Savvy, innovative, and market-aware approach to coordinating business relationships with high profile entertainment artists, talent managers, and allied media professionals. Combined leadership talents with a creative outlook to partner with teams, oversee strategic global marketing campaign launches and to guide social media promotions, global promotions and tours. As well, experience with revenue-focused tactics employed alongside product development strategies to secure lucrative catalogue rights and launch priority release global marketing plans.Strategic and future focused strengths leveraging 15+ years of management experience driving the entertainment industry forward. Deep, on-the-go experience translating brand strategies into campaign/project briefs that encourage and inform cross-functional collaboration. Proven ability to manage multiple projects concurrently on time and within deadlines. Able to work remotely, will relocate and travel. • Media & PR: Social Media Marketing, Digital Music Services, Public Relations, Retailer Relations, Global Territory Management, and Catalogue Rights.• Marketing: Building and optimizing relationships with stakeholders, administrators, filmmakers, and producers, also includes Music Campaign Launches, Priority Releases, and Label Strategies.• Accountability: Assumes ownership for efficiently managing multiple, concurrent, high priority projects.• Music Industry SME: Leverages diverse industry experience to deliver creative and innovative strategies.
Tom Aaron Consulting, Esq.
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Startup Business ConsultantTom Aaron Consulting, Esq.West Hollywood, Ca, Us
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Co-Founder & CeoFitness Kitchen La Apr 2012 - Mar 2022Los Angeles Metropolitan AreaFounded this high-end fitness meal delivery service. Collaborated with staff to blend nutrition, fitness, and gourmet cuisine. Implemented DEI human resources and strategies in cross-functional teams to build a culture of excellence and provide exceptional products and services to high-value clients. Initiated and nurtured relationships with vendors, stakeholders, industry personnel, executives, and community leaders. Partnered with the National Health Foundation to provide meals to LA marginalized populations. (In late 2019, Fitness Kitchen acquired California Chef, a premiere food prep service company.)
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Global Marketing & PromotionsViacom 2009 - 2012Greater Los Angeles AreaProvided executive support for the President of Worldwide Marketing Partnerships for Paramount Pictures. Fostered relationships with Fortune 500 companies across packaged goods, automotive, fast food, travel, and music. Assisted with creation, planning, logistics, and execution of integrated marketing programs across MTV Networks. In addition, provided direct executive support for:The President of Worldwide Marketing Partnerships for Paramount Studio’s 2011-12 film release schedule:• Communicated with executives to leverage worldwide networks of offices for annual planning. • Worked closely with business development teams to source, negotiate, and close distribution agreements.• Interfaced with stakeholders to gauge market and plot optimal release dates.Navigated high-visibility, global TV series marketing agreements with MTV Networks and Paramount Pictures:• Became central point of contact to maintain vision, project integrity, and brand standards.• Partnered with executives to connect brand to worldwide audience. -
Svp Of International MarketingAtlantic Records 2005 - 2008Greater New York City AreaOrchestrated business strategies, conducted pertinent research, and maintained consistent vision alignment. Projected consumer marketing trends, forecasted sales, and led product development. Managed talent acquisition, recruiting, and training. Steered generation of $15M in annual net revenue through corporate strategy alignment:• Drove release planning and project development: Sean Paul, Panic at the Disco, Rob Thomas, and P. Diddy.• Developed go-to-strategies to optimize global initiatives and artist development success.• Collaborated with CEO, President, and CFO to determine optimal timelines.• Drove team performance to deliver measurable bottom-line results. -
Vp & Head Of International MarketingColumbia Records 1992 - 2003Greater New York City AreaManaged business unit and motivated teams: defined market and product requirements, created project roadmaps, and outlined revenue goals for multimillion-dollar projects. Created business and marketing strategies to ensure profitability. Fostered winning partnerships and alliances with major industry players. Liaised between artists, management, labels, and media. • Created and executed public relations strategies for high-profile clients such as Mariah Carey, Bruce Springsteen, Billy Joel, Michael Bolton, Barbra Streisand, Destiny’s Child, Harry Connick, Jr., and Tony Bennett.• Delivered $20M to $50M in annual net profits throughout tenure in international department.• Developed innovative global releases for TV market introduction: “Best of” collections, EPs, and live recordings.
Tom Aaron Education Details
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Tv/Radio/Film Management
Frequently Asked Questions about Tom Aaron
What company does Tom Aaron work for?
Tom Aaron works for Tom Aaron Consulting, Esq.
What is Tom Aaron's role at the current company?
Tom Aaron's current role is Startup Business Consultant.
What schools did Tom Aaron attend?
Tom Aaron attended S.i. Newhouse School Of Public Communications At Syracuse University.
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Tom Aaron
Vice President - Senior Credit Officer At Moody'S Investors ServiceDallas-Fort Worth Metroplex3gmail.com, sdcta.org, moodys.com -
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