Responsibilities and Accomplishments• Customer Relationship Management (Realvolve): Creating and generating workflow processes, drafting email templates and managing agent-client ‘to do’ checklists; maintain and update client database• Utilize MLS system for generating real estate property information and data; implement and plan marketing campaigns that generate possible new business leads and clientele.• Create and implement email campaigns to former clients; setup of Every Door Direct Mail campaigns through the USPS system• Set up media outreach campaigns; overall management of customer data and information; tracking and inputting of business and personal expenses relating to open houses and client entertainment.

Responsibilities and Accomplishments• Ensured timely project deliverables for the client Procter and Gamble (P&G), coordinating and leading weekly status meetings and facilitated appropriate communication methods and tracking tools. Developed and managed the project schedule for all client programs establishing timelines and cost efficiency true to brand initiatives consistent with campaign objectives.• Managed client projects as assigned by the client and planning teams including execution and optimization with attention to quality of client deliverables. Met all objectives as set forth by the brand groups’ specific needs and goals. Report project updates and final results to senior management and internal and external client teams.• Built rapport to cultivate an atmosphere of success; ensured the development of team members; supervised Associate Manager and remote consultant; provided templates, guidance, training tools and training sessions and processes to brands’ buying teams.• Created business requirements and documents in support of projects and processes. Produced and maintained operational templates to be utilized across internal teams and departments.• Fostered an environment of shared information and resources building positive relationships with client contacts and internal teams. Provided direct support to these internal teams, leading project collaboration including prioritization of tasks, reporting and tracking.• Led client P&G’s National TV and Digital Allocation project optimizing $225M of quarterly brand goals to the inventory portfolio. Generated Audience Reach and Commercial Target Rating Points (TRP) based off of Nielsen Rating TV data for the entire P&G brand portfolio consisting of 80+ brands.• Involved in the invoicing and billing of quarterly P&G brand allocation dollars across TV and Digital partners. Shared ownership of the annual budget including monitoring and updating budget forecasts.

Responsibilities and Accomplishments• Successfully contributed to the ongoing strategic development of the new business development group in their preparations to generate new agency clients.• Reorganized and classified business development group database including all marketing material.• Communicated annual media information to RECMA (media agencies benchmark) and updated global data for industry reports on a quarterly basis.• Produced favorable outcomes: built and categorized global case study data base for use in Requests for Information (RFIs), presentations and award submissions; collaborated on creation of RFI and RFP documents; generated top line reports for prospective clients related to company news, history and media advertising.

Responsibilities and Accomplishments• Was responsible for the planning and coordination of all new business partnerships resulting in 100,000 magazine subscriptions annually including program setup, backend operations and subscription fulfillment processes. Experience supporting work across large-scale collaborative projects. Partnerships included Lord & Taylor, Sephora, Cleveland Plain Dealer and other in-store and online retailers.• Co-managed and allocated marketing program budget generating $1.5M+ in revenue. Created and generated monthly reporting package for all partnership deals; performed regular statistical analysis. Ran weekly status meetings providing updates and status of ongoing and future projects and partnerships. • Improved market position and achieved financial growth. Defined long-term strategic goals, built key customer relationships, identified opportunities and maintained extensive knowledge of current market conditions for the partnership group.• Implemented processes and procedures to generate workflow continuity between partners, clients, new business groups and fulfillment house. Worked with external resources on campaign development, execution and media placement.• Trained Call Center/Customer Service employees for our partnership model including script, tone and program offers. Conducted regular call listening and monitoring and created incentive programs and contests for call center employees in order to improve sales and revenue.