Toddi Gutner Email & Phone Number

Princeton, Nj & New York City

Digital Senior Business Innovation & Communication Lead, $4.2 billion Swiss flavors & fragrance co.Lead and implement user-centered design and rapid prototyping techniques to accelerate the development of a digital innovation portfolio while enhancing value creation for the end-user. Direct communication strategy and develop content. ● Author first division hardcover book: A Facilitator’s Guide to End-to-End Innovation Workshop Planning● Develop communication strategy and multi-media content for the digital business innovation team ● Create and lead more than 100 global design thinking workshops/initiatives (in-person and virtual) with business teams and clients to deliver innovative solutions generating new revenue streams and/or reducing costs● Product manage digital prototype creation conducting empathy interviews, listing user requirements, developing MVP for ideal user experience plus user testing sessions for a client fragrance education APP ● Develop Innovation Learning Hub curriculum with 14 virtual and in-person courses to train user-centered design and other innovation methodologies; trained nearly 1,000 colleagues and clients

Colorado Springs, Colorado, United States

Teach The Art of Innovation: A Design Thinking Immersion at Colorado College during January 2020 session and Oct. -January 2021 session. This is a hands-on course that teaches future innovators the 5-step human-centered design methodology pioneered by IDEO and Stanford d.school founder, David Kelley. Students work on real design challenges such as "Creative Problem-Solving in the time of COVID-19: Building a Pandemic-Resilient Campus"

Greater New York City Area

Teach The Art of Innovation: A Design Thinking Immersion at Cornell University's graduate school, Cornell Tech, a hands-on course that teaches future innovators the 5-step human-centered design methodology pioneered by IDEO and Stanford d.school founder, David Kelley. Students work on real design challenges such as wayfinding at the Metropolitan Museum of Art.Run Cornell Executive Business Education 2-day Design Thinking Innovation Labs in New York CityBring Design Thinking strategy and training to Fortune 500 companies and other business organizations and nonprofits to help redesign processes and create new services.

Greater New York City Area

Served as a manager in the Front-End Innovation & Strategy Group and Consumer Packaged Goods practice at Kalypso. Worked with clients to develop strategic user-centric capabilities to build an innovation pipeline and drive business results, created communication and marketing initiatives to improve knowledge adoption, and led organizational change management processes and training.

Wrote for the Career Journal section of the Wall Street Journal including regular features such as The Jungle, 90 Days, Second Acts and Career Q&A as well as features.

New York City Metropolitan Area

Author, Business Writer and Communication Consultant • Co-authored The M Word: The Money Talk Every Family Needs to Have About Wealth and Their Financial Future (McGraw-Hill, 2013)• Bylined articles, created market positioning and messaging, generated media placements in New York Times, Forbes, Financial Times. Clients: Metropolitan Life; AAA; Council on Economic Education; Women’s President Org• Identified unique value propositions and translated complex information for B2B marketing collateral and website content. Clients: Ernst & Young; Accenture and Deloitte LLC

New York City

BlissPR is a 37-year-old business-to-business (B2B) strategic public relations and marketing communications firm specializing in the professional services, financial services and healthcare fields. Worked closely with senior leaders at KeyBank, Metropolitan Life, among others to create effective multi-platform communication strategies to capture media attention.• Designed middle-market banking program and content ideas for KeyBank C-suite executives • Established media strategy and launch ideas for AAA’s credit card, created market positioning and messaging for start-up DelphX, developed highly-anticipated industry survey for consulting firm. • Wrote and edited executive bylines (placed in HBR, Forbes.com, Financial Times), and drove social media pickup.• Supervised and trained junior staff on best practices for story development to attract media interest.• Produced “Survey of Journalists: What They Need, Want, and What Causes Them Pain” to showcase Bliss expertise in understanding media needs.• Created Symposium panel of industry leaders on “Rebuilding Trust in Financial Services.”

Wrote bi-monthly column on talent management, employee benefits and other human resource-related issues targeted to small business community.

Greater New York City Area

• Created groundbreaking report on “A Leadership Prescription for the Future of Quality.”• Wrote publications for conferences and councils. Consulted on strategy for labor economics division.

Managed and edited website content

Wrote features on companies, issues and individuals relevant to the business community

Wrote features

Associate Editor/Personal Finance Department EditorCovered personal finance, fixed income markets, retirement, small business, and career management • Created and wrote weekly column on women’s professional and financial lives. • Managed a large and diversified staff of writers for section; reviewed up to 300 pitches a week, assigning stories for print and digital version.• Finalist for Financial Journalist of the Year Award for cover story contribution on the hidden impact of the alternative minimum tax. • Nominated for Newswoman’s Club of New York’s Front Page Award for columns.• Wrote special report on the transformation of the bond market in the digital age. Aided in shaping the magazine’s coverage on internet investing during the dot com boom.• Co-wrote Guide to Internet Investing, which won the Medill School of Journalism’s Financial Writers and Editors Award for Best Business and Financial News Coverage.• Frequently requested to speak at conferences, panels, and on television as an expert. Appeared on local and national television shows such as CNN, MSNBC, CNBC, Good Day New York, Weekend Today, Lifetime Life, Fox News and This Week in Business.

New York City

Wrote features assessing the direction of companies, the performance of mutual fund managers, and identification of new marketing and lifestyle trends. • Responsible for Mutual Fund Honor Roll.• Edited Letters to the Editor.

Master Of Science - Ms, Journalism; Magazine Publishing

Ba, Economics