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Tom Witkowski is listed as Director of Communications, MIT Energy Initiative, Massachusetts Institute of Technology at MIT Energy Initiative, based in Boston, Massachusetts, United States. AeroLeads shows a work email signal at hbs.edu, phone signal with area code 800, 617, and a matched LinkedIn profile for Tom Witkowski.
Tom Witkowski previously worked as Director of Communications at Mit Energy Initiative and Member Board of Trustees at The Atrium School. Tom Witkowski holds Bs, Advertising from Syracuse University.
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AeroLeads found 1 current-domain work email signal for Tom Witkowski. Compare company email patterns before reaching out.
I use storytelling and content marketing to increase digital and in-person engagement with targeted audiences, support fundraising and branding efforts, and highlight institutional messaging and priorities. I develop digital strategies for creating and sharing content in alignment with organizational goals, and I find the stories that resonate with the brand, messaging, and intended audience segments, producing them in written, audio, and video forms to create consistent lifetime strategies. As a result, I have helped higher education institutions shift to more digital communications strategies, improve their messaging, strengthen connections with their alumni and other audiences, and increase their dollars raised.
Listed skills include Editing, Newsletters, Journalism, Strategic Communications, and 27 others.
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Cambridge, Massachusetts, Us
As a member of the MITEI leadership team, I focus is on sharing MITEI’s work in decarbonizing global energy systems, as well as its efforts to combat climate change and expand energy access. I use storytelling to educate, inform, and engage audiences with the people and work of innovative and mission-driven organizations.
Serve on the enrollment and development committees of this independent day PreK-8 school as we seek to complete a capital campaign and grow enrollment for the future.
Boston, Ma, Us
Drive the strategy and delivery of the branding and marketing of a lifelong learning model to engage alumni in virtual, hybrid, and in-person learning experiences that more deeply connect them to the School and each other throughout the arc of their careers and lead to greater alumni philanthropy. Through digitally-first content marketing, my team increased website traffic pre-pandemic by 27% (FY18-FY20) and increased social media interactions by 220% (FY16-FY20). We also increased dollars raised by direct marketing by 29% (FY16-FY21). Spearheaded the creation and implementation of a content-driven engagement strategy and shift to emphasizing digital over primarily print communications that supported the School’s recent successful $1.3 billion capital campaign. Using digital (video, audio, and written) and print communications, we told stories of alumni, faculty, and student impact and leadership, and promoted those stories through a multi-channel, multimedia strategy. The result was a greater understanding of the School’s priorities and a significant increase in digital, social media, and in-person engagement with our alumni audience.• Steered alumni marketing and communications efforts through the transition from an in-person, live event model to completely virtual engagement model to an evolving hybrid model• Guided the branding of lifelong learning effort, rebranding of unrestricted fund, redesign of alumni magazine, and revision of direct marketing strategy• Drove a more digital communications strategy for the alumni, development, and digital communications teams through alumni website redesign and development• Rebuilt team, overseeing the hiring of 12 members of a staff of 22• Reduced historic silos between alumni and development communications teams, and increased collaboration across four groups that comprise alumni marketing and communications
Cambridge, Ma, Us
Led the team that created and managed the branding, and print, video, and web collateral materials for the largest series of events in the School’s history. My team was also responsible for School-wide messaging and branding, and for content development for departments within the School.• Oversaw alumni communications and served as chief liaison with Office of External Relations• Managed the transition of multiple individuals from five departments into a single central group
Cambridge, Ma, Us
Edited and managed the publication of the alumni magazine and e-newsletter and was responsible for the strategy to increase the digital footprint of a traditionally print alumni communications effort. Directed a corresponding push to increase valid alumni contact information and develop a social media strategy. As part of this transition, I led an interdepartmental team in the creation of an alumni portal and in the upgrading of the online directory.• Oversaw writing and production of donor acknowledgment letters and communications from Dean• Member of team responsible for refreshing School home page and creating web site and online messaging to differentiate MIT Sloan from peer schools• Supported communications needs for 32-person Office of External Relations
Cambridge, Ma, Us
Writing targeted, on-demand materials in support of front-line fundraisers seeking gifts from individual donors of $100,000-plus annuallyPrincipal member of creative team developing an integrated message and strategy, and producing related print, web, and video marketing materials for capital campaign and major institutional initiativesCreating and writing stewardship and event-related materials targeted to major donorsResearching and writing white papers on scientific topics directly related to Institute fundraising goals and major initiativesProject manager for creation of capital campaign-related marketing materialsWriting feature articles and donor profiles for donor magazine
Boston, Massachusetts, Us
Covering higher education, high-technology, venture capital, luxury real estate and real estate development beats in Greater BostonResponsible for weekly articles, daily web briefs, industry columns, feature stories and long-term in-depth projects Guest on local television and radio business news shows
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Tom Witkowski works for MIT Energy Initiative.
Tom Witkowski is listed as Director of Communications, MIT Energy Initiative, Massachusetts Institute of Technology at MIT Energy Initiative.
AeroLeads has found 1 work email signal at @hbs.edu for Tom Witkowski at MIT Energy Initiative.
AeroLeads has found 2 phone signal(s) with area code 800, 617 for Tom Witkowski at MIT Energy Initiative.
Tom Witkowski is based in Boston, Massachusetts, United States while working with MIT Energy Initiative.
Tom Witkowski has worked for Mit Energy Initiative, The Atrium School, Harvard Business School, Mit Sloan School Of Management, and Massachusetts Institute Of Technology.
You can use AeroLeads to view verified contact signals for Tom Witkowski at MIT Energy Initiative, including work email, phone, and LinkedIn data when available.
Tom Witkowski holds Bs, Advertising from Syracuse University.
Tom Witkowski is listed with skills including Editing, Newsletters, Journalism, Strategic Communications, Higher Education, Marketing, Media Relations, and Writing.
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