Svp Global Crm Operations
Costa Mesa, Ca, Us
• Led a global program to unify our organization across 30+ countries onto a common Salesforce.com platform by migrating 15+ legacy CRM systems and standardizing business processes• Highlights of program include:• Delivered beyond scope of business case, on schedule and under budget• Designed and deployed global processes for lead management, opportunity management, post sales delivery and client support• Provided oversight to an extensive change management program to ensure business units were well prepared for migration to new platform, trained properly and well supported after launch• Established integrations for lead management, configure/price/quote, order fulfillment, billing, client satisfaction surveys, enterprise analytics• Extended program beyond sales to encompass core client support capabilities including case management, client communities, knowledge and live chat• Guided a comprehensive data quality program to ensure data integrity in migrations and ongoing data governance and support post launch• Ensured system integrity by implementing a rigorous change control and release management process• Consolidated CRM support resources into a global CRM operations team straddling all regions and providing follow-the-sun support• Provide ongoing strategic direction for CRM investments; chair a global CRM governance committee comprised of business and technology executives• Oversee a global CRM center of excellence responsible for 4,000 Salesforce.com users with functions including help desk, analytics, user engagement/training, functional leadership and QA• Guide the implementation of major new feature sets from functional blueprinting through the full agile project lifecycle to post launch support • Manage $10M+ annual operating budget and responsible for commercial relationships with key vendors