Greenhouse Scholars is a diverse community of leaders using education to transform underserved communities in our backyard and around the world. We empower promising young students with the personal, professional, and financial resources they need to create lasting change in their own lives and the lives of others, regardless of circumstances.We believe in the power of education to close the opportunity gaps that limit opportunities for people in underserved communities. We surround our students with support and equip them with the skills they’ll need to realize their vision of affecting real change and rewriting a narrative that has hindered potential for generations.The students we work with go on to become real change makers within their communities, and this really is the heart of the matter. We believe real change happens from within and these young leaders emerge from our program not only hungry to make a difference, but prepared with a real, actionable, practical strategy to get it done. Will you join us?

Multiple companies including:BrightAI (current) - working with the founders of this AI + IoT startup to develop the brand strategy, positioning & messaging, corporate identity, demand generation and corporate communications. OurSky (6 months) - working with the founders to develop the brand, messaging and marketing for this startup using AI to connect humanity to the cosmos and each other, igniting a new era of shared discovery about our universe.Athos Group / RollKall (6 months) - led brand strategy and message development for this innovative platform that connects off-duty peace officers to businesses that need security. Music Audience Exchange [MAX] (6 months) -- Worked with the executive team and agency to develop the brand positioning and messaging for this innovative start-up connecting fans to brands through a digital music marketing platform. Coached the in-house marketing team in developing the buying journey, marketing strategy, and demand generation plan. Front Burner Restaurants (16 months) - Built the marketing function from scratch for this multi-concept operator with 12 brands and 100+ locations nationwide. Recruited and built the team, conducted agency searches, led multiple rebranding projects, conducted data analysis and developed data-driven marketing plans, executed new PR & social strategy, built the MarTech stack and implemented digital channels for acquisition and retention.Catapult (6 months) – Developed the global marketing strategy, org structure, budget and customer acquisition plan for this leader in elite sports performance analytics [GPS tracking devices]. Helped drive the complete rebranding of the company inclusive of the launch of the consumer offering. FaceOffers (9 months) - Advised the founder on product and marketing strategy for this startup developing a local online marketing platform for small businesses.

Recruited as part of the transformation team. Rebuilt the brand, launched new product lines and developed demand generation strategies to drive sales and position the company for a transaction. MultiView delivers custom digital marketing solutions to B2B companies via proprietary publications, data management technology platform and advertising creative experts.

Recruited by founders. Helped grow the company from a start-up to a publicly traded global enterprise with 75 locations in 15 countries, 24,000 customers and $550M annual revenue. Supported the completion of a $100 million IPO.ReachLocal provides a digital marketing software platform [SaaS] and services for small businesses that helps them acquire customers via: search engine advertising, display advertising, mobile advertising, retargeting, SEO, social media marketing, website development, lead management, and marketing automation.

Recruited as part of corporate turnaround effort. Helped reverse revenue slide and return the company to profitability by shifting from a technology-centric strategy to a customer-centric strategy and all that entails. Led global team with responsibility for corporate marketing, field marketing, channel marketing, online marketing, lead management, public relations and sales enablement.Entrust develops security software for large enterprises and governments including: encryption/PKI, two-factor authentication, SSL certificates, device encryption and secure email.

Spearheaded development of the business plan and marketing strategy as the basis for obtaining $30 million third round funding. Led a cross-functional team of Product and Sales to commercialize several new products. NetworkTwo provided a next generation network to businesses including voice, video and data communications.

Led commercialization of two strategic alliances and new products including joint ventures with EarthLink for Internet access and Yahoo Broadcast [Broadcast.com] for video streaming.

Managed a $200 million line of angioplasty catheters and arterial stents with full P&L responsibility.

Healthcare Division: Managed a $75 million line of intravenous pumps and disposable tubing sets.Strategic Planning & Research Division: Managed market research and marketing planning engagements for numerous 3M divisions including skin care, film, abrasives, data storage, digital graphics and medical devices.