Business Development Leader-Consumer Products Segment
Led business development initiatives, driving the adoption of scaled Additive Manufacturing (AM) solutions.● Sales Growth and Portfolio Diversification: Forecasted and executed annual sales revenue plans to $1.7million. Boosted sales lead generation by 80% through strategic networking in the Consumer Product industry. Negotiated subscription-based resin pricing to enhance recurring revenue by 20%. Spearheaded resin portfolio diversification, with custom formulations, aligning with customer needs and industry standards.● Solution Sales and Customer Relationship Management: Guided customers through digital manufacturing transitions by identifying customer challenges and delivering innovative solutions.● Strategic Supply Chain Penetration: Conducted business intelligence to identify, plan, and penetrate the supply chains of three new markets. Footwear, Contract Furniture, and Transportation Seating.● Product Positioning and Value Propositions: Defined product positioning and crafted value propositions, tailored to specific application needs in alignment with industry requirements and market trends, for FreeFoam™ and Elastic Tough Rubber™ resins.