Strategic Advisory for the Board – Developed and implemented key strategies in sales, marketing, and customer service to support the organization’s long-term growth objectives.Implementation and Development of SaaS Solutions – Led the deployment of CRM systems and marketing automation platforms, improving customer relationship management, optimizing internal communication, and enhancing client service quality and efficiency.Building the Sales and Marketing Team – Established and managed the sales and marketing team by recruiting key specialists and creating an organizational structure adapted to a dynamic growth environment, enabling efficient operations and achieving business goals.Improving Customer Retention – Introduced monitoring and analysis processes for customer data, significantly reducing the churn rate, increasing customer satisfaction, and enhancing loyalty.Optimization of Operational Processes – Designed and implemented new operational procedures, reducing costs, shortening task completion times, and streamlining project execution across the organization.Coordination of Transformational Projects – Integrated marketing and sales activities while deploying external system integrators to ensure seamless data flow between applications, enhance analysis, improve reporting, and boost interdepartmental communication efficiency.Building a Data-Driven Culture – Implemented analytical solutions and promoted data-driven decision-making, enabling strategic choices based on solid insights and fostering organizational growth.

Standardization and Optimization of Processes – Introduced a centralized model for managing sales processes across 9 CEE markets, ensuring consistency, reducing the time needed for key tasks, and achieving operational cost savings.Automation of Operational Processes – Implemented SaaS solutions and automated processes in sales, marketing, and operations, resulting in significant time and cost savings while enabling teams to focus on strategic activities.Development of a Data Analytics System – Built a comprehensive data analytics system supporting sales and marketing, enabling data-driven decision-making and fostering the company’s long-term growth.Introduction of SaaS systems – Deployed CRM systems and marketing automation tools across 9 markets, streamlining customer relationship management, optimizing internal communication, and improving sales efficiency.System Integration and Data Flow – Implemented external application integrators to enable seamless data flow between systems, enhancing analysis quality and simplifying reporting.Optimization of SaaS Costs – Conducted an audit and reduced SaaS-related expenses, achieving savings of approximately €200,000.Creation of a SaaS Support Center – Established a dedicated SaaS support center, improving application management and providing continuous user support.Building a Marketing Automation Team – Built and managed a 5-person team focused on automating marketing activities to improve operational efficiency.Building an Analytics and Reporting Team – Managed a 3-person team responsible for implementing consistent reporting and analytics processes within the company.Implementation of an LMS Platform – Deployed an LMS platform across multiple markets, streamlining and automating key educational processes while introducing significant cost savings in this area.

Expand Reporting Systems – Developed a comprehensive reporting framework for the team and management, providing key insights to support operational and strategic decision-making.Improvement of Customer Retention – Implemented monitoring and analysis processes for customer data, reducing churn rate, increasing customer satisfaction and loyalty.Optimization and Development of the Call Center System – Redesigned and expanded the Call Center system, streamlining customer service processes, improving quality standards, and enhancing support availability.Automation of Contract Processes – Introduced a fully automated customer contract process, reducing the administrative workload of sales representatives by several dozen percent per month, thereby increasing operational efficiency.Operational Quality Monitoring – Established a dedicated monitoring team to enhance the quality of team activities and ensure ongoing control over implemented processes.Implementation of Incentive Systems – Designed and managed incentive systems and gamification programs, driving increased engagement and productivity within the team.Management of the Sales Team – Led a 20-person sales and sales support team, focusing on skill development, team growth, and fostering effective collaboration.

Standardization and Optimization of Processes – Introduced a centralized model for managing sales processes across 9 CEE markets, ensuring consistency, reducing the time needed for key tasks, and achieving operational cost savings.Automation of Operational Processes – Implemented SaaS solutions and automated processes in sales, marketing, and operations, resulting in significant time and cost savings while enabling teams to focus on strategic activities.Development of a Data Analytics System – Built a comprehensive data analytics system supporting sales and marketing, enabling data-driven decision-making and fostering the company’s long-term growth.Introduction of SaaS systems – Deployed CRM systems and marketing automation tools across 9 markets, streamlining customer relationship management, optimizing internal communication, and improving sales efficiency.System Integration and Data Flow – Implemented external application integrators to enable seamless data flow between systems, enhancing analysis quality and simplifying reporting.Optimization of SaaS Costs – Conducted an audit and reduced SaaS-related expenses, achieving savings of approximately €200,000.Creation of a SaaS Support Center – Established a dedicated SaaS support center, improving application management and providing continuous user support.Building a Marketing Automation Team – Built and managed a 5-person team focused on automating marketing activities to improve operational efficiency.Building an Analytics and Reporting Team – Managed a 3-person team responsible for implementing consistent reporting and analytics processes within the company.Implementation of an LMS Platform – Deployed an LMS platform across multiple markets, streamlining and automating key educational processes while introducing significant cost savings in this area.

Creation of Operational Analyses and Reports – Developed key sales and financial reports to support sales and controlling departments, enabling real-time performance monitoring and operational decision-making.Process Optimization and Forecasting – Analyzed data to enhance sales processes, regularly reported on KPI achievements, and prepared quarterly and annual forecasts and results, increasing operational efficiency.Development of Incentive and Compensation Systems – Designed incentive systems and commission models for sales teams and managed the payroll for sales representatives and managers, boosting engagement and performance.Database Management and Reporting Tools Implementation – Managed SQL databases and participated in testing and implementing reporting tools, improving the data collection and analysis process.Cross-Departmental Collaboration – Collaborated closely with other departments to support organizational goals and ensure consistency across operations.

Generation of Cyclical Sales Reports – Regularly prepared sales reports and monitored KPI achievements, providing critical data to track performance and support strategic planning.Sales Planning and Forecasting – Collaborated with managers to forecast and set sales targets, enabling effective planning and execution of sales strategies.Automation of Sales Processes – Implemented tools and mechanisms to automate departmental workflows, optimizing internal processes and enhancing operational efficiency.Compensation Management – Managed the calculation and distribution of salaries, commissions, and bonuses for sales representatives and managerial staff.Management of the Sales Support Team – Built and led a 3-person sales support team, fostering skill development, enhancing collaboration, and ensuring effective team performance.

Recruitment and Employee Onboarding – Led recruitment processes and organized internal training programs for new members of the technical department.Standardization of Processes and Training Documentation – Developed processes and comprehensive training documentation, standardizing recruitment and onboarding procedures to improve implementation efficiency.Internal Operational Reporting – Generated regular reports to provide key data for monitoring and evaluating departmental activities.Multichannel Customer Support – Provided technical support through various channels, including call centers, email, SMS, and set-top boxes, ensuring customer satisfaction and timely issue resolution.Management of Recruitment and Training Teams – Built and effectively managed a 5-person training team, assigning tasks and fostering employee skill development, ensuring high-quality process execution.