Kollmorgen provide controls solutions consisting of hardware, software and navigation technologies for Mobile Robots and Automated Guided Vehicles (AGV).My responsibility is to manage the sustainability work within the AGV business unit, where we will integrate sustainability into the corporate strategy, business model and business processes. Part of the responsibility is also to create an annual sustainability report and to increase employee engagement in sustainability.

Kollmorgen provide controls solutions consisting of hardware, software and navigation technologies for Mobile Robots and Automated Guided Vehicles (AGV).In additions to Market Communication (Marcom) described in earlier role, responsibility for Employer Branding and Internal Communication (supporting the HR department) is added.The employer branding work focus on the candidate journey and the candidate experience. Activities include building a strong company culture, developing and communicating the EVP,building employee stories (https://www.kollmorgen.com/career) and cooperating with universities.

2012 - 2016: Product Marketing & Marketing Communication (Marcom) for NDC Solutions - a controls and navigation solution for mobile robots and AGVs.The work includes both inbound and outbound marketing activities.Content Marketing: Defined strategy based on personas and buyer's journey. Driving a Content Factory process for idea generation, content creation and publishing.Digital Marketing:- Developed and continuously updated/improved our microsite. Working actively with PPC (Pay-per-Click) & SEO (Search Engine Optimization). Monthly analysis of website performance and conversions (Google Analytics)- Defined the social media strategy, currently working with LinkedIn, YouTube, Youku, WeChat.- eNews via Act-OnLead Management (from lead generation to marketing qualified leads) - handled in Salesforce.comDeveloped internal processes for lead management, content marketing and digital marketing.Set up cooperation with an Ad Agency and with a Film Agency.Created several videos together with the agency. https://www.youtube.com/ndcsolutions2009-2011: Developed go-to-market strategy and push-pull marketing activities for the Pick-n-Go concept (order picking solution including Automated Guided Vehicles).

Managed and developed the Product Management team.Processes and best practice with focus on roadmap, go-to-market and product launch.Daily management including:Business Analysis, Product Planning, Product Marketing, Pricing, Product Life Cycle Management

Managed a controls and navigation solution for Automated Guided Vehicles (AGV)Business Analysis, Product Planning, Product Marketing, Pricing, Product Life Cycle Management

Defined and managed a Telecom Trading & Routing solution.Expanded the solution by signing a partnership with a company that we later decided to acquire.Market research, Requirement Management, Product Planning, Pricing, Product Lifecycle Management, Sales Support, Product Marketing.

Managed an interconnect billing solution.Market research, Requirement Management, Product Planning, Pricing, Product Lifecycle Management, Sales Support, Product Marketing.

Interconnect BillingHeaded a group of six Business Managers (located in Sweden, Malaysia, India, Brazil, UK, US) and five Interconnect Solutions Managers.Measured on Order Booking and Gross Margin.

Resposible for services focusing on multivendor solutions.Defined service products: Content, Price, Warranty & IPR.

Product Planning together with Mobile Operators in Germany. Requirements handlingDefined content in offers based on RFPs.

Set up a support group for OSS solutions sold to Mobile Operators in Germany.Help DeskTrouble Report Handling24-hour SupportStatisticsDefined process and relation to 2nd line support.

Project managerApplication engineer (Commissioning of OSS systems in Europe and Asia)Software DesignerSoftware Tester