Todd Kunsman's Location
Allentown, Pennsylvania, United States, United States
Todd Kunsman's Contact Details
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About Todd Kunsman
In the last 12+ years, I’ve built my career around marketing, demand gen, and content in B2B and SaaS. I also enjoy building profitable niche content websites and communities from the ground up.► Head of Content & Brand @ Remofirst► Co-Owner and Partner, @ Tech Workers Club► Marketing as a Subscription Services (Advising & Consulting) @ RevFoundrySome career highlights: Employee #6 at EveryoneSocial, a SaaS platform that enables employees to easily share and create important content on social media. Part of two fundraising rounds totaling $20+ million. Customers during my tenure included T-Mobile, Amazon, IBM, Meta, and VC backed software companies. → Solo marketer for the first three years. → Helped attract Fortune 500 and large VC backed software brands with ACVs of $15k to $100k+. → Pivotal in helping scale revenue up from under $1M ARR to a few million before building the team. → Improved and maintained our CAC payback period to less than 10 months for multiple years.→ Built and scaled the inbound content engine, with organic contributing to 80%+ of all leads.→ Created a robust demand generation strategy that drove a 250% increase in monthly demo requests.→ Developed the self-serve launch strategy and grew it organically to 100+ monthly signups. Built Remote Work Junkie (Acquired 2024), the hub for all things remote work and career advice. On a mission to help job seekers and employers alike. A solo venture that I’m building on the side with no advertising dollars. → 2.2M content impressions in 2024, 175k followers on the company page. → 486k+ pageviews and 280k+ users to the web properties in 2024.→ 3,000+ organic job seeker accounts created on the job board.→ Built a recognizable brand name in the remote work space.Built Invested Wallet (Acquired 2021), a personal finance and investing website for beginners and beyond. A solo venture that I created on the side, while working full-time with no advertising dollars. → Grew from 0 to 75,000+ monthly pageviews organically.→ Featured or quoted in major media outlets (CNBC, Business Insider, etc).→ Netted $100k+ in 3 years (yearly earnings + acquisition)✌️
Todd Kunsman Work Experience Details
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FounderLinkeezyAllentown, Pa, Us
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Head Of Content & BrandRemofirst Aug 2024 - PresentSan Francisco, California, UsRemoFirst is the full-service employer of record solution that handles your global employment needs. Onboard, pay, and manage employees and contractors. Best pricing. Same-day onboarding. Available in 180+ countries. -
Marketing ConsultantJetpack Workflow Aug 2024 - PresentPittsburgh, Pennsylvania, UsStaying on as a freelance marketing advisor and consultant. -
Head Of MarketingJetpack Workflow Jun 2023 - Aug 2024Pittsburgh, Pennsylvania, UsAccounting workflow and project management software for ambitious accounting firms. Solo marketer rebuilding the marketing engine. Focusing on positioning and brand, marketing operations, creating demand, and building a product marketing function.
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PartnerTech Workers Club Apr 2024 - PresentRemote, UsStarted in 2022, Tech Workers Club is a private community where tech workers find jobs faster, better network with industry peers via out matchmaker, grow in their careers via workshops and AMAs, and how hiring managers can quickly connect with talent. Join 20k+ tech professionals around the world. -
Marketing AdvisorRevfoundry May 2023 - PresentRemote, UsRevFoundry provides advising and consulting services as a monthly subscription for B2B SaaS founders and marketers at pre-seed to Series A + B startups. Get marketing insights, guidance, and executed work within 24-48 hours. -
FounderRemote Work Junkie Mar 2022 - Jul 2024Remote, UsAcquired in 2024. Your hub for all things remote work. Remote work tips, building remote teams, discover and post remote jobs, remote hiring guides, and much more. Join our remote content community!I strategize, plan, write, and publish 95% of the content. Manage all SEO, partnerships, social media, accounting, etc.▪ Over 260,000 people visited the website and job board in the last 365 days (May 2024). ▪ Over 2,900 job seekers created their free account on the job board (March 2024). ▪ Grew the LinkedIn company page to 163k+ followers. Over 1.9 million organic content impressions in the last 365 days. (May 2024)▪ Currently writing 95%+ of the articles (research, editing, and publishing).▪ Handle all on-page and technical SEO efforts to grow organically. ▪ Defining the brand voice and strategy to stand out in the market. ▪ Managing all partnerships, content, emails, social media, and affiliate programs. -
Director Of MarketingEveryonesocial Oct 2020 - Mar 2023Salt Lake City, Utah, UsOverview since joining EveryoneSocial:Led and executed the demand generation and content marketing efforts. Employee #6 and part of two fundraising rounds (Series A and Series B) totaling $20+ million. I was a marketing team of one for the first three years.▪ Improved and maintained our CAC payback period to less than 10 months for multiple years.▪ Built and scaled the inbound content engine, with organic contributing to 80%+ of all leads.▪ Created a robust demand generation strategy that drove a 250% increase in monthly demo requests.▪ Developed the self-serve launch strategy and grew it organically to 100+ monthly free trial signups. ▪ Increased and maintained an average conversion rate of 20%+ across all landing pages.▪ Hired, onboarded, and served a six person marketing team. Also managed freelancers and agencies.▪ Executed and managed all on page and technical SEO efforts.▪ Managed a seven-figure budget and was point for all marketing vendors.▪ Guided the direction of content marketing, brand, and social media (LinkedIn, Twitter, Instagram, YouTube).▪ Implemented and utilized strategic technologies like Clearbit, Chili Piper, G2, Zoom, SEMRush, Screaming Frog, Trello, HubSpot (CRM and Marketing Automation), Google Analytics, Terminus, Drift, Chorus.ai, ZoomInfo, WordPress, ChatGPT, and others. ▪ Launched and coordinated our first industry virtual event. Drove almost 2,000 registrants in our niche category with a small budget.▪Planned and launched our podcast and recurring webinar series from the ground up to build trust and create more demand. ▪ Partnered closely with the sales team to identify key opportunities, align on strategy, generate new content, launch ABM campaigns, and build processes that helped meet revenue goals.▪ Developed our thought leadership, founder brand strategy, and employee advocacy efforts.▪ Built the paid ad strategy utilizing LinkedIn, Google, Bing, Facebook, Quora, and tested other channels. -
Head Of MarketingEveryonesocial Jun 2018 - Oct 2020Salt Lake City, Utah, UsAll marketing things as a team of one. ▪ Managed co-marketing initiatives via direct partners, online communities, and other brands with relevant audiences to drive awareness.▪ Helped develop and guide direction of our first podcast, before rebranding. ▪ Helped drive 50%+ revenue growth two years in a row via SEO, paid ads, social media, and email. ▪ Managed a six-figure marketing budget.▪ Continued refining and developing new creative content for more product and brand exposure (pillar pages, customer stories, playbooks, videos, podcast).▪ Handled the copywriting and content creation for all forms of advertising, guides, the website, landing pages, and social media.▪ Guiding and launching our initial strategies for customer marketing, product marketing, ABM, and employer brand.▪ Collaborating with sales, client success, and creative teams on various marketing campaigns.
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Digital Marketing Sr. ManagerEveryonesocial May 2017 - Jun 2018Salt Lake City, Utah, UsJoined the team as the only digital marketing hire, tasked with helping the company become the leader in their industry, driving more sales qualified leads, and help establish a brand.▪ Built a content marketing and SEO strategy from scratch, which created a 200% growth in inbound leads in the first year. ▪ Introduced various paid advertising strategies through ABM, Google, LinkedIn, Facebook, Bing, and paid partnerships.▪ Analyzed and helped lead the website redesign for improved marketing funnels and conversion rate optimization.▪ Overhauled all marketing operations and lead scoring for more efficiency (Brought on HubSpot).▪ Worked closely with the sales team to achieve their first high six-figure quarter of closed-won.▪ Created a customer marketing and review strategy (G2 + Capterra) to further drive leads, build trust, and identify upsell opportunities.▪ Utilized various data points and technologies to build custom reporting dashboards to track ROI.
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FounderInvested Wallet Jun 2018 - Jun 2021Website acquired in 2021. Invested Wallet is a personal finance, investing, and money community dedicated to helping beginners and beyond reach financial independence. ▪ Built website and brand from the ground up (0 to 75k+ monthly pageviews).▪ Drove content strategy in competitive YMYL category.▪ Built partnerships with financial companies.▪ Wrote 90% of articles for the website (200+ articles). ▪ Ran social media, emails, and marketing automation. ▪ Created multiple revenue streams through affiliate marketing, display ads, and sponsorships.▪ Secured quotes and features in Time, Huffington Post, Business Insider, GoBankingRates, Yahoo Finance, CNBC, MarketWatch & MSN.
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ContributorBusiness 2 Community Sep 2017 - 2021 -
Inbound MarketerSmartacre Aug 2015 - May 2017Remote, UsSmartAcre is a demand generation marketing agency who helps your business connect and engage with people throughout the buyers’ journey. Local clients, VC funded start-ups, to Fortune 500 companies. ▪ Acquired Google Adwords Certification, Google Analytics Certification, and Inbound Marketing Certification from HubSpot.▪ Managed large email marketing campaigns for Fortune 500 company.▪ Developed client strategy guides for SEO/SEM, content, social, and paid advertising.▪ Managed and created PPC campaigns for various clients (budgets ranging from $500/month to $30,000/month).▪ Setting up, managing and testing paid social campaigns (Facebook, Linkedin).▪ Monthly reporting and analytics. Analyzing data for growth opportunities.▪ Marketing automation: landing pages, workflows (Pardot, HubSpot).▪ Led the marketing efforts for the agency to attract new clients and helped generate seven-figures of new business. -
Head Of Artist AcquisitionHive App, Llc Mar 2016 - Apr 2017Covington, Kentucky, UsWe make discovering music as easy as swiping your finger. Listen to the best undiscovered artists in 30-second clips to build the ultimate playlist. With our patent-pending distribution method, we make finding your perfect fans easier than ever. Seed funding in 2015.▪ Artist community growth and partnership development with labels, festivals, etc.▪ Secured organic PR placements with publications like Forbes, AppAdvice, and others.▪Developed partnerships with Red Bull Sound Select, Disruptor Records, Hit City U.S.A.▪Increasing artist sign-ups, app downloads, and site engagement with SEO, content strategies, etc. -
Content Marketing Manager (Remote)Fanswell Apr 2015 - Apr 2016Fanswell was a SaaS music start-up that helps artists and fans get together to create unique live music experiences. Artists can list when and where they want to play, which fans can then submit bids to host a show. Fanswell gave the fans tools to promote these shows by selling tickets, raising crowdfunds, and promoting the event online. Artists, bands, managers, and fans alike are active users. Received seed funding in early 2015. ▪ Led the creative direction of blog launch and overall content strategy.▪ Within one month, 30%+ of total leads were generated from the blog content.▪ Tested new software features, product launches, and contributed to product innovation.▪ Led email marketing campaigns, SEO/SEM, growth hacking, and other web related tasks.
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Web Project & Marketing Consultant (Remote)Bighealth, Llc Nov 2014 - Jul 2015Online nutritional supplement retailer providing multiple products for joint pain, muscle growth, weight loss, fitness, and healthier skin. Listed in Inc's 5000 Fastest Growing Private Companies in America for 2015.▪ Web strategy for the companies' multiple eCommerce websites. This includes design layout, text, image placement, & more.▪ Work closely with the CIO and help develop multiple sites to receive orders in house.▪ Managed the freelance programmers on tasks and web projects. Seeing tasks are completed successfully.▪ Cleaned up and organized WordPress sites for user improvement and conversions.▪ Developing marketing strategies and implement new ideas to generate sales.▪ Social Media, copy editing, SEO, and blog content for various portfolio sites.
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Digital Asset SpecialistRodale May 2013 - Dec 2014Emmaus, Pa, Us▪ Managed images and videos from Men's Health, Women's Health, Runner's World, Prevention, Bicycling, and other publications/books.▪ Led the ebook scheduling for 1,000+ books and QA'd incoming ebook design files.▪ Worked with Creative Directors and led the mobile app development for Prevention and Organic Gardening.▪ Launched and managed digital magazines for Rodale brands including: Men's Health, Women's Health, Runner's World.▪ Assisted employees and outside publishing companies with image orders.▪ Updated the new digital issues of every major brands in the Adobe Publishing Suite and updating the latest issues in iTunes Connect.▪ Worked with Amazon and Next Issue Magazine app to setup digital magazines to reach a wider audience.▪ Created various teaching manuals for programs and processes for other employees. -
Marketing Campaign Production AnalystRodale Jun 2010 - May 2013Emmaus, Pa, UsSplit time between two different departments.IT e-Business/Mktg: Marketing Campaign Production Analyst:▪ Drafted, edited, and launched newsletters to millions of subscribers daily.▪ Managed email marketing and promotional campaigns for major brands: Men's Health, Prevention, Runner's World.▪ Created and updated webpages for Rodale brands and various book promotions.I/S MDB: Online Developer: ▪ Worked with the creative team converting the email designs from graphic designers into appropriate HTML format for subscribers to view content.▪ Fixed any glitches in the HTML document and set up for approvals.
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Freelance WriterSubstream Music Press Jan 2010 - Mar 2011▪ Provide written articles for magazine and web content on unsigned and signed bands▪ Conduct email and phone interviews with members of bands▪ Provide suggestions for potential bands to be coveredInterviewed:- Circa Survive - Dallas Green (Alexisonfire, City & Colour) - The Brightlife - Sandlot Heroes - Chiddy Bang - We Came As Romans - Dance Gavin Dance
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InternMedia Five Entertainment Jan 2010 - May 2010Learning all aspects of the music industry and helping with marketing, content, and events.▪ Updated HTML for their website.▪ Help design newsletters.▪ Write, edit, and proofread band profiles, press releases, and online content.▪ Used Mailchimp to design email blasts.▪ Research and contact media outlets, radio stations, and college radio to promote bands.▪ Listen and critique unreleased tracks.▪ Creating and developing marketing ideas to promote bands.▪ Photo editing and manipulation.▪ Organize contacts in Excel for bands, venues, and clubs.
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BuyerBelltower Books Nov 2008 - May 2010-Bought textbooks at the end of each semester from students-Promoted the service, handled money, and interacted with the customers-Described the service, processes, and how Belltower works to help build new clientele. Went from a zero campus presence and students having no knowledge of our services, to needing a team of 5 for the high demand.
Todd Kunsman Skills
Blogging
Social Media
Social Networking
Digital Media
Social Media Marketing
Press Releases
Web Content
Marketing
Editing
Email Marketing
Music Industry
Digital Marketing
Video
Marketing Strategy
Video Editing
Online Marketing
Content Strategy
Creative Direction
Web Strategy
Seo
Digital Strategy
Media Production
Digital Asset Management
Website Development
User Experience
Sem
Pay Per Click
Paid Search Strategy
Paid Social Media
Conversion Optimization
Brand Strategy
Demand Generation
B2b Marketing
Email Strategy
Content Marketing
Strategic Partnerships
Google Analytics
Linkedin Advertising
Seo Copywriting
Copywriting
Affiliate Marketing
Paid Media
Content Development
Search Engine Marketing
Todd Kunsman Education Details
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Desales UniversityComputer Science & Minor In Communications
Frequently Asked Questions about Todd Kunsman
What company does Todd Kunsman work for?
Todd Kunsman works for Linkeezy
What is Todd Kunsman's role at the current company?
Todd Kunsman's current role is Founder.
What is Todd Kunsman's email address?
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What is Todd Kunsman's direct phone number?
Todd Kunsman's direct phone number is +180181*****
What schools did Todd Kunsman attend?
Todd Kunsman attended Desales University.
What skills is Todd Kunsman known for?
Todd Kunsman has skills like Blogging, Social Media, Social Networking, Digital Media, Social Media Marketing, Press Releases, Web Content, Marketing, Editing, Email Marketing, Music Industry, Digital Marketing.
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