I use storytelling and content marketing to increase digital and in-person engagement with targeted audiences, support fundraising and branding efforts, and highlight institutional messaging and priorities. I develop digital strategies for creating and sharing content in alignment with organizational goals, and I find the stories that resonate with the brand, messaging, and intended audience segments, producing them in written, audio, and video forms to create consistent lifetime strategies. As a result, I have helped higher education institutions shift to more digital communications strategies, improve their messaging, strengthen connections with their alumni and other audiences, and increase their dollars raised.
Listed skills include Editing, Newsletters, Journalism, Strategic Communications, and 27 others.