Directed the Trail du Soleil Levens with over 1,200 participants across distances from 6 to 60 kilometers, and the Raid EDHEC with 120 participants over five days in the Maritime Alps.Negotiated a partnership with the Ultra-Trail du Mont-Blanc and Naak increasing prestige and event visibility by 71%.Supervised a team of 50 volunteers and staff, ensuring smooth event execution. Proven expertise in managing stress-testing environments, devising innovative solutions, and driving projects to successful outcomes.

As the Webmaster for the Raid EDHEC, I oversaw the association's website before developing a new one, improving the user experience and driving a 275% increase in site traffic within a year. I leveraged WordPress and Elementor to introduce a fresh design and enhance page load speed, achieving an 81% reduction in bounce rate. Furthermore, I performed regular SEO audits, elevating our search engine ranking to the top six results. My responsibilities also included utilizing analytics tools to monitor user engagement, which guided our content strategy and increased event registrations by 72%.

Analysed financial data to enhance decision-making within the finance department, contributing to budget forecasting, expense tracking, and variance analysis that improved accuracy by 25%.Revitalised the preparation of financial statements and created 6 presentations to summarise key financial insights for senior management.Accelerated ESG regulation compliance using PowerBI to track and visualise 48 key sustainability metrics (debt, credit, financing capacity, carbon footprint…) delivering insights into adherence to ESG standards.Optimized cash flow management by conducting a detailed analysis of accounts receivable and payable, reducing payment delays by 10% and enhancing liquidity management.

Conducted 3 benchmark through surveys and analysis of online databases, identifying key consumer trends and competitive positioning, resulting in a 12% improvement in merchandising strategies.Monitored and reported on 6 merchandising performance indicators, providing data-driven recommendations to refine investment strategies, operating models and meet sales targets.