Toke Helmø Email & Phone Number

København, Region Hovedstaden, Danmark

Copenhagen, Capital Region, Denmark

Main responsibilites:- Developing and improving the relationship between Danish Industry, the political parties and key politicians- Developing and executing public affairs strategies for the top political priorities for Danish Industry and the largest member companies - Supporting public affairs efforts in different sectors and associations in Danish IndustryMain results:- Building a consistent and professional public affairs and stakeholder relations setup focused towards the political parties resulting in a number of new relations and closer coorporation with a wide array of political parties, either key politicians or party employees- Managing Danish Industry efforts across the entire organization for the parliamentary elections in 2022. While leading a dedicated task force to coordinate the effort among the results were setting up 170 company visits and panel debates with 136 parliamentary candidates. Datasampling with 400 ads before the election that made sure that one quarter of the population was exposed to relevant content from Danish Industry. Mentions of labor shortages in media grew 4 times and with 5,2 mill. views on social media. During the election the social media-exposure grew 6 times normal

Kastrup, Region Hovedstaden, Danmark

Main responsibilites:- Developing strategy and managing public affairs efforts and communications related to CPH Masterplan development (long term development plans)- Supporting public affairs efforts related to climate issues- Advising organization on stakeholder management and supporting on a wide array of public affairs issues internally as well as in direct dialogue with ministries, authorities, MP’s and other stakeholdersMain results:- Succesfully launched the CPH Masterplan application involving more than 60 employees and informing more than 1000 external stakeholders- Participating in climate partnership meetings and the development of the recommendations from the partnership for aviation, as well as the communications and stakeholder management related to the publication- Contributing to stakeholder management related to the COVID-19 crisis and the efforts to achieve state support for aviation and CPH during the lockdown

Copenhagen Area, Denmark

Main responsibilites:- Responsible for the communications including press relations, social media and web.- Coordinating public affairs efforts and policy development between management, professionals and communications team, as well as managing independent public affairs projects.- Developing and maintaining the organizations digital infrastructure, including eventsites, CRM-system and danskemedier.dk.Main results:- Successfully assisted with public affairs efforts on the media agreement (2019-2023) for public service media and development of policy papers and public affairs efforts in general- Created management tools for new organizational strategy and reorganization, as well as a more coordinated public affairs effort- Development and implementation of a new communications strategy and CVI, including websites, newsletters and social media

Skindergade 7

Main responsibilites:- Supporting Public Affairs efforts and policy development with focus on relations between public service media and the private media industry- Coordinating social media, press relations, newsletters and internal communications- Managing websites and digital infrastructureMain results:- Assisting with public affairs efforts on the media agreement (2019-2023) for public service media and development of policy papers and public affairs efforts in general- Renewal and editing of newsletters for members and interested parties, increasing recipients of digital newsletter by 242 %, newsletter for weekly newspapers by 166 %, newsletter for radios by 294 % and research newsletter by 215 %.- Development and implementation of a new social media strategy, increasing followers on Twitter by 570 % and on LinkedIn by 130 %.

Roskilde

Time limited position in one of Denmarks largest high schools with more than 160 employees and about 1.400 students. Manager of a part-time employee.Main responsibilities:- Part of the schools executive management team and advising in management communications. - Responsible for the schools communications e.g. web, social media, press relations, newsletters- Coordinating campaign activities with two other high schools in RoskildeMain results:- Increasing the schools Facebook likes by 15 %- Renewal and editing of the schools newsletters and campaign material for both employees and external stakeholders. - Development and recruitment of a new employee profile a “Project manager for social activities” in order to coordinate these activities and brand the school in the local community

Københavns Rådhus

Positioned at the Secretariat for Management and Communication in the Copenhagen City Hall. Consulted directly with the mayor and management directors in matters of press relations.Main responsibilities:- Handling press relations in a team with the chief press officer- Speechwriting for the mayor- Social media consultancy for the mayorMain results: - Making the mayor the third most mentioned politician in Copenhagen according to media benchmark- Increasing mayors Facebook likes by 20 % and Twitter followers by 33 %

A trade union for a wide range of professions in dietary, catering and health. Members work mostly in the public sector. Main responsibilites:- Public affairs locally as well as on ministerial level, and generally stakeholder management.- Responsible for internal communications through newsletters and social media Main results:- Developing the organizations first public affairs strategy- Creating and implementing a successful social media strategy for both Facebook and Twitter.- Writing the organizations strategy for 2013-16

As a student in Kost- og Ernæringsforbundet I took part in the daily tasks in the communications department. Main responsibilites: - Writing articles for their webpage - Writing newsletters to the members of the organization.- Developing the organizations presence on Facebook and the presidents presence on Twitter. - Initiate a more systematic approach to public affairs in day-to-day political issues and for the parliamentary election of 2011.

København

As a campaign manager for Anna Mee Allerslev for the 2013 municipal election I took part in building up and leading an organization of about 100 volunteers. During the last month of the election I also worked as the chief press officer of the campaign. The tasks of the campaign was:- Developing political initiatives- Recruiting and motivating volunteers- Managing social media and press relations- Handing out flyers - Putting up election posters. Results of the campaign: - Handing out more than 150.000 flyers, reaching more than 75.000 households- Putting up 4.000 election posters- Increasing Anna Mee Allerslevs personal votes from 837 to 8.512 compared to the 2009 municipal election.- Re-election of Anna Mee Allerslev as Mayor of Employment & Integration in Copenhagen

As a campaign manager for Sofie Carsten Nielsen I developed and lead an organization of about 30 volunteers. During the last three weeks of the election I also worked as a personal assistant for Sofie Carsten Nielsen. As a campaign manager my responsibilities were: - Recruiting new volunteers- Managing social media- Planning the logistics of flyers handouts - Putting up election posters. Results of the campaign:- Handing out more than 36.000 flyers- Putting up 650 election posters- Election of Sofie Carsten Nielsen for parliament with 2920 personal votes.

Working in the service department. Main responsibilites:- Redirection calls from members of the organization for co-workers- Advising members of the organization on the rules of e.g. unemployment benefits and holiday benefits.

Being a part of the executive committee included being responsible for the daily operations of the youth party Radikal Ungdom. My role in the executive committee was being the communications officer. Main responsibilites: - Leading the communications committee of four volunteers- Managing the organizations webpage- Editing the members magazine- Managing press relations - Other internal communication tasks.

Working in the secretarial office with financial management of the ministry. Main responsibilites:- Calculating the costs of the employee salaries - Assisting with miscellaneous tasks mainly associated with financial management

Master Of Science (Msc), Political Communication And Leadership

- Master thesis: "The politicizing company - Biofuel as polycontextual communication"

Bachelor Of Science (Bsc), Economics And Business Administration