Tod Grzyb Email & Phone Number

Tampa, Florida, United States

• Lead creative team for visual design across all channel marketing initiatives: advertising, collateral, tradeshows, social media, email campaigns, website graphics and landing pages, and custom photography• Collaborate with clients, senior executives, copywriters, and channel specialists to define strategic direction for designs based on market indicators and brand identity.• Ensure 100% consistency in marketing branding by reviewing and approving all designs.• Partnered with the CEO and VP of Finance to develop a comprehensive pitch deck for presentation to the board of one of Chile’s leading private banks, resulting in a successful partnership and expansion of the company into Chile.• Consult with product design and development teams to implement high-quality visual solutions with a focus on user-centered design principles.• Effectively handle multiple client requests simultaneously while managing priorities to ensure sound decision making in a fast-paced team environment.• Trained and mentored junior designer on design best practices, brand guidelines, software usage, digital press operation, and project management; conduct weekly review sessions and year-end performance review.

Tampa, Florida

• Spearheaded a successful direct mail campaign, working directly with the USPS, resulting in a 23% increase in customer program participation by designing and printing in-house tri-fold mailers utilizing variable data printing techniques.• Proven success in creating visually compelling marketing collateral for a wide range of industries, including restaurant, retail, technology, healthcare, and field services.• Created highly-polished and aesthetically-pleasing monthly print and animated web banner advertisements for industry publications, resulting in increased brand awareness and engagement.• Operated Canon ImagePROGRAF wide format printer, Xerox Versant 80 digital press and Duplo DC-618 to print, cut, and crease all marketing materials, including business cards, brochures, flyers, direct mail, posters, and pullup banners.

St. Petersburg, Fl

• Developed all creative design solutions for print and digital marketing materials, including brochures, flyers, tradeshow booths, email graphics, calendars, and promotional items.• Designed monthly advertisements for several industry publications that were delivered in print and online formats.• Translated technical product information into concrete design for print and digital marketing materials.• Designed 20’ x 20’ booth valued at $150,000for annual industry tradeshow in Germany • Successfully led the redesign of company logo and implemented a modern and technical update to the look and feel of all marketing materials, resulting in a fresh and contemporary brand image.• Operated HP DesignJet wide format printer to produce tradeshow banners and posters• Worked with outside vendors to print and ship marketing materials.• Collaborated with international team members to translate advertising and marketing materials into German, Spanish, Chinese, and Japanese versions.

St. Petersburg, Fl

• Developed custom artwork and layouts for direct mail, posters, newsletters, flyers and print and digital signage.• Designed and maintained monthly newsletters mailed to 100,000+ members• Formatted layout of dozens of member application forms and Summary of Benefits documents using InDesign, strictly adhering to government regulations.• Developed a series of presentation materials, including logo, notebooks, letterhead, newsletter and brochures that were implemented in presenting a new program to the Florida Agency for Health Care Administration.• Teamed with other graphic designers, copywriters, print production team, project managers, and leadership to verify accuracy of the content in all benefits materials.