Tom George Email & Phone Number

New York, Ny, Us

New York, New York, Us

San Francisco, California, Us

Spearheading Sales & Revenue Operations at BKJ Digital, I was instrumental in establishing and enhancing the company's sales infrastructure. I implemented a robust CRM and developed revenue-generating go-to-market strategies, leading to significant increases in introductory meetings and leads through the execution of numerous high-impact campaigns. I established foundational data governance processes, designed comprehensive sales performance-tracking dashboards, and utilized sales intelligence platforms for real-time CRM data enrichment. My efforts in sales enablement resulted in a substantial increase in net new user engagement, and I codified sales playbooks to ensure scalable and consistent revenue performance. Collaborating with senior leadership, I introduced revenue forecasting models that improved financial predictability and managed the sales pipeline to ensure accuracy and data-driven decision-making. I also instituted accountability practices that reduced the average sales cycle and contributed to setting achievable targets for the team, promoting a goal-driven culture. Additionally, I optimized the sales process, resulting in improved campaign engagement rates by testing hypotheses and employing best-in-class tools.

New York, Ny, Us

As the Sales Operations Manager at Hellohive, I led business development operations and go-to-market strategies, owning and managing sales pipelines by implementing outbound sales processes. This included systematized prospecting, automated and personalized email outreach, managing prospect relationships, conducting sales presentations, developing customized proposals, and closing sales.I supported and trained SDRs and BDRs in sales processes by implementing best practices, significantly improving overall new revenue generation across the department. I streamlined existing sales processes by creating sales playbooks, trigger-based automations and workflows, and customized sales funnels to meet the unique needs of the company. Additionally, I engaged as a strategic advisor and consultant during sales presentations, empowering the sales team to effectively probe and understand client needs. This role involved guiding the team in refining sales processes and techniques. I also built multiple dashboards and comprehensive reports for sales activity tracking, revenue modeling, sales forecasting, and KPI-tracking, reporting to management weekly.

New York, Ny, Us

As the Sales Operations Manager at Icreon, a digital transformation agency leveraging technology to help clients build "What's Next," I managed sales pipelines consisting of web development projects. My role included generating net new introductory meetings, managing prospect relationships, and supporting senior leadership in architecting and closing complex engagements. I created an effective sales process that included prospect and client data enrichment, systematized prospecting, and streamlined the sales cycles from discovery to close. I engineered and administered the company's Salesforce infrastructure, creating and optimizing sales processes, workflows, and automations for effective sales enablement. Additionally, I designed end-to-end marketing and sales campaigns and systems generating new leads across channels such as cold email, LinkedIn Ads, and Google Ads, while tracking and reporting on KPIs. I developed go-to-market strategies by researching Ideal Customer Profiles (ICPs), Total Addressable Market (TAM), and mapping specific messaging tailored to each persona based on industry, job title, seniority, and timely current events. I also executed highly targeted Account-Based Marketing (ABM) strategies, identifying our ICPs and producing leads and engagement from qualified accounts.

Boca Raton, Florida, Us

As the Marketing Operations Manager at Applico, a marketplace platform innovation company helping companies disrupt one industry at a time, I constructed a highly effective cold email marketing engine. This engine consistently generated qualified leads from C-Suite executives of companies with significant revenue, becoming the company's largest demand generation hub. I maintained key technology platforms such as Salesforce for our CRM and Salesloft for our outreach, built automation flows, and spearheaded data cleansing efforts. Additionally, I successfully developed a synchronized marketing system that secured attendance from C-level executives of multi-billion dollar companies for exclusive events.

As the Business Operations Manager at Green Clover Properties, a residential real estate investment and wholesaling company, I led operational strategies for efficient wholesaling of residential properties. This involved optimizing contract turnover and enhancing investor network relations, directly contributing to robust profit margins and revenue. I spearheaded comprehensive digital and traditional marketing initiatives, focusing on lead generation efficiency and brand positioning, which resulted in an expanded market footprint and increased deal flow. I implemented data-driven market analysis and property valuation methods to streamline acquisition processes, ensuring judicious investment of capital and maximization of returns. Additionally, I drove organizational efficiency through the adoption of agile operational practices, resulting in streamlined workflows, cost reduction, and improved cross-functional team collaboration.