Tomas Schneider Prada Email & Phone Number

Zürich, Zh, Ch

Geneva, Ge, Ch

Geneva, Switzerland

Building Switzerland's leading platform for nanny sharing.• Product Development - platform built with no-code stack (Softr, Airtable, Make)• Refined the customer experience and engagement through interviews, A/B tests, experimentation• Managed key client relationships and developed monetization strategies aligning with market needs.• Acquired more than 400+ parents on the platform

Geneva, Switzerland

+2700 vinyls saved from disposal and turned into cherished objects.• Website optimization• + 15K spent on Facebook Ads with 4x ROAS• A/B testing• Product Development

Zürich

Building ventures for the Swiss Startup Factory.• Guided new venture from inception to market validation• Performed strategic analysis, translating innovative ideas into actionable business concepts and driving early-stage traction.• Built MVP's to validate ideas quickly and efficiently

Medellín, Antioquia, Colombia

Revamping company's monetization and services design.• Acted as an external consultant leading the company’s services offering and pricing restructuration• Conducted in-depth interviews and workshops to assess clients' perceptions and the current state of services, enhancing understanding of market needs.

Berlin Area, Germany

Supported senior consultants with in-depth analyses and scenario building.• Market study incl. competitor analysis and market trend identification to derive new pricing and monetization strategies for various online platforms• Conduction of survey programming with online software and setting up a business caseto assess the financial impact of price changes for a European social network• Support on preporation of executive presentation in the field of news media

Geneva, Canton Of Geneva, Switzerland

Creating market analyses, contributed to packaging design, built internal promotional content.• Led a Pampers Pants competitive analysis in a high and a low salience market and develop a recommendation on how to win there in the future.• Provide support for the development of new Pampers Pants communication materials for Europe; and lead their legal/ R&D clearance.• Led the development of a new Pampers Pants demo video in collaboration with R&D and a new Premium packaging design in collaboration with Design.

United States

Member of the UNG men´s Tennis Team.Ranked top 150 in Switzerland

Master'S Degree In Business Innovation, 5.4

Master's Thesis: "Exploring the online impact of integrating Augmented Reality Marketing to a consumer's product - An analysis.

Double Degree Program In International Management

Coca-Cola HBC (Consulting Project) : Holistic sustainability as new competitive advantage?

Cems Exchange Semester

Bachelor Of Arts (B.A.), Business Administration And Management, General

Business Administration And Management, General

Exchange semester (fall) with classes in Negotiation, Technology business model, Marketing

Marketing

Activities and Societies: Member of the UNG men´s Tennis Team.