Tomas Roope RDI been a leading digital practitioner since 1993. Tom is an Honorary Royal Designer for Industry (awarded by the Royal Society of Arts), is in the BIMA Digital Hall of Fame, and has received an honorary doctorate from the University of Lincoln for his contribution to digital culture.In 1995 he co-founded Anitrom, a company which was awarded “The most Outstanding Contribution to Digital Culture” during Internet Week’s Digital Archaeology.Antirom continued until 1999 when Tom went on to co-found the also highly acclaimed ‘Tomato Interactive’. He has taught at several universities including product design at the Royal College of Art, and produced installations for a number of international exhibitions.He founded The Rumpus Room in 2007 to harness the power of people building experiences together and align this activity with brand communication. Tom’s work at The Rumpus Room was integral to the company being recognized with some of the highest accolades, by award bodies including D&AD, Cannes, One Show, CLIOs , Brit Insurance Design of the Year and Campaign Media Awards.In 2016 Tom became the Group Creative Lead for Google ZOO in EMEA leading a team of 20+ creatives and creative technologists to work with Googles most important clients and agencies.Tom left Google in 2019 to pursue his passion for combining creativity and machine learning to make the world a better place.