Leading the sales and growth of Royal and Exterior Portfolio brand vinyl siding in the Eastern Carolina’s by focusing on improving customer relationships with current and new distribution partners.

• Lead the development and implementation of market strategies across North Carolina to convert key customers within the region which will increase market share and grow brand awareness.• Drive pull-through business to our channel partners to leverage Royals stocking position.• Target key architects, builders, and remodelers to successfully position the innovative Royal brands.• Drive sales, increase demand, and create a prominent market position.

Drive and lead the product planning and execution throughout the product lifecycle, including: gathering and prioritizing product and customer requirements, defining product vision, and working closely with sales, marketing, and support to ensure revenue and customer satisfaction goals are met.

Drive the product management of the Retail product line across Lowe’s, Menards, and Home Depot. Provide recommendations for the products, product definition for new product specifications, and overall business management of established product lines to maintain product leadership and achieve growth objectives. Launched 3 new product lines and countless product extensions with 100% success rate over the past 12 months.

Managed the Go To Market Technology Business Services Portfolio throughout the Service Life Cycle, specifically the Service Design, Service Transition, Service Operation, and Continual Service Improvement phases. Go to Market Technology is an approach using specialized technologies to support, facilitate, and enhance the marketing and selling processes of Therma-Tru Doors. I built and maintained tools for our 1 and 2-step distribution network which included Huttig, Reeb, Seal-Rite, 84 Lumber, and Can-Save.

Led the internal I.T. portion of a $3.5 mm configurator implementation (TDCI’s Buy Design Configurator). Project scope included managing all internal IT function as well as the development and testing of all product and sales rules. I created and maintained a configurable product catalog, and developed the training curriculum for our inside / outside sales, distributors, and dealers.Managed an internal / external team on the modification to our ERP system to allow for seamless transactions between the ERP (TGI’s E-21 and GP Microsoft Dynamics) and quoting tool.

I managed various data related tasks including leading the data portion of a companywide ERP system implementation - managing all data related tasks, developing / designing the data structure, master data set-up, developing BOM’s and routings, developing training schedules, and curriculum, and training all inventory, warehouse, and salaried staff.

I purchased all production and MRO materials for the Therma-Tru Molding Plant which included coil steel, bulk resins, and Owens Corning Fiberglass roving material. I created a manual MRP system to schedule all plant production and intra-company transfers. Created and published monthly reports on plant inventory, production, and supplier performance. I worked directly with vendors to reduce cost, improve products, and schedule vendor returns.