Tom O'Malley Email & Phone Number

Fairfax, Va, Us

In my role, I was responsible for executing web and graphic design projects for clients in South Carolina and surrounding states. I managed a growing list of client relationships from the lead nurturing stage to launch and beyond.

Allendale, Nj, Us

As one of the founding partners, I helped build this boutique agency into one of the Hospitality Industry’s most sought-after marketing partners. Leading a team of ten, I consistently delivered superior results to over 40 high-profile restaurant brands in New York City and beyond.- -Managed, oversaw and launched several major digital projects for 40+ prominent clients across the country.Overhauled client websites with modern design, responsive frameworks, API integrations, search engine optimization, branding consistency and lead generation features.Managed project scope, budget, discovery and tracking for all proposed client work.Improved online conversion rate for clients by 41% through intelligent user interface design.Streamlined client on-boarding and management with shared WordPress multi-site platform and website template.Implemented on-site marketing tools for retail clients including email capture kiosks, digital signage and Wi-Fi engagement technology.Collaborated directly with clients to ensure proper deployment of maintenance and project deliverables.Designed websites, landing pages, print materials, advertising collateral and multimedia presentations for several brands.Pioneered email marketing service to increase agency revenue by 18%.Published blog posts highlighting the latest trends in web design, online marketing and social media engagement.Decreased website bounce rate for clients by 32% through responsive design and mobile-first mindset.Analyzed and reported website traffic analytics with data-backed recommendations for SEO and content marketing initiatives.Budgeted, cultivated and coordinated development & design freelance talent as needed on a per-project basis.Increased overall profit margin by 16% through lean utilization of necessary services, labor and overhead.Established agency standards and systems for project management, team collaboration, time-tracking and billing.

Us

I began my full-time position at one of Manhattan’s most prestigious theaters immediately after college. My efforts were spent establishing an efficient and highly-effective digital team within the organization while working to accomplish institutional goals in digital marketing, multimedia and e-commerce.- -Led the organization through major technology milestones including 2 website overhauls, 2 rebranding shifts, online gift card implementation, print-at-home/mobile ticketing and custom subscription-based shopping cart.Provided web content and online ticketing support and services to many key companies including Paul Taylor, Alvin Ailey, MTC and Lincoln Center Festival.Implemented proprietary and 3rd-party tools to better measure advertising campaigns, social sharing and conversion tracking.Analyzed and reported website traffic analytics with data-backed recommendations for SEO and content marketing initiatives.Researched, budgeted, implemented and managed online queue solutions (Queue-IT) to ultimately solve an ongoing issue with annual high-traffic on-sale of 30,000+ tickets simultaneously.Worked closely and proactively with virtually all departments within the organization on various digital projects.Maintained a productive relationship with agency partners (Adage, Pop, JCA, McCann Erickson) to ensure proper execution of in-depth web development, advertising and e-commerce projects.Established content, media, CSS and formatting standards for online brand.Assisted in the infrastructure design of City Center’s server farm, load balancing, redundancy, security and scalability.

Held annually in Manhattan, this passion project quickly gained the attention of both industry and mainstream media outlets. In the span of just 5 years, we received over 3,800 submissions for consideration, sold 2,450 screening passes, hosted 9 sold-out networking parties and were included on MovieMaker Magazine’s “Top 25 Film Festivals in the World” list.- -Planned and promoted annual film festival in addition to satellite events, screenings, talks, panels and after-parties.Led submission screening process from entry to selection for nearly 4,000 short and feature-length films.Played integral role in branding and advertising campaign management. Design responsibilities included outdoor signage, subway & bus stop ads, website, display banners, attendee badges and program booklets.Cultivated valuable relationships with local organizations (ie: New York Foundation for the Arts, Mayor's Office, NYCGO) to increase visibility, submissions and attendance.Established and executed corporate sponsorship program for all levels of involvement and branded integration.Scouted notable industry veterans and celebrities to assemble judging panel each year.

Bachelor Of Fine Arts (Bfa), Digital Communication And Media/Multimedia

Media Arts