Tom B.
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Tom B. Email & Phone Number

CRM and Lifecycle Manager at Target Australia
Location: Melbourne, Victoria, Australia 9 work roles 2 schools
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Current company
Target Australia
Role
CRM and Lifecycle Manager
Location
Melbourne, Victoria, Australia
Company size
2412 employees

Who is Tom B.? Overview

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Quick answer

Tom B. is listed as CRM and Lifecycle Manager at Target Australia, a company with 2412 employees, based in Melbourne, Victoria, Australia. AeroLeads shows a matched LinkedIn profile for Tom B..

Tom B. previously worked as CRM & Lifecycle Manager at Target Australia and Customer Engagement Lead at Viva Energy Australia. Tom B. holds Bachelor’S Degree, Sport Business, High Distinction (Dean'S Commendation) from La Trobe University.

Company email context

Email format at Target Australia

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Target Australia

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Profile bio

About Tom B.

Tom B. is a CRM and Lifecycle Manager at Target Australia. They is proficient in English.

Current workplace

Tom B.'s current company

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Target Australia
Target Australia
CRM and Lifecycle Manager
Melbourne, VIC, AU
Website
target.com.au
Employees
2412
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9 roles

Tom B. work experience

A career timeline built from the work history available for this profile.

Crm & Lifecycle Manager

Current
Target Australia

Melbourne, Victoria, Australia

Jun 2022 - Present

Customer Engagement Lead

Viva Energy Australia

Melbourne, Australia

- Created and managing the customer engagement and CRM program for the Shell brand in Australia to build deeper and longer direct to consumer relationships with our customers. - Managing the flybuys commercial relationship and loyalty campaigns for Shell. - Leveraged customer data and voice of customer insights to identify strategic opportunities to build.

Jun 2019 - Jun 2022

Snr. Manager Vitality Member Engagement & Experience

Aia Australia

Melbourne, Australia

- Develop market leading member engagement strategies and plans to drive retention based growth and member advocacy for Vitality, AIA Australia’s Health and Wellness program. - Drive innovative member experience initiatives to improve engagement and reduce lapses.- Develop and manage the member journey through an automated triggered communications program.

Mar 2016 - Oct 2018

Crm & Retention Manager

Sportsbet.Com.Au

Melbourne, Australia

- Managing a team of four and a budget of $10 million+ to run targeted and incentivised online direct marketing campaigns, including cross-sell, loyalty, reactivation, conversion, early-life, and on-boarding.- Achieved over 400% growth in recurring retained members since 2011 – including 40% growth in 2015.- Managing the customer life-cycle experience.

Sep 2012 - Feb 2016

Online Marketing Executive, Crm

Sportsbet.Com.Au

Melbourne, Australia

- Developing and optimising the customer life-cycle through touch points across communication channels. - Developing, executing and optimising targeted campaigns (cross-sell, loyalty, reactivation, conversion, early-life, and on-boarding) through strategic segmentation and analysis of customer data. - Creating and implementing customer loyalty program to.

Oct 2011 - Sep 2012

Customer Marketing Manager

Paddypower

Dublin, Ireland

- Managing the customer marketing team of nine and overseeing the marketing strategy across Sportsbook and Games focusing on the growth of all customer segments – Racing, Football, E-gaming, and Lifecycle.- Managing strategic customer lifecycle and loyalty programs with a focus on rigorous test and learn processes whilst driving an optimised ROI across a.

Aug 2014 - Jan 2015

International Operations & Race Scheduling Executive

Tabcorp

Sydney, Australia

- Manage the import of international events for broadcast and wagering in Australia. Eg. Triple Crown (USA) - Developed framework and managed content creation for the Sky Racing International website. - Manage the Sky Racing Weekend Feature Race which is distributed to all TAB customers nationwide.- Develop and plan the Sky Racing domestic and.

Sep 2010 - Sep 2011
Team & coworkers

Colleagues at Target Australia

Other employees you can reach at target.com.au. View company contacts for 2412 employees →

PM Paul Morris Paul Morris Colleague at Target Australia Greater Melbourne Area, Australia View → ER Eileen Robertson Eileen Robertson Colleague at Target Australia Greater Adelaide Area, Australia View → AP Anjana Purohit Anjana Purohit Colleague at Target Australia Greater Perth Area, Australia View → GR Glenn Russell Glenn Russell Colleague at Target Australia Greater Melbourne Area, Australia View → GD Greasy Dan Greasy Dan Colleague at Target Australia Adelaide, South Australia, Australia, Australia View → TW Tina Wright Tina Wright Colleague at Target Australia South Bend-Mishawaka Region, United States View → NS Navya Shyam Navya Shyam Colleague at Target Australia Bengaluru, Karnataka, India, India View → TD Tiffany Diamond Tiffany Diamond Colleague at Target Australia Greater Melbourne Area, Australia View → AH Aklima Haque Aklima Haque Colleague at Target Australia Bangladesh, Bangladesh View → BG Bruno Ganino Bruno Ganino Colleague at Target Australia Greater Melbourne Area, Australia View →
2 education records

Tom B. education

Bachelor’S Degree, Sport Business, High Distinction (Dean'S Commendation)

La Trobe University
FAQ

Frequently asked questions about Tom B.

Quick answers generated from the profile data available on this page.

What company does Tom B. work for?

Tom B. works for Target Australia.

What is Tom B.'s role at Target Australia?

Tom B. is listed as CRM and Lifecycle Manager at Target Australia.

Where is Tom B. based?

Tom B. is based in Melbourne, Victoria, Australia while working with Target Australia.

What companies has Tom B. worked for?

Tom B. has worked for Target Australia, Viva Energy Australia, Aia Australia, Sportsbet.Com.Au, and Paddypower.

Who are Tom B.'s colleagues at Target Australia?

Tom B.'s colleagues at Target Australia include Paul Morris, Eileen Robertson, Anjana Purohit, Glenn Russell, and Greasy Dan.

How can I contact Tom B.?

You can use AeroLeads to view verified contact signals for Tom B. at Target Australia, including work email, phone, and LinkedIn data when available.

What schools did Tom B. attend?

Tom B. holds Bachelor’S Degree, Sport Business, High Distinction (Dean'S Commendation) from La Trobe University.

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