with her love for interiors and social media consulting – she founded wyc designs to blend both worlds. Her in-depth background in Ad/PR, social media and now custom home building provides a solid foundation of experience and then layered with her warm, organic and simple design aesthetic she has carved her own unique style and offerings.

Champion all major communication efforts which include website/blog content management and curation, social media programs and overall marketing strategies. Increase company awareness through community programs and press outreach.Handle all interior design needs/selections and documentation on spec homes and work with clients to help them design their dream home. Work with local trades on all design implementations and executions.

Day to day responsibilities include: - Maintains and builds strong external vendor relationships- Acts as chief point of contact with vendors in order to secure bestpricing and terms and communicates deadlines and expectations throughout the company- Manage orders, including sourcing paper, materials and vendors for current formats as well as research new formats.- Provides cost analysis on existing products as well as emerging products.- Assists in development of inventory plans.- Assists in seasonal and ongoing sales forecasts to maximize purchasing efficiency and profitability.- Personally issues all POs and associated paperwork along with the proper data entry into SAP software in a timely and accurate manner.- Manages all ongoing POs with outside vendors, focusing on quality and expediency of completion - utilize Asana project management software- Recommends strategic purchase opportunities in order to secure material availability, cost savings and/or desired margins.- Constantly seeks to decrease material costs by seeking out and identifying the most cost efficient method to manufacture products through quantity discounts, negotiating advantageous pricing, deliverycost and other conditions.- Assists in development of long- and short-term purchasing strategies to increase profitability.- Internally work with the accounts team for corporate and wholesale fulfillments (deadline and product sensitive); with the ops & production teams for inventory management and forecasting; and with the design team for any and all art changes and design approvals. Products manufactured: Paper goods, home goods, tech goods and custom projects

I work with the client strategy team to build solid out of home campaigns for our clients. I plan for all domestic and international markets and all out of home traditional and non-traditional formats (bulletins, digital, wallscapes, street teams, mobile advertising etc). I put excel planning grids together that specifically outline markets and recommended formats/avails. I review client requests and ensure that the media strategy fits their needs and overall goals. I work with vendors to ensure we're getting the best availability in the market.

Same responsibilities and duties as Project Manager but now required to expand the project management team, hire/train/mentor new hires, continue to be more involved in new business pitches, focus on internal and external project management process and to expand my overall technical logic of digital platforms and overall development.Programs used: Basecamp, Pivotal Tracker, High Rise

Both client-facing and internally developer-facing, I manage project and account functionality of the Platforms team. Facilitate the beginning to end creation of various WordPress-based custom application development projects, ranging from traditional corporate blogs to sophisticated newsrooms to advanced custom-content management systems for large media companies. Balance multiple client projects (ex: CBS Radio, MLB, L'Oreal, MIT and Packard Foundation) of various sizes (large SOW-based vs. retainer upkeep) in various stages of execution. Prioritize and maintain development tasks via an agile platform and work with project management tools like Basecamp. Assist in the generation of: SOWs & bids, timelines/deadlines, business/spec requirements, client training & tutorials, company projections & forecasting, and team resourcing.

Created media rationales, plans, and media estimates for clients. Wrote point of views on publications and periodicals. Put together spreadsheets for value added, quarter proformas and researched data. Implemented media buys for traditional and non-traditional mediums. Negotiated added value opportunities. Interacted in media conferences and meetings with clients and prospective publications.

Conducted in sales calls, updated media information, organized weekly vendor fairs, wrote newsletters and other office work. I attended guest service events in conjunction with Universal Studios and Sheraton Vistana Resorts.