Todd Basche Email & Phone Number

Los Altos, CA, US

I help tech product companies increase revenue by up to 200% and substantially grow market share. At Axon and Apple I led product teams to develop world-class products with validated Product Market Fit that generated multiple revenue streams and set them on a strategic path to scale. I work hands-on with your product teams, applying best practices from.

Coaching and Mentoring companies who are building product for the DOD and the government..I have coached over 45 companies creating products for the Navy, Army, Marines, and Air Force. I have also advised Norwegian companies on how to bring their products to the US markets.I work with founders to develop commercial use cases for their technology through.

San Francisco, CA, US

Applied hands-on methodology to lead product teams at early-stage companies.Leads teams to develop new products with Validated Product-Market fit.Created new revenue streams for companies with existing products.Saved 3 months of development by validating new product concepts with customers.

San Jose, California, US

At LYT I was interim CPO. Conducted Customer discovery interviews and taught this methodology to the product teams.Created mockups and sped up engineering development by 50%.Taking the idea and CEO direction, using my hands-on methodology, drove the development of the correct feature set and the roadmap of follow-on products. We brought to life the Vision.

Scottsdale, AZ, US

Defined and developed an entire roadmap of 6 new products – including six patents – that have doubled revenue within 2 years of introduction. Introduced VOC and innovation to product management, which increased sales and transformed quality. Collaborated closely with Axon customers (police & and public safety). Responsible for strategy, research, product.

Round Rock, Texas, US

• Led product planning and marketing for software on all endpoint devices for $26 billion client business. This includes all PCs, Chromebooks and tablets. All new Software product development.
• Defining and executing strategy to provide unique differentiation on Dell commercial and consumer client devices. Innovated in a commodity space through software products. Won Best of CES 2018 Product management.
• Responsible for ~$300 million annual revenue through Software sales online, offline and on-the-box.
• Lead partnership and integration with Dropbox, Adobe, Microsoft, and McAfee.
• Re-defining Dell consumer and small business strategy including online and on-the-box merchandising.Developed the award-winning 6mm Dell Android tablet with 3D depth cameras. Managed teams globally.

• Created a new product – the WordLock (22 patents) – as well as an entirely new category in the $1B personal-security market. Raised financing, built a team, and grew the business to $10 million, starting from scratch..
• Shipped first WordLock to Kmart (2008) and expanded to 100 SKUs and 40,000 doors of retail distribution including Walmart, Target, and Office Max. Doubled YoY revenue each year from 2008–2012.
• Won Staples Invention Quest in 2005 and over 15 subsequent awards for innovative product design. Featured on national TV (CBS & ABC) and cited among “Top 100 New Inventions” by US Patent & Trade Office.
• Extensive Press and TV experience including Regis & Kelly and Neil Cavuto Business hour..
• Continually improved P/L, product development, worldwide sales, finance, and operations.Successfully raised capital for the company.
• Hired IB Duff and Phelps and orchestrated a successful sale of the business in Q2 2013Managed all teams around the world, with sales in 11 countries.

San Jose, California, US

• Executive Vice President and General Manager of Emerging Businesses (Digital Commerce)Created a new model (SaaS), platform, and software infrastructure for digital commerce – the “WebPortal storefront” – that opened up.
• Generated over $20M in new revenue – within first year – by producing innovative new products for top game developers, retailers, and digital-content producers such as Disney, EMI, Warner, Real, and SONY.
• Innovated with a new business model of try/buy for software, music, video, and gaming – using the SaaS model with a six 9’s distributed back-end to service gaming channels for AOL, Yahoo, and Earthlink.Managed a.

Cupertino, California, US

• Full responsibility for the i-Life and iWork suite of products working directly with Steve Jobs on these products. Revamped program management and introduced modern development techniques including new KPI's – that.
• Created software up-sell strategies that generated $50M incremental revenue within 24 months of release.
• Conceived an entirely new product and business model; sold this to executive staff and created the iLife suite, which integrated all consumer applications
• Initiated a new direction to enhance customer feedback methodology, metrics, and reporting which resulted in the gathering of input from over 200,000 customers.
• Concurrently created 5 apps – on time – for Mac world: iTunes, iMovie, iPhoto, iDVD & DVD Studio Pro.

• Participated as a founding SVP of SaaS provider startup company funded by Kleiner Perkins. Managed 6 directors responsible for product management, marketing, and engineering in multiple locations. Created strategy.
• Created the enterprise software suite for provisioning, configuration and management of large data-centers. Sold SaaS model to large customers such as Sony Digital Pictures and Salt Lake City Olympics.This was an early.
• Designed and introduced a new category of cloud-based infrastructure enterprise software including the creation of a CIO dashboard product that tracked and trended real-time utilization of CPUs, disks, bandwidth, and.

Carlsbad, California, US

• Joined at $100M level – Enterprise Software Company with 2M users at 6000 corporate sites– and played key role that tripled growth to $300M. Reinvigorated Remedy’s flagship product – led all software development of the.
• GM of EWA Business Unit: Founded a new division – conceived initial strategy and drove the market analysis – and recruited sales, marketing, and dev teams. Brought 3 new enterprise software products to market and sold.
• Vice President of Software R&D: Led Software group – 260 people & $34M budget – for UNIX & NT client/server systems: Established PM process that resulted in concurrent shipment of multiple products with highest-ever.

Fremont, California, US

• Created a brand new consumer product company that shipped over 4 million scanners. Managed all software and hardware development including ASICS and both Mac and Windows Consumer Software.
• Developed business plan – with 2 co-founders – that led to public offering and $600M valuation within 3 years. Shipped 2M+ units annually – OEM & retail sales over $150M – in 7 languages on 2 platforms.
• Conceived of products that won over 15 top awards for best-in-category and industrial design (Byte, PC Mag, others).
• Established key OEM relationships with Hewlett Packard, Compaq, Xerox and Brother closing deals resulting in shipments of over 3M copies/year in 7 languages and 2 platforms.
• Developed 5 high-speed ASIC-based scanner products in 4 years – all shipped with first-pass silicon.

Palo Alto, CA, US

• Quickly promoted to managing all desktop SPARC Station hardware development worldwide, including low end, mid-range and high-end systems and embedded graphics controllers. Managed 250 people across three sites.
• Managed the development of the industry's 1st every multi-processor desktop system.
• Achieved an “impossible” mandate from Sun’s CEO by creating the world’s first $5K SPARC system.
• Cut I/O cost by 40% – resulting in the sale of 3M SPARCs – by consolidating multiple “cores” into custom designs. Managed developed of 2-D and 3-D graphics ASICs that shipped in all SUN SPARC Stations.
• Restructured a team of 75 hardware engineers into the Entry-SPARC division that produced the highest volume shipping workstations. These machines were the clients for the computing model we developed that would become.
• Established and institutionalized the methodology of full system simulation into the SPARC station product line which increased yields and reliability.

San Jose, California, US

Director of System Products for startup company that pioneered RISC processing. Shipped three full releases and ran all system-level product development.

Houston, Texas, US

Responsible for all Work Station product development including ASICs, board-level designs and firmware. I was an early member of the team.

Bsee, Engineering

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Executive Program, Innovation