A sort of a public/ private sector hybrid! With 14 years experience in the public sector I made the leap to not only the private sector but all the risk and reward of running my own business! I'm strapped in and ready for the ride!My public sector experience gave me the insight to see the opportunity to enable people to make healthy decisions. We need to give the consumer access, awareness and the motivation to pick up healthy options such as alcohol free drinks. Its about encouraging the consumer to realise the importance of balance and enabling them to live the fullest lives through moderation of life's luxuries, such as alcohol.