Lead the operational and commercial strategy and execution to drive the accessibility of safe and effective aesthetic treatments and patient points of care.

Lead consultants, internal stakeholders, and agency on all Marketing strategy, execution, asset/collateral development, and budget management. We successfully launched an, FDA "First and Only" device for the treatment the treatment of face and hands. Significantly increased ROAS and qualified leads while reducing spend by enhancing campaign audiences and content Additionally, I lead Sales Enablement for the organization.

At Merz Aesthetics, we have a long history of empowering health care professionals, patients and employees to live every day with confidence. We are known for our clinically proven and category-leading injectables, devices and skincare products as well as unique connections with customers who feel like family.I built our intelligence and strategy department with responsibility to source and house qualitative and quantitative market data for brand and product portfolio… Show more At Merz Aesthetics, we have a long history of empowering health care professionals, patients and employees to live every day with confidence. We are known for our clinically proven and category-leading injectables, devices and skincare products as well as unique connections with customers who feel like family.I built our intelligence and strategy department with responsibility to source and house qualitative and quantitative market data for brand and product portfolio strategy development. I develop data sources, dashboard creation, KPIs, consumer loyalty strategy and execution, and consultative sales tools with strategic benchmarks.Our group has been recognized by trade and industry media as a key resource for robust analysis on patient and market trends.This has allowed us to deliver competitive messaging during product launches which encompasses product features and benefits as well as practice and patient loyalty and revenue. Show less

This position represented an opportunity for me to get into true product marketing. I provided strategic product marketing support for new products and indications. I developed launch strategies, established relationships with key vendor partners, facilitated sales meetings, and provided support to brand marketing for all other brands.I spearheaded the 1st of its kind new indication to the US and also facilitated the 1st new product launch in 6 years.Both of… Show more This position represented an opportunity for me to get into true product marketing. I provided strategic product marketing support for new products and indications. I developed launch strategies, established relationships with key vendor partners, facilitated sales meetings, and provided support to brand marketing for all other brands.I spearheaded the 1st of its kind new indication to the US and also facilitated the 1st new product launch in 6 years.Both of these launches realized significant revenue growth. Show less

After leading training, I knew I wanted to move back into a customer-facing role, so managed sales and business development activities for a portfolio of 25 accounts. I drove patient acquisition, retention, and loyalty after identifying opportunities to promote the brand experience and increase patient spend. I also collaborated with our sales team to identify future opportunities to gain market share.Yearly revenue improved by 42% and I co-created the AMPed… Show more After leading training, I knew I wanted to move back into a customer-facing role, so managed sales and business development activities for a portfolio of 25 accounts. I drove patient acquisition, retention, and loyalty after identifying opportunities to promote the brand experience and increase patient spend. I also collaborated with our sales team to identify future opportunities to gain market share.Yearly revenue improved by 42% and I co-created the AMPed program, a tangible set of tools for other KAMS to use with their accounts to increase patient acquisition, lower cost per leas, and increase revenue and profit in their accounts. Show less

I’ve always been a coach and trainer, so a natural next step was to develop and facilitate sales training programs.I partnered cross functionally to develop training initiatives, evaluated and improved training department assets, and collaborated with vendors to ensure all content was updated and modern.

After a year with BMC, I was looking to move back into pharma/medical device, and this role represented an opportunity to do so.I started as an Account Specialist and after a year added the Regional Trainer to my responsibilities.

Manage new sales and relationships with attorneys in the field of debt collections and process serving.Generated a 15% increase in sales revenue in 2010.Manage a remote location and outbound telesales.Utilize social media, Skype, WebEx, and group page in an effort to increase revenue.

Managed a wholesale relationship with over 30 store owners while focusing on retail execution to drive wholesale results.Ranked #1 in 2007 by increasing retail sales from 25M to 30M, and #3 in 2006 by increasing retail sales from 23M to 25M, in the East Region of Hallmark Marketing Gold Crown. Created a Google Groups message board for territory retailers/managers to communicate retail executionexperience and operational supportInitiated a WebEx conference call for top… Show more Managed a wholesale relationship with over 30 store owners while focusing on retail execution to drive wholesale results.Ranked #1 in 2007 by increasing retail sales from 25M to 30M, and #3 in 2006 by increasing retail sales from 23M to 25M, in the East Region of Hallmark Marketing Gold Crown. Created a Google Groups message board for territory retailers/managers to communicate retail executionexperience and operational supportInitiated a WebEx conference call for top retailers in territory to communicate benefits and experience ofroof top specific marketingReceived Partnership of Excellence Award in September 2007 for achievements in territory management with in-house sales partnerReceived R.B. Hall Award in 2008, an award given to top 4 sales representatives in the country out of 150. Show less