Todd B.

Todd B. Email and Phone Number

Lead Financial Analyst @ American Family Insurance | MBA, CMA - Data Science Enthusiast @ American Family Insurance
About Todd B.

A passionate lifelong learner, continuously seeking personal and professional growth. Seasoned finance leader and strategic business planner with over a decade of experience driving growth, optimizing monetization strategies, and delivering impactful solutions across diverse industries. With a strong background in financial analysis, product strategy, and cross-functional collaboration, has consistently demonstrated his ability to develop innovative business models, implement data-driven decision-making, and drive measurable results.Has excelled in roles spanning financial planning and analysis, product management, and digital transformation. He has a proven track record of collaborating with cross-functional teams to align business strategies, product roadmaps, and financial objectives. His expertise in market analysis, customer insights, and competitive intelligence has enabled him to identify untapped opportunities, optimize pricing strategies, and drive revenue growth.As a Lead Financial Analyst at American Family Insurance Group, he has been instrumental in developing e-commerce monetization strategies. He has also conducted in-depth economic analyses of marketing budgets, identifying opportunities to optimize growth and profitability, and delivered millions in cost savings. His ability to build robust financial models, design KPIs, and provide strategic recommendations has been critical to the success of multiple initiatives.In prior roles as a Finance Manager at Lands' End and Spectrum Brands, where he demonstrated his expertise in m business model transformation, process improvement, and cross-functional collaboration. He successfully integrated new finance departments, streamlined financial processes, and provided strategic guidance to leadership teams, resulting in significant efficiency gains and profit increases.

Todd B.'s Current Company Details
American Family Insurance

American Family Insurance

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Lead Financial Analyst @ American Family Insurance | MBA, CMA - Data Science Enthusiast
Todd B. Work Experience Details
  • American Family Insurance
    Lead Financial Analyst
    American Family Insurance Mar 2021 - Present
    Madison, Wi, Us
    Strategic business planner, supporting key decisions across marketing, e-commerce operations, and enterprise strategy. Lead financial impact analysis, business case modeling, and investment portfolio management. Notable achievements include constructing financial controls for an enterprise innovation portfolio, establishing uniform financial modeling for digital investments (reducing admin time by 50%), and developing a CLV model for marketing use-cases. Also developed an e-commerce strategy valuation requiring market sizing, KPI development, and cross-functional collaboration. Other key projects include a quantitative economic analysis of the marketing budget, a budgeting reconciliation model saving $3.7M, and a post-acquisition valuation for an insure-tech company.
  • American Family Insurance
    Internal Business Consultant / Product Manager (Sales Channel Operations)
    American Family Insurance Sep 2015 - Mar 2021
    Madison, Wi, Us
    Built solutions to improve sales channel efficiency and company economics. A key achievement was developing a sales force technology strategy, saving up to $2M annually and improving customer value. This involved leading an agile cross-functional team, conducting user research and stakeholder analysis, iterating on business requirements, and executing testing. Created a business charter for a new distribution channel through market research, alignment with organizational goals, and identification of gaps in the value proposition. Other contributions include building a methodology for establishing divisional objectives and key results, making the case for advanced analytics application in field sales support, and advocating for a 'data-first' culture in Sales Strategy.Another notable project was advancing the 'Knowledge Management' initiative to the prototyping phase by applying design thinking principles, conducting user research, designing ecosystem architecture, and gaining leadership approval.Conducted industry research on insurance distribution practices and trends, and advised other functions on driving initiatives with sales channel solutions.
  • Self-Employed
    Independent Consultant
    Self-Employed May 2020 - Mar 2021
    Provided client guidance on: - long-term business 'vision' modeling, core business competency identifications- customer experience- customer and supply chain primary and secondary research- operations and financial controls
  • Third Left Wellness, Llc
    Partner
    Third Left Wellness, Llc 2016 - 2017
    Built business model from idea to cash flows for corporate productivity solutions.
  • Anarchy Ice Cream
    Partner
    Anarchy Ice Cream 2015 - 2016
    Entrepreneurial endeavor to find a solution to increase ice cream consumption during cold winters, as well as develop a defensible and sustainable business and commercialization strategy.
  • Lands' End
    Finance Manager - Operations
    Lands' End 2014 - 2015
    Dodgeville, Wi, Us
    Oversaw Operations planning and reporting: Forecasting and analysis for call centers and distribution warehouses. Advised contact center and distribution center leadership on interdepartmental efficiencies and drive change.Developed, advised, and reported on investment decisions for operational and marketing initiatives.Managed three staff, one direct, two dotted-line. Reduced staff workload by 50% through process improvement.
  • Spectrum Brands - Russell Hobbs Division
    Finance Manager
    Spectrum Brands - Russell Hobbs Division 2007 - 2012
    Middleton, Wi, Us
    As the interim finance director for the $400MM US market, managed a team of five and reported to VPs of Sales, Marketing, and Finance. Responsibilities included: P&L management, budgeting, forecasting, inventory management, and pricing strategy analysis for the US retail market. iKey achievements include building and integrating a new Sales & Marketing Finance department into the newly acquired division by understanding business models, mentoring analysts, and establishing financial processes. Achieved major profit increase through price increase strategy, creating multidimensional modeling to manage pricing, mitigate channel conflict, and recalibrate the product portfolio. Additionally, provided business model transformation guidance to leadership, advising on decision rights, product development gating, and organizational structure changes, reducing channel conflict and improving development speed.

Todd B. Skills

P&l Leadership Variance Analysis Sap Business Transformation Accounting Objectives And Key Results Corporate Finance Account Management Data Driven Decision Making User Experience Financial Planning People Development Financial Modeling Finance Transformation Languages Forecasting Business Development Business Analysis Competitive Analysis Team Management Finance Process Improvement Excel Erp Career Development Strategic Planning Investment Valuation Strategy Business Leadership Cross Functional Team Building Budgeting Operations Management Microsoft Excel P&l Management Marketing Design Thinking Cross Functional Team Leadership Quantitative Analytics Internal Controls Change Management Strategic Analysis Product Management Financial Analysis Income Statement Business Process Improvement Budgets Business Strategy Management Financial Reporting Project Management Analytical Skills Sox Marketing Strategy Consumer Products Accounts Payable Analytics Accounts Receivable Analysis Pricing

Todd B. Education Details

  • The University Of Texas At Austin
    The University Of Texas At Austin
    Ai And Machine Learning
  • Spanish World Institute
    Spanish World Institute
    Business Spanish
  • University Of Minnesota
    University Of Minnesota
    Bachelor Of Arts (B.A.)
  • Wisconsin School Of Business
    Wisconsin School Of Business
    Master Of Business Administration (Mba)

Frequently Asked Questions about Todd B.

What company does Todd B. work for?

Todd B. works for American Family Insurance

What is Todd B.'s role at the current company?

Todd B.'s current role is Lead Financial Analyst @ American Family Insurance | MBA, CMA - Data Science Enthusiast.

What is Todd B.'s email address?

Todd B.'s email address is to****@****ail.com

What is Todd B.'s direct phone number?

Todd B.'s direct phone number is +123174*****

What schools did Todd B. attend?

Todd B. attended The University Of Texas At Austin, Spanish World Institute, University Of Minnesota, Wisconsin School Of Business.

What are some of Todd B.'s interests?

Todd B. has interest in Social Services, Economic Empowerment, Education, Poverty Alleviation, Science And Technology, Arts And Culture.

What skills is Todd B. known for?

Todd B. has skills like P&l, Leadership, Variance Analysis, Sap, Business Transformation, Accounting, Objectives And Key Results, Corporate Finance, Account Management, Data Driven Decision Making, User Experience, Financial Planning.

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