Tom Groom Email & Phone Number

Indianapolis, In, Us

United States

As the first full-time designer at Language I/O, I worked to demonstrate the importance of branding and to instill it as a discipline across departments. I'm proud to say that this work has led to a more human and modern approach to visual design, which is reflected across the company, and a greater understanding of the brand.Centralized Brand Assets: Created a comprehensive branding hub in Zeroheight, streamlining access to essential assets for both internal and external teams.Unified Design System: Developed a scalable design system to ensure consistency across marketing and product initiatives.Brand Revitalization: Led a rebranding effort, redesigning the visual identity and marketing website to enhance user engagement and streamline navigation.Multi-Channel Content: Produced a diverse range of digital assets, including static and animated ads, short- and long-form videos, and interactive sales tools.Empowering Sales Teams: Developed a suite of sales enablement tools, such as deck templates and ROI calculators, to support the sales team throughout the customer journey.Immersive Event Experiences: Designed visually striking and interactive event spaces, and created compelling presentations and videos for speaking engagements.User-Centric Product Design: Collaborated with the product team to conduct user research and implement design improvements that enhanced the user experience across integrations and features.

Remote

Worked with a team spread across the US and Europe to develop a industry-leading brand and marketing engine.Design System Architect: Developed and maintained a robust design system in Figma to ensure consistency and efficiency.Brand Strategist: Played a key role in shaping Unbabel's brand identity and messaging, contributing to the redesign of the company website.Cross-Functional Collaboration: Served as a brand consultant, working with product and marketing to achieve cohesive brand experiences.Vendor Management: Managed external vendors and partners, including development and writing teams.Mentorship and Development: Provided guidance and mentorship to junior designers, fostering their growth and development.

Remote

Greater Chicago Area

• Launched three successful Kickstarter projects, raising over $10,000 in pledges for Side Hustle Studio.• Developed a deep understanding of business planning and strategy through exploring personal passions.• Utilized skills in product development and project management to drive successful crowdfunding campaigns.

Chicago, Illinois, United States

Experiential Design: Conceptualized and executed visually stunning designs for a range of events, from small-scale activations to large-scale experiences, driving brand engagement and user interaction.Cross-Functional Collaboration: Partnered with cross-functional teams to ensure brand consistency and deliver high-quality creative assets.Visual Storytelling: Utilized strong visual storytelling techniques to create compelling narratives and enhance user experiences.

Chicago

Omni-Channel Marketing: Managed creative projects and conducted strategic research to support marketing initiatives across channels.Dynamic Visual Content: Produced high-quality web animations, videos, and graphics to enhance brand visibility.Digital Presence: Developed and maintained the Vibes website and other digital assets.Brand Experience: Designed engaging physical promotional materials, including environmental design elements.