, and volume targets to healthcare providers, diagnostic labs and hospitals for Leica's CytoVision Cytogenetic Imaging Platform and Cerebro Specimen Tracking Software • Developed strategic plans for product lines, conducting market analysis, preparing launch packages, go-to-market plans, establishing pricing and tactical sales force tools in order to penetrate target segments• Managed strategy, products/software launches, and a $20M+ funnel, ensuring 5 US sales executives met revenue targets • Collaborated with cross functional, international teams in developing new products, product upgrades based on current market conditions, conducting market research and monitoring strategic implementation• Leveraged relationships with key clients to relay market dynamics and price positioning to improve market segment • Advised global marketing team on promotions and lead generation tactics including: e-promotions, ads, trade show strategy, branding, prospecting process, workshops, target account list, communication strategy, and thought leader development• Key speaker and coordinator for 2 national sales conference teams, planning and executing schedule/logistics • Led regional meetings amongst business segments to create territory alignment -
Sales Account ExecutiveLeica Biosystems Jan 2013 - Dec 2016Nussloch, De• Spearheaded all territory sales and account management activities for 30+ capital cancer diagnostic and research products• Sold to C-Suite executives in reference labs, large hospital networks, academic medical centers, and pharmaceutical/biotech companies by conducting high level presentations, product demonstrations and providing unbiased industry training• Ranked #1 in sales nationwide in 2016: 168% to plan, selling $3.85M with a $2.29M quota. 2016 sales rep of the year and President's Council award winner, 2016• Ranked #2 in sales nationwide in 2015: 135% to plan in 2015, selling $2.96M with a $2.2M quota. President's Council award winner, 2015• Ranked #4 in sales nationwide in 2014: 114% to plan, selling $2.4M with a $2.1M quota. Sold $3.6M total including out of territory sales, while successfully managing temporarily open territories• Effectively negotiated $4M+ in sales to Kaiser Permanente over a three year period• Mentored and trained 4 new sales representatives -
Civil And Energy Strategic Account ManagerHilti Jun 2012 - Jan 2013Schaan, Li• Sold innovative engineering solutions and systems to key accounts, negotiating with c-suite, specifying products to technical teams, conducting product training seminars, and offering onsite engineering support to clients• 246.7% to plan, achieving second highest sales of priority products in the management organization• Surpassed sales goals of leading edge construction technology, on average, by 30% while managing large-scale projects including Cook Nuclear Power Plant ($1.75 billion), O’Hare International Airport ($1.6 billion), Stickney Wastewater Treatment Plant, and FermiLab -
Account ManagerHilti Jul 2011 - Jun 2012Schaan, Li• Managed civil and energy client accounts, providing seminars, demonstrations and certification training• Created business plans to effectively maintain and grow customer sales, leveraging multiple channels to maximize revenue• Prospected and developed relationships with decision makers, utilizing consultative sales techniques (needs based selling)• Assisted division manager with successfully managing open territories
Todd Parker Skills
Todd Parker Education Details
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Penn State UniversityBioengineering And Biomedical Engineering -
Gies College Of Business - University Of Illinois Urbana-ChampaignStrategic Leadership & Management | Innovation & Entrepreneurship | Marketing
Frequently Asked Questions about Todd Parker
What company does Todd Parker work for?
Todd Parker works for Biobase
What is Todd Parker's role at the current company?
Todd Parker's current role is Co-Founder and CEO.
What is Todd Parker's email address?
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What is Todd Parker's direct phone number?
Todd Parker's direct phone number is +130289*****
What schools did Todd Parker attend?
Todd Parker attended Penn State University, Gies College Of Business - University Of Illinois Urbana-Champaign.
What skills is Todd Parker known for?
Todd Parker has skills like Engineering, Sales, Sales Presentations, Account Management, Microsoft Office, Direct Sales, Sales Management, Management, Customer Service, Key Account Development, Sales Process, Powerpoint.
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